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FiverrGoogle AnalyticsPaid courseBeginner level

Google Search Ads Fundamentals

4.8
11 reviews

Created by: Sharon Lee Thony

Produced in 2021

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Course Description

Getting your website on the top of a search page is one of the best ways to engage people who are looking for your product or service. It allows you to be the answer to their question. Hi, I’m Sharon and I’m a digital marketing expert who has used search marketing to drive direct revenue and results for my clients and their businesses. I have over 15 years of experience working with industries and companies at the forefront of search. Some of the brands I’ve helped to build include Dove, Axe, Vaseline and COMO Hotels and Resorts. In this course, you’ll get a deep dive into Google Ads campaign creation and search engine marketing best practices. This class is ideal for you if you’re looking to learn the basics of search marketing and gain a better understanding of Google search in order to use it for your own business or for your clients. By taking this course, you will: Learn to build successful search campaigns that result in user acquisition, e-commerce, and lead generation. Learn to conduct keyword strategy and research, as well as run successful A/B testing strategies Learn best practices for targeting, ad copy and landing pages that maximize conversions and ROI for your Google Ads campaigns. This course is not for you if you already have experience with search campaigns. I hope that you’ll join me for Learn from Fiverr’s Google Ads Fundamentals course and that this is the first of many times that we will be getting to know each other.
Read More Beginner Beginner Level product length iconTime: 1.5h

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Instructor Details

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Sharon Lee Thony is co-founder and CEO of STK MKT Entertainment, marketing executive, digital marketing instructor and mom of two boys and a dog, with almost two decades of experience creating award-winning marketing campaigns for travel, beauty and luxury lifestyle brands. Sharon started as an account executive at top advertising agencies like Saatchi & Saatchi and McCann-Erickson, working directly with client brands like P&G, Unilever, Mastercard, and Johnson & Johnson. She later joined Unilever marketing to work on personal care brands like Caress, Lever 2000, Q-tips, Axe, Dove, Snuggle, and Wisk. Sharon is also a digital marketing instructor at General Assembly, engaging with startups and entrepreneurs. She privately coaches and consults with select clients and has earned a BA from NYU and an MBA from The Wharton School.

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Reviews

4.8

11 reviews in total

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By manavchawla

Very Informative Course. Thanks for sharing the great knowledge. Cheers.

By dashdigital

Great course and teacher!

By marinerjames

Great insights and very easy to understand. A good starting point for beginners.

By mahbubulmottaqi

Thanks, Fiverr for offering this course. Although basic things but excellent approach to teach.

By Andrei

Complicated. Nothing that i know before is the same after this course. Thank you!

By frida_

The course only touched briefly on the topics. I don't think I got value for my money.

By shanrag007

Interesting and educative course

By valleys2785

Great course!!!

By toddabarsness

I enjoyed learning about Google Search ads. I knew very little about them and this class course helped!

By Md. Saju

Thanks for help

By valeriekyle

Great for a beginner

Showing all 11 reviews

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Overall Score : 96 / 100

Google Search Ads Fundamentals
Visit course on Fiverr Write a review
  • Video Duration: icon 1.5h
  • Price: $32
  • Provider: icon Fiverr
  • University: icon Fiverr
  • Year: icon 2021
  • Level: Beginner Beginner
  • Language: icon English
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