KPI and metrics for Management Consultants & Managers (Udemy.com)
A practical guide on how to use KPIs and metrics to understand & manage a business - tips from top consulting firms
Created by: Asen Gyczew
Last updated September 2026
What you will learn
- How to understand the business through KPIs
- How to use KPIs to model the business in Excel
- How to use KPIs to manage the business
- How to use KPIs to motivate people
- How to use KPIs to improve the business
How it compares
Against the other 376 rated Udemy courses in Finance & Accounting on CourseDuck:
- Rating4.4 out of 5higher than 28% of them
- Reviews2,430#59 of 377 by number of reviews
- Length5.6 hourslonger than 54% of them
- Last updatedSeptember 2026more recently than 88% of them
Course Description
What is the aim of this course?
Most businesses on the face of it look very complicated and difficult to understand. On top of that, the competition is so fierce that you have to make decisions based on data and not on gut feeling (a very misleading creature). That’s why it’s crucial to define and understand the main drivers and metrics measuring those drivers. If you have properly defined Key Performance Indicators (KPIs) you can understand the mechanism behind any business, you will be able to model it in Excel and you will know how to grow it or improve it. You can also use properly defined KPIs to manage people efficiently, and give them goals aligned with your goals. That’s why I have decided to create a course solely concentrated on these KPIs.
This course will give you the knowledge and insight into drivers and KPIs used in different business models that can be used for understanding the business, managing it, motivating people, and improving results. The course will make your life during a consulting project much easier. If you are already a manager thanks to this course you will learn how to use the KPIs to understand and grow your business.
This course will help you drastically improve your knowledge and skills in understanding and improving your business using KPIs. It is designed for management consultants and newly appointed managers who want to excel at their work. In the course you will learn 6 things:
How to understand the business through KPIs
How to use KPIs to model the business in Excel
How to use KPIs to manage the business
How to use KPIs to motivate people
How to use KPIs to improve the business
What is a good KPI
The course is based on my 15 years of experience as a consultant in top consulting companies and as a Board Member responsible for strategy, improvement, and turn-arounds in the biggest companies from Retail, FMCG, SMCG, B2B, and services sectors that I worked for. On many occasions, I had to optimize also businesses I was responsible for. On the basis of what you will find in this course, I have trained over 100 consultants, business analysts, and managers who now are Sales and Marketing Directors, Operational Directors, COOs, CEOs, Investment Directors, Directors in Consulting Companies, Supply Chain Directors, Board Members, Partners in PE, etc. On top of that my courses on Udemy were already taken by more than 300 000 students including people working in EY, McKinsey, Walmart, Booz Allen Hamilton, Adidas, Naspers, Alvarez & Marsal, PwC, Dell, Walgreens, Orange, and many others.
I teach through cases, so most of the lectures are case studies showing some business problems solved in Excel. There will be also a practical guide on how to create good KPIs and a library of KPIs from different business models such as marketplace, retail, e-commerce, restaurant chain, and SaaS businesses. To every lecture, you will find attached (in additional resources) the Excels shown in the lecture so as a part of this course you will also get a library of ready-made analyses that can, with certain modifications, be applied by you in your work.
Why have I decided to create this course?
Many people are overwhelmed with the complexity of the businesses they have to manage or improve. During consulting projects, I have seen business analysts and management consultants struggling to understand the business fast enough to deliver value to the customer. The course will give you the knowledge and insight that will help you define KPIs and use them to understand, manage, and improve any business. Thanks to this course, you will know what and how to define and use KPIs during a consulting project or as a manager. I will show you also how to use the KPIs to model businesses in Excel. This part will be useful for estimating the potential improvements that can be made by improving certain drivers measured by KPIs.
To sum it up, I believe that if you want to be a great management consultant or manager you should master the art of defining and using KPIs. That is why, I highly recommend this course not only to consultants or managers that have to advise their customers but also to owners, founders of businesses as well as directors.
In what way will you benefit from this course?
The course is a practical, step-by-step guide loaded with tons of analyses, tricks, and hints that will significantly improve the speed with which you define and use the KPIs or metrics. There is little theory – mainly examples, and case studies with a lot of tips from my own experience as well as other notable examples worth mentioning. Our intention is that thanks to the course you will learn:
How to understand the business through KPIs
How to use KPIs to model the business in Excel
How to use KPIs to manage the business
How to use KPIs to motivate people
How to use KPIs to improve the business
What is a good KPI
You can also ask me any questions either through the discussion field or by messaging me directly. If needed I will create additional content as well.
How the course is organized?
The course is divided currently into the following sections:
Introduction. We begin with a little intro to the course. I will show you here what you can expect from this course and how it is organized
Understanding the business through KPIs. In the second section, I will show you how to use KPIs to understand different businesses. We will start by defining drivers for different businesses and on the basis of that, we will pick the right KPIs to understand those drivers. We will do it for different business models: e-commerce, the marketplace, restaurant, retail, and a SaaS business model
Using KPIs to model the business in Excel. In this section, I will show you how to use the KPIs to model the whole business model in Excel. This part will help you see the big picture and estimate the potential impact of the improvements on certain KPIs
How to use KPIs to manage? In section number 4 I will show you how to use the KPIs to manage a business. We will use them to decide how to 10x the business, how to increase profitability, decrease costs, etc.
