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UdemyVideo Editing & AnimationPaid courseBeginner levelCertificate

How to Start a Successful Corporate Videography Business (Udemy.com)

A complete guide to get you started from from zero to hero in this business

4.3
73 reviews

Created by: Frederick Phua

Last updated March 2020

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What you will learn

  • Set up a corporate video production business, either as a sole-proprietorship or limited liability company.
  • Know where the money is, by identifying the types of video companies hire videographers for.
  • Build a strong online and offline presence to connect with your customers.
  • Use social media marketing platforms to promote your services.
  • Find customers by using proven online and offline prospecting methods.
  • Prepare and conduct a successful client meeting.
  • Build a creative brief.
  • Handle enquiries, tackle common questions, objections, and rejections professionally.
  • Understand the concept of perceived value and how it affects price perception.
  • Price your services based on the value you offer (and why you should never go cheap).
  • Avoid deals that are not worth pursuing.
  • Draft a Statement of Work (SOW) and the terms and conditions to protect your business.

How it compares

Against the other 293 rated Udemy courses in Video Editing & Animation on CourseDuck:

  • Rating4.3 out of 5higher than 26% of them
  • Reviews73#220 of 294 by number of reviews
  • Length1.4 hoursshorter than 84% of them
  • Last updatedMarch 2020earlier than 75% of them

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Course Description

In this course, you will learn the business skills to start and run a profitable corporate video production business, either as a full-time business or a part-time venture. This is an entrepreneurship course designed specifically for corporate videography business.

I will walk you through the business start-up process, including the basic services you need for your business. You will learn about online and offline marketing methods  that actually work. I will point you to the money by identifying the  types of video which companies frequently need, and why so. You will learn  how to establish your credibility, sell your services, know where and how to get customers, how to contact  them to explore opportunities, what to prepare for a client meeting, how to lead a discussion to build your creative brief, how to handle questions and objections,  draft a contract, price your fee, scale up your business, and more.   

As your mentor, my goal is to get you up to speed quickly - from zero to hero. I want to help you make good money and avoid making mistakes. I've packed the knowledge you need in a clear and concise course. You will pick up nuggets of wisdom along the way. Get ready to learn the trade!
Read More Beginner Beginner Level product length iconTime: 1.4h

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Instructor Details

Frederick Phua

Frederick Phua is a video-preneur, training consultant and sales coach. He has built a successful corporate video production business from scratch, starting from 2010. It is by no means an easy journey. Today, he counts Fortune 500 companies in his portfolio as well as small and medium local enterprises as his clients. While Frederick likes to keep his operation lean and agile, he has a team of capable freelancing crew and acting talents ready for any project that comes. This is how he builds agility into his business.

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Reviews

4.3

73 ratings on Udemy

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By Ken Denning on 6/27/2024

Really basic information

By Matt on 6/13/2024

Very practical and usable advice. The tips can only come from someone with real field experience.

By Dainmeyen Brown on 3/8/2020

Very good course. Concise & to the point. Informative.

By James on 11/30/2019

Information seems rather basic. Each segment was very short. More examples I think would help. Over all I just felt it was thin.

By Carlos L Polk on 11/25/2019

It was pretty cool I Purchase the cost mainly to learn how to better service clients in which I received more of that at the end.

By BRIZI GIANFRANCO on 9/27/2019

Ottimo corso ricco di contenuti utili per avere un primo approccio a questa bella attività. Tuttavia per evitare la monotonia espressiva sarebbe stato meglio una variazione di inquadrature e qualche video spot di esempio.

By Theresa Soares on 9/4/2019

Very informative, Best class I've taken on the subject thus far. The instructor went into very good detail on each topic. I feel I'll return to the course to revisit different topics as I go along. Very good.

By Alex Choi on 2/23/2019

Pros: He knows what he is talking about and has the right mindset. I learnt a couple of things. It's a good framework for someone starting out running a video production business. Cons: Too concise for the price. Would have preferred more in depth content.

By Darrian Alexander on 9/22/2018

Great content, great quality, great advice. I wish there was more detail on employing freelancers to work for you.

By Leonard Tan on 1/17/2018

The lesson on perceived value is very useful. The short lessons are on point. Clear explanations. Thanks for sharing.

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Overall Score : 86 / 100

How to Start a Successful Corporate Videography Business
Visit course on Udemy Write a review
  • Video Duration: icon 1.4h
  • Price: $19.99
  • Provider: icon Udemy
  • Updated: icon March 2020
  • Level: Beginner Beginner
  • Language: icon English
  • Certificate: icon Yes
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