User Experience (UX) Design: Human Factors and Culture in Design

Learn user experience and user interface design-key skills to succeed as a product manager, developer and designer.

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Created by: Pei-Luen Patrick Rau

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Course Description

ux design Awards Best Advanced Course

The most successful products and services offer rich and colorful user experiences that take into account social and cultural patterns. Learn how to create excellent user experience (UX) designs which are user-centered and consider factors such as consumer demand, ability and cultural background.
Understanding UX design, or how to design with the user in mind, is not only a requirement for designers, but also a skill product managers and developers should develop throughout their careers. This UX/UI course should help product developers, managers and marketers as well as designers develop unique critical, analytical perspectives in user experience and user interface.Theoretical knowledge of the human factor is at the heart of user-centered design and evaluation. This course will focus around this theme, starting with specific design cases and gradually diving deeper into the newest research findings, taking learners from the simplest to the most complicated studies of user analysis, task analysis, user interface design, cross-cultural design, user experience design, robot and human interaction design, the newest health care and human factor research projects, and more.
FAQs
What are the textbook and the reference books for this course?
Heim, S. (2007). The Resonant Interface. Pearson Education Limited. (English language reprint edition published by Publishing House of Electronics Industry).
What is the grading breakdown?
20% quizzes
40% discussion
40% final report
How can I get the certificate?
If your final score is no less than 50.
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Week 0: Pre-study or review of the knowledge in calculus and linear algebra, which will be used in this course Week 1: Introduction of Human Factors HCI and Human-Centered Design Week 2-3: Chinese User Experience Design: Observation of Chinese Week 4: Chinese User Experience Design: A Case study Week 5: Human-Robot Interaction Week 6: Research and Practice at Tsinghua Week 7: Final report

Advanced Level

Time: 7 Weeks - 1-5 hours per week

Instructor Details

Pei-Luen Patrick Rau

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P.L. Patrick Rau is the Professor of Industrial Engineering Department at Tsinghua University in Beijing, PhD supervisor, and the Director of Human Factors and Ergonomics Institute. He participated in compiling Handbook of Standards and Guidelines in Ergonomics and Human Factors and Handbook of Human Factors in Web Design. Now he is the associate editor of Safety Science, and the editorial board of International Journal of Mobile Communication, Human Factors, International Journal of Human-Computer Interaction, Universal Access and Theoretical Issues in Ergonomics Science. He is also chair of China board and program board of HCI International 2007. Research themes: Human Factors Engineering, Human-computer interaction, cross-cultural design, Design for Elderly, User experience, Mobile Interaction, Game Study, Human-Robot Interaction, Customer Experience ManagementDesign and evaluation of Service Honors & Awards: 1. Excellent course: Ergonomics and Work Organization, Tsinghua University. (2010) 2. Excellent course: Human Factors Engineering, Beijing. (2009) 3. Presidents Medal, Ergonomics Society, UK. (2008) 4. Award for New Academics, Tsinghua University. (2008) 5. Excellent course: Ergonomics and Work Organization, Tsinghua University. (2007) 6. Excellent teaching achievement award, Tsinghua University. (2006) 7. Excellent course: Human Factors Engineering, Tsinghua University. (2006) 8. Outstanding young teacher award, Tsinghua University. (2005) 9. Advance individual award