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FiverrSEOPaid courseBeginner level

Instagram Ads Fundamentals

Created by: Sharon Lee Thony

Produced in 2018

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Overall Score : 92 / 100

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Course Description

This Instagram Marketing course is for anyone who wants to learn how to enhance their knowledge of Instagram’s marketing tools. By taking this course, you'll gain the knowledge to create inspiring and engaging Instagram campaigns that will drive real business results for your clients. You'll learn about tagging and tracking campaigns, including how to set up and use the Facebook pixel. You’ll also master how to define the best custom and lookalike target audiences for your client’s objectives, create inspiring ad content, as well as take away best practices on reporting and optimization in Google Analytics.

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Instructor Details

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Sharon Lee Thony is co-founder and CEO of STK MKT Entertainment, marketing executive, digital marketing instructor and mom of two boys and a dog, with almost two decades of experience creating award-winning marketing campaigns for travel, beauty and luxury lifestyle brands. Sharon started as an account executive at top advertising agencies like Saatchi & Saatchi and McCann-Erickson, working directly with client brands like P&G, Unilever, Mastercard, and Johnson & Johnson. She later joined Unilever marketing to work on personal care brands like Caress, Lever 2000, Q-tips, Axe, Dove, Snuggle, and Wisk. Sharon is also a digital marketing instructor at General Assembly, engaging with startups and entrepreneurs. She privately coaches and consults with select clients and has earned a BA from NYU and an MBA from The Wharton School.

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Reviews

4.6

20 reviews in total

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Such a fantastic program ! Very useful, beautifully explained and gets you ready to start practicing! Thank you

Wonderful teaching...😍👍💻 Thank you 🙏 very much...

love the course. straight to the point and not overwhelming. Nice bite size chunks. Could have used a little more info on exactly how to set up and place a pixel but outside of that it was great.

Overall the course is fantastic! Sharon is a great instructor. But some of the video in episode 33 is broken.

Very detailed course. It was easy to follow. I am an Instagram Ads Expert now.

Great course. I sould have liked to see a few more how to exampels. I felt some areas where discussed in greater detail than others.

Great course and I enjoyed all the information and insights give, I feel I know much more about the potential of Instagram Ads but I don't feel I have the ability to put into practice everything that was discussed particularly from the analysis aspects. The basics of setting up and running an Instagram ad were really clear and well explained, and I have already managed to run an ad - thank you

Youtube Provide a much more helpful tutorial then This. it's just a pitch of Shit. Wish Fiverr Return my Money.

She is very accurate and professional. She shares the info in a clear and understanding way. I know all the thins she explained and after completed the course I feel confident to express those with my clients in order for them to understand better.

Sharon is the real deal! She shares everything you need to know to become an Instagram Ad expert. She is easy to follow and offers great insights/tools on how to drive real business results. As a new business owner and someone pursing a career in digital marketing this was a extremely helpful. I really recommend this course!

Very informative! I had no idea that the analytics went so in-depth. This will definitely assist me in helping promote my clients

Excellent course! I had used Instagram ads a few times and there was a lot of new information here that I didn't know. The information on using Ads Manager and how to set up Split Testing was especially useful.

Showing 12 of 20 reviews