Comprehensive Guide to LinkedIn in 2021 (Udemy.com)

Learn how to use LinkedIn with me, a professional LinkedIn trainer and Digital Marketing practitioner

( 148 Reviews )

Created by: Alastair Banks

Produced in 2017

What you will learn

At the end of the course you will be able to create a LinkedIn profile that gives you the edge over others. You will know how to build your network quickly and effectively. You will be able to use quick tips and tricks that I've picked up in the last ten years of using this platform for generating opportunities and business for yourself.

Quality Score

Content Quality

Video Quality

Qualified Instructor

Course Pace

Course Depth & Coverage

Overall Score : 88 / 100

Course Description

LinkedIn isthe most powerful corporatesocial network for anyone in business or looking to forward their careers. Whether you're looking to generate leads, position yourself as a thought leader or simply improve your online CV, this course will help you immensely.
The problem is that most people don't know how to use LinkedInto their advantage. In this course I'll take it back to basics for you and show you exactly how to get the most from this amazing platform.
A quick bit of history: Istarted using LinkedIn about ten years ago. It was one of the first social media sites I found a realaffinity with. In the last 17 yearsI have builta business from just two people to twenty and head up the sales element of said business. Igenerate more leads and opportunities through LinkedInthan any other social network.

I have spent the last five years training my clients face to face in how to use this incredibly powerful platform. I've taken that content and created this online course so you can be sure that the material has been tried and tested over a number of years.

In this course I'll take you through mymethods for ensuring your profile has the edge over your competitors. I'll teach you how to build your networks quickly and effectively.
I'll teach you how to use the platform to generate opportunities for you or your business.

This incredibly powerful social media platform is one of the most important B2B channels out there. Iwill help you get to know how best to use it in a fun, friendly and professional manner.

Ihope to see you on the course. All feedback is alwayswelcome.
Who this course is for:
Anyone who wants to know how to use LinkedIn to build their personal network, generate opportunities and improve their personal brand

Time: 1.5h

Instructor Details

Alastair Banks

4.4 Rating
148 Reviews

I started my main business Optix Solutions, a digital marketing agency when Iwas just 19 out ofa bedroom at Exeter University with a few coursemates. Over the last 17 years that company has grown into one of the leading digital agencies in the SouthWest, employing over 15 people and working with the likes of Exeter University, Stags Estate Agents, Ashfords Solicitors and the NHS.
Ihavea passion for publicspeaking and have talked at events all over Europe. I havespoken on Exeter University's One Planet MBA as well as theprestigious MBA program at London Business School both on the topic ofdigital trends.
I havea keen interest in Entrepreneurship and siton the board of a number of other companies. I run myown YouTube channel giving advice and tips to budding entrepreneurs.
I livein Exeter with my wife Lizz, two children Oscar (2) and Alexa (3 months),my dog Freddie and cat Wilbur. I'm afanatical skier and supportWest Hamas well as The mighty Exeter Chiefs. You can find me on almost every social media site so please look me up and engage, after all thats what social media is about right?

Learn the Basics of LinkedIn in just 30 minutes

Learn the Basics of LinkedIn in just 30 minutes (2017)
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Reviews

4.4

148 total reviews

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By Manohar Grandhi on 11/15/2020

A nice course that gives all the concepts that need to be done relevant to Linked in.

By Ann Reid on 11/8/2020

Very clear and thorough.

By Nick Defreitas on 10/26/2020

Thank you for the guide to LinkedIn, perhaps good to mention in the beginning or in the blurb that you are a 'Premium user' and functionalities can differ in appearance.
Overall nice job and I wish you success!

By Barrett LaFrance on 10/9/2020

Pleasantly surprised that it was more than just an intro/walk-through of the UI. I appreciate you working in tidbits about WHY to use certain features over just listing them. Well done.

By Jerene Jose Cherian on 9/26/2020

It's good but could be better. Most of the stuff is demonstrated from the Sales perspective. Expected to explain deeper knowledge on LI.

By Paola Rossi on 9/19/2020

Si. Mi ha infastidito solo non poter fermare il corso per fissare le idee con qualche appunto, e verificare su linkedIn le diverse funzioni, nel momento in cui sarebbe stato utile a me. E' un limite della piattaforma, non del formatore.

By Anasylvia Torres on 8/26/2020

Great course with useful information.

By Flavio de Francesco on 8/25/2020

I liked the content, the dynamic of the presenter/presentation. Really good! But I was also expecting to dig deep into strategies to become well ranked on LinkedIn search engine. Thanks

By Anonymized User on 8/17/2020