How to Create Audio Commercials that Sell (Udemy.com)

Kurst ist sehr theoretisch. Man erfährt viel darüber, wie man ein Skript schreibt und auch ein wenig über Projekt Management. Weiterhin erfährt man ein paar nützliche Tipps wie man Regieanweisungen gibt. Leider erfährt man nicht wirklich etwas darüber, wie ein Radio-Spott tatsächlich produziert wird.

This course was extraordinarily well put together -- anticipated all of my questions -- left nothing hanging and was narrated with care and warmth. This was a rich, dense and actionable course. It was not a data-dump...It was akin to a workshop or personal tutorial from two seasoned Pro's. Excellent!!

I rarely give a 5-star rating to anything. But: these guys are good. They are thorough and professional. Best of all, they know how to teach. The material was well organized and clearly presented. I'm glad I took this course.

I run an audio production and radio advertising agency, and this course opened me up to a better way on how to go about my business... So yeah, the course is a great one!

Thanks for sharing your years of knowledge. This benefits a lot of people who are just starting to learn about audio advertising.

Very good course for beginners. And, a great refresher for those of us in the industry already as I gleaned some very useful bits and pieces of information, especially the Great Openings. Thanks for everything.

Hi My name is Melvyn 76 year old male still in business and have used radio many times and am looking to get that 30 second magic thats not boring . Strong to the Point. The ad i will will start some thing like .YOU ( see i am listning to you) may be sitting on a fortune ,we buy and recycle gold....... at Wolf Bros jewellers and so on Integrity immediate payement and buy Kruger rands for cash . And only at my Head office . Rest of the blur after what I learn By business is www.wolfbros.co.za. warm regards melvyn@wolfbros.co.za

This course taught me how to make a radio commercial. What to look at in the beginning, how to cut unnecessary words and phrases from the commercial, how different tones are used to make the commercial. The course is comprehensive and complete. I would highly recommend if you are planning to put out commercials for your products or other companies products on the radio.

It is a very thorough course for the entire copywriting process. But as a sales person who does not have to deal with the intricacies of the technical end (i.e. auditioning voice actors), I find I cannot give a solid 5 as I am not using some of the great info that you are giving. Otherwise, the pacing is great, the content is well-written and well-presented, and the chunking of subjects allows for great flexibility in taking the course at one's own pace.

I am new to radio so for me this was a great course from start to finish on the concepts of how to produce effective creative. And the method of presentation made it enjoyable and totally painless.