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Quality Score

Content Quality
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Video Quality
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Qualified Instructor
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Course Depth & Coverage
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Overall Score : 96 / 100

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Course Description

Every ad is 50% content and 50% targeting. If content is king, then targeting is queen. Learn how to improve ad performance and scale your Facebook campaigns in this targeting course. This course is suitable for all levels, whether you're a complete beginner or want to polish up your Facebook targeting skills.

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Instructor Details

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Logan Young is the co-founder of BlitzMetrics, where he runs the company’s training programs, while implementing ad campaigns and optimizing marketing funnels for key accounts. He is an internationally recognized keynote speaker, having traveled and lectured in 45 cities across 5 continents. He’s been interviewed by Al Jazeera, Social Media Examiner, USA Today as well as other outlets and published a book titled "The Standards of Excellence" on the topic of Facebook benchmarks. Ben Dahl is the Director of Monetization at BlitzMetrics. In his role, Ben is intimately involved in the content strategy for the business, providing valuable education through written articles and video. He also assists in operations and consults on ad strategy for some of Blitz's key clients. To Ben, there is no more rewarding feeling than sharing his knowledge and seeing others grow both personally and professionally as a result of his work. Ben has spoken at some of the country's biggest conferences for digital marketing including Growth Marketing Conference in New York City where he shared how to "hack" Facebook to generate influence. Dennis Yu is the Chief Technology Officer of BlitzMetrics. His program centers around mentorship, helping students grow their expertise to manage social campaigns for enterprise clients like the Golden State Warriors, Nike, and Rosetta Stone. He’s an internationally recognized lecturer in Facebook Marketing and has spoken in 17 countries, spanning 5 continents,

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Reviews

4.8

20 total reviews

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The information was great. The only thing is that they really need to update some of the sections where Facebook has updated their Ads Manager, since some of the content is out of date.

Great ... got to learn a lot...

Great instructors! But again the missing part is that real campaign data. I understand it's difficult but you know only knowledge is not enough for getting sales.

I felt that this course had some solid insights but a lot of the information was elementary or the type of information that is easily found for free on Facebook's Blueprint courses.

Well done and explained in a very clear manner! Will refer to friends and probably will review all videos once more

Great course lots to chew on!

This course is good for new students and it would be incredible if they include a few case studies or live project example IE; problem and fixing. Anyway, thanks to both of them and fever as well.

Great course!

Such value in a cheap course. 'Gurus' would sell this for thousands. I would like to see an ecommerce ad course though

Great course

Thank you for giving me this opportunity to learn from experts , the course was excellent,very detailed and easy to understand.

This course is a great addition to Facebook Ads related courses I've taken. The instructors discussed in the simplest manner, so each module's content is easily digestible and less overwhelming (especially for newbies). Highly recommended!