How to use KPIs to motivate? In the next section, I will discuss how to use KPIs to motivate certain behaviors. We will also talk about the traps and pitfalls as well as the problems that bad KPIs can cause
Instructor Details
- 4.4 Rating
2,430 Reviews
Asen Gyczew
Expert in performance improvement, scaling businesses, and turning-around companies with significant experience both in management as well as in supervision of medium size companies (EUR 20 – 500 million) and startups. I have trained in person over 100 consultants, business analysts, and managers who now are Investment Directors, CEO, Partners in PE and VC funds, Sales and Marketing Directors, Operational Directors, COO, Directors in Consulting Companies, Supply Chain Directors, Board Members, etc.
Functional experience: performance improvement, strategy development, startups, intrapreneurship, post-merger integration and cost reduction, due diligence, turn-arounds, PMO;
Industry experience: SMCG (domestic appliances, furniture, ceramic tiles), FMCG (cosmetics, juice, meat), retail (electronics, convenience shops, pharmaceuticals, DIY, vending, fashion, toys), B2B (aluminum system, plywood, alcohol, reagents, loading systems), services (MRO, consulting, outsourcing), foodtech, marketplaces
Countries: Poland, Serbia, Russia, Ukraine
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Reviews
By Vishwanatha Tantri on 8/10/2026
Excellent coverage of various functions. I have not seen any trainer who can talk about various types of businesses, applicable KPIs, challenges and respective remedies! This is a rare talent I am seeing. Normally we all live in an era of "compartmentation" and work in silos. But this person is a great combo of all functions or verticals Vs KPIs. Really meaningful KPIs are discussed. If we want, we can go back to a specific training of a function, chose KPIs of those areas only and get benefitted. Good work! From Vishwa, Certified LSS Master Black Belt, Certified CSM, Certified Prosci(R) Change Practitioner.
By Rūdolfs Baltmanis on 11/4/2025
A lot of practical examples which actually are even more important than theory. I know understand why he puts theory only in the end. Because it is not the most important thing. The most important thing is right strategy and KPI s which are operable and usable, because otherwise they are only for a demonstration. You must really work lot to make them operable, usable and they have then great value.
By Leonardo Mazzante on 6/5/2023
The course is very pratical. It goes into detail about KPIs for any type of business. Very useful if you can apply immediatly the information, otherwhise there is the risk to loser them. A suggestion: would be good to put inside not excel's models like attached, but real guided exercises where step by step you have to fill in the excel cells with right formulas. Anyway, I'm sure, the course will come in handy for me!
By Ersin Üstsoy on 9/28/2022
The course explains the details of the retail perspective in depth and the lecturer shares broad resources to the participants. Additionally, and which I believe is great value for the participants is that the lecturer responses to all questions promptly. Many lecturers do not respond at all which is really disappointing. Ersin
By Ashish Jain on 8/15/2022
It was insightful as it gave information on different models of businesses, KPIs applicable across these businesses, what are different types of KPIs(across all levels in the hierarchy), what are good KPIs, how to manage KPIs and motivate all employees through KPIs.
By Emad Abdullah Aziz on 1/12/2021
Great course. The instructor is professional expert on the subject actually performing all these so knows the practical implications and then has hordes of examples to share. It's practice oriented course and really beneficial for both the practitioners and the roles that will use the results.
By Pankhuri Sinha on 11/25/2020
Its a great match, and I think someone who is trying to understand the consumer market and wants to quantify the progress of their r their client's business would benefit a lot. Also, the examples presented and logic presented for each sub sector would be extremely beneficial for anyone who is preparing for a Management Consulting profile interview.
By Paweł Boczek on 5/28/2020
I really like the course, but I'm not sure if throwing all +/- 40 KPI cases straight in a row is a good thing. It was totally exhausting to write down business models and KPIs for as much different cases one after another. Maybe it would be a good idea to mix those with other lectures. Just switch the order of movies. It's only a sugestion. Maybe it's my fault to pass the whole course with maximum focus almost without any breaks. Probably it would be better to pass the course dividing it for a couple of days, but I have thirst for knowledge, since I'll need those in my future job. Thank you for the good work. Paweł Boczek
By Martin Bacigalupo on 4/20/2020
The course is fine! Most of the theory was really useful for me and I enjoyed most of it. Nevertheless, as I read in other reviews before doing it, it's true that it has a lot of practice and sometimes that can result boring/unnecessary. On the same track I think that the Excel videos are very fast and hard to follow. But despite these things I think it's a good course.
By Walusimbi Meddy on 4/7/2020
The course isn't giving me a practical approach to create my own kpis in the excel version. The presenter just shows us already made copies. I need to know how to input those formulas so as i come up with my own version of the excel copy to be used at our organisation
Quality Score
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Overall Score : 88 / 100












