Visual Merchandising Course For Retailers and Students (Udemy.com)

Learn the key principles of great Visual Merchandising & Window Dressing

Created by: Sarah Manning

Produced in 2016

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What you will learn

  • Become a confident Visual Merchandiser when you understand the key display principles which are featured on the course.
  • Learn the most effective way to handle and dress mannequins.
  • Understand the principles needed to create an eye catching store window.
  • Gain a good understanding of how to create a hot spot or promotional area which can be linked to your store window.
  • Find out the current Visual Merchandising techniques which are used by current retailers and how these can help to improve not only your profits but also create an inspiring shopping experience for your customer.
  • I will teach you the link selling techniques which I have used which have resulted in a 20-25% increase for my retailers.
  • Understand how to create an effective store layout which will help you to achieve great customer flow throughout your store.
  • For students: I will talk to you about the best ways to get into the Visual Merchandising industry.
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Quality Score

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Overall Score : 84 / 100

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Course Description

Visual Merchandising & Window Dressing training course has been specifically created to give you the knowledge to become a Visual Merchandising expert, transform your existing shop and enable you to upskill your retail sales team using current Visual Merchandising techniques which I have gained after 20 years industry experience in London.
Perfect for Retailers or Students. I show you highly practical solutions for Visual Merchandising in todays retail industry.
There are over 40 videos covering the following subjects;Visual Merchandising techniquesHow to create an effective store window displaysMannequin handling and dressingThe importance of great link sellingHow to create effective store layouts which will help to encourage the customers flow around the storeWho this course is for:
Independent and larger retailers who want to upskill their existing teams on becoming Visual Merchandising experts.
Students who want to learn a new skill or are looking to get into the Visual Merchandising industry.

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Instructor Details

Sarah Manning

Sarah Manning has 20 years experience of working within the Visual Merchandising Industry in London. Sarah started her career, working for luxury brands: Harrods, Selfridges, Harvey Nichols and High Street Retailer Marks & Spencer.

Sarah is the Company Director of Visual Merchandising Courses which launched in 2006. Visual Merchandising Courses works with retailers and students to teach effective principles of Visual Merchandising and how these principles can be implemented to improve your sales and shopping experience for your customer.

Retail Clients:
Cowshed, Southampton FC Megastore, Triumph, Asics, Suzuki, Midlands Co-Op Society Ltd, Charlton House Corporate Catering, Longleat Safari Park, Fellowes, Portmeirion Ceramics, Hallmark, Staples, Marc b Accessories, Maison Blanc, High & Mighty Menswear, The National Space Centre, Center Parcs , Kenwood, Delonghi & Braun, Dubai International Airport Duty Free,Tower Bridge, Nespresso, HTA and ghd.
Sarah also lectures for The University of the Arts London and The London College of Fashion & Central Saint Martins.Teaching the Visual Merchandising online and practical short courses.
Sarah holds a Distinction in Postgraduate Certificate in Learning & Teaching.

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Reviews

4.2

185 total reviews

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By Burcu Sayg on 10/18/2020

I enjoy the course and learnt a lot for the beginning. It made me feel to improve myself into visual merchandising. There are two thing I can recommend, one is to add more examples and pictures. And the other thing is subtitles were not enough to follow, cuz so many times I realized what I hear and what I read was so different.

By Srikriti Sarma on 10/15/2020

Yes, explains product layouts and positioning very well! This is very helpful.

By Luana Dalla Bernardina Coelho on 10/14/2020

Senti falta de testar o conhecimento adquirido com testes. Mas os vdeos finais foram muito bons!

By Riddhita Mitra on 10/13/2020

more window displays in shop according to a particular theme would be helpful

By Priscilla E. Witwer on 10/12/2020

I really like this. I'm taking notes and learning a lot already.

By Sondakh on 10/10/2020

It is an interesting subject, thank you.
Clear explanation with enough examples. Thank you

By Marlene Alexander on 10/6/2020

Good introduction to VM. Got the basics and looking forward to practical experience. The course was well presented, clear and easy to understand for a beginner.

By Keiko Matsushima on 10/2/2020

She is excellent.

By Deepa Srinivasa on 9/21/2020

Am enjoying it so far

By Puja saha on 9/16/2020

its was amaizing...

By Tatiana Philippsen on 9/16/2020

Thank you for this wonderful course.

By Roshni Singh on 9/12/2020

if u have a little experience also about vm then this is no need to pursue this course the communication the lectures its not worth a penny.
really disappointed