Email Marketing Fundamentals Using Mailchimp

( 20 Reviews )

Created by: Jon Chang

Produced in 2019

Quality Score

Content Quality

Video Quality

Qualified Instructor

Course Pace

Course Depth & Coverage

Overall Score : 90 / 100

Course Description

One of the most important moments in email marketing is when a new user is added to your list. This class teaches you to plan and implement a welcome/onboarding drip email campaign to increase retention rate, engagement rate, and brand affinity. In this course, well be using MailChimp, but the principles youll learn in this course apply to any email provider you choose to use.

Beginner Level

Time: 2h

Instructor Details

Jon Chang

4.5 Rating
20 Reviews

Jon is an expert digital, growth, and product marketer, and a recognized global educator and keynote speaker. Heâs currently an IBM Watson product marketer and New York University Adjunct Faculty of Social Media and Web Analytics. Jon further demonstrates his passion for marketing by teaching at General Assembly, while also advising the education non profit Exploration Summer Programs. Previously at Kickstarter, Stack Overflow, and MakerBot.

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Reviews

4.5

20 total reviews

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By Matthew and Allison

He did a great job presenting the information on how to use email marketing!

By David

pretty good. sound and video de-synced sometimes. a little quick on some points. current UI of mailchimp does not sync with the content.

By toddabarsness

Very nice course! I use a lot of marketing for my small business and didn't know anything about Mailchimp. Great knowledge to incorporate into my business going forward!

By Andrei

Exceptional lesson. By taking this course I fix a lot of missing in my work. Thank you Fiverr and thank you, Chan

By Chandan

Relevant and updated as per current trends.

By mahbubulmottaqi

Very basic things that I know already. I expect some real-life campaigns overview to understand how email marketing grow business activity. But unfortunately, this course gives a lot of information with a demo account. For newer, it will be helpful definitely.

By scottwaltonvo