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The Climb: 6 Steps to a Powerful Personal Brand (Udemy.com)

Grow Your Following, Boost Your Career, and Skyrocket Your Income with a Profitable Personal Brand

Created by: Dwayne K. Sutton

Last updated January 2018

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What you will learn

  • How to tell a compelling brand story
  • How to stand out in a crowded market.
  • Automatically attract the right customers, clients, patients, or fans.
  • Create a logo that matches your brand
  • Select brand colors that are attractive to your primary audience.
  • Learn how to tell your story in a way that makes practically any audience want to pay attention and act.
  • Learn how to separate yourself from the crowd.

How it compares

Against the other 41 rated Udemy courses in Branding on CourseDuck:

  • Rating4.5 out of 5higher than 58% of them
  • Reviews1,411#13 of 42 by number of reviews
  • Length2.2 hourslonger than 52% of them
  • Last updatedJanuary 2018earlier than 92% of them

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Course Description

Here's the simple truth: powerful personal brands enjoy benefits that others don't. They command higher fees, are referred more often, haggle less over price, if at all, are frequently mentioned in the media, and are thought of first.

Why? What is their magic? What is their secret sauce?

Well, there is a secret sauce. Personal brands didn't become powerful personal brands by accident. Their brand story, colors, logo, book covers, profile pics, and Tweets were carefully planned.

Well, I've had the opportunity to work directly with some of the world's greatest brands - no, not in an indirect way, but in a hands-on way. I still do to this day. As such, I know the steps you need to take to climb to the top of your market. And you will learn those steps in this course.

You will learn:

  • Exactly what automatically attracts the right people to you.

  • How to share your brand story in a way the world finds immediately credible.

  • What to post on social media to cause your audience to want to follow you.

  • How to break through all of the noise in the marketplace.

  • How to position yourself as the go-to expert in your field.

  • And much, much more.

Welcome aboard. Let's take the climb to the top of the market.

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Instructor Details

Dwayne K. Sutton

Dwayne “D.K.” Sutton is the author of five books, including two Amazon.com bestsellers, a startup advisor who has helped entrepreneurs create over $300 million in revenue and is the founder of Parrish Street Press, a company that publishes books on entrepreneurship. He is also the founder of Little Bits of Wisdom, an e-commerce business that produces inspirational posters, note cards, other printed material for entrepreneurs.

While an executive of an independent record label (35 million records sold), Sutton was a pioneer in integrating entertainment and entrepreneurship. To date, he has helped over 134 national recording artists, comedians, record producers and actors start and grow businesses and build personal brands. In addition, he has educated over 2,300 musicians through his live From Demo to Dollars music business workshops.

As a thought leader on creativity and entrepreneurship, Sutton speaks regularly to colleges and universities, not-for-profit organizations and major corporations, and is an advisor to organizational leaders, elected officials and ministers. He publishes four blogs on entrepreneurship and book publishing.

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Reviews

4.5

1,411 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Raymond Sarayno on 11/22/2020

Good Course.

By Armin uli on 9/9/2020

This is one of the best courses how to brand yourself. To stand out from the crowd and make your passion/service/job successful. Highly recommend.

By Joseph David Michael Harrison on 8/27/2020

I've been trying to launch a multi species tackle company for over 2 years now. I gave up on the first attempt. I lost my job due to covid-19 so now I am back to working in the construction industry, the daily grind is not in my favor. I have a series of lures with to line attachments that can be fished as a topwater, subsurface, rising glider, trolled, casted and jigged. There is nothing the fishing lure can't do. However, I've had a hard time building the brand name and creating a reputation, starting to learn a lot about how I am going to go forward and build the brand name.

By Sathyanarayanan Sundaresan on 8/17/2020

very useful and mind blowing stories with facts and figures

By Basma AlZamil on 8/9/2020

Dwayne's easy and approachable way of taking you through the course is a breath of fresh air! He made me feel like I was actually there with him in a classroom discussing personal branding. I offer this for some of my clients and I wanted to learn more and ensure that my method is as innovative as possible, and Dwayne taught me some great techniques, and confirmed some already used ones.

By Melba Jorge on 6/26/2020

Good content but not a wow

By Sheronda Lofton on 6/23/2020

YESSS!!!

By Dominic Moore on 6/23/2020

Very informative, provided great insights into self branding and really following inner passions.

By Violin on 6/16/2020

yes I have progress well explain

By Clara Maguire on 5/25/2020

Direct approach, and ability to provide the "why" behind what we are doing pretty much straight away.

By Patricia Boone on 5/19/2020

I am getting ideas on how to position my handcrafted jewelry, and the story of my creative journey.

By Sadanand Mudaliyar on 4/17/2020

good

Showing 12 of 252 reviews

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Quality Score

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Overall Score : 90 / 100