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#4 in Growth HackingUdemyHighest Rated on UdemyGrowth HackingPaid courseAll LevelsCertificate

(NEW) The Complete Growth Hacking & Conversion Course (Udemy.com)

100+ Techniques, Strategies & Walkthroughs to Increase Growth, Conversion, Leads, Clicks and Sales

Created by: iMarket XL

Last updated August 2026

Our take

Based on the ratings of 1,770 students, a sample of their written reviews and the syllabus, as the course stood in August 2026. No course pays to be reviewed.

Matt Jensen's growth hacking course is a big grab bag of conversion tactics: 132 lectures across 15 sections covering analytics, virality, landing pages, email, pricing, checkout, copywriting, UX and SEO, in about 7.4 hours. It is built for someone who already has a website (the only listed requirement) and wants a long list of specific things to try this week. One reviewer describes it as a list of to-dos more than a structured class, and that is largely the point.

Students praise the sheer number of concrete, actionable ideas and the checklist at the end of each section with links to every tool shown. One says they had no idea so many techniques existed. The teaching gets good marks too, with reviewers calling the instructor amazing and his explanations and resources extremely helpful. The main complaint, repeated in three-star and two-star reviews across several years, is age. Much of the footage was recorded around 2014 and 2015, and reviewers report that tool interfaces, prices and even names have changed, with some WordPress plugins abandoned. One reviewer also hit freezing and error messages that stretched the runtime well past the listed length.

Udemy shows an update in August 2026, so some of that may be fixed, but nobody in the review sample confirms it yet. The examples lean B2C and WordPress, though a B2B marketer said there was still plenty to use. Among the growth hacking courses on our list it is the broadest survey of tactics rather than a management or free-tools course. Treat it as an idea bank, check each tool before you rely on it, and it earns its 4.6 rating.

Best forSite owners who want a long checklist of specific conversion tweaks to try, not marketing theory.
Skip it ifYou want current tool walkthroughs; reviewers say many of the apps shown have changed, been renamed or vanished since 2015.

Pros

  • Every section ends with a checklist linking to every tool shown in the videos
  • Covers 13 areas in 7.4 hours: analytics, virality, email, pricing, checkout, copy, UX, SEO
  • Reviewers call the steps very specific and actionable, not vague advice
  • Highest Rated badge, 4.6 from about 1,770 reviews, with 85 percent giving four or five stars

Cons

  • Low-star reviews say much of the footage dates from 2014 and 2015 and tool interfaces and prices have changed
  • No quizzes or assignments; one reviewer said it feels like a list of to-dos rather than a course
  • Examples lean B2C and WordPress, and one reviewer hit video freezing and error messages
Lots of detail and very specific actionable steps. There is a LOT of content.
David Goss, a student

Listed as all levels; anyone with a live website can follow, but it pays off most if you can already edit your own pages.

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What you will learn

  • 5x your existing growth and conversion rate
  • Add 1,000s of leads and subscribers to your list
  • See where your visitors are dropping off and how to fix it
  • Bring cart abandoners back to your site and guarantee 10x ROI
  • Introduce virality into every aspect of your marketing campaigns
  • Price your product or service using 30+ rare techniques
  • Optimize the 1 goldmine on your site you probably pay no attention to
  • Create high-converting landing pages and CTA buttons
  • Test every element on your site for performance
  • Use sales psychology to increase transactions and your prices
  • Write copy that gets attention, clicks and generates sales
  • Use screen recordings, heatmaps and your visitors’ actions to increase profit
  • Make your pages load faster and improve your rankings in the search results

Course content

15 sections · 132 lectures · 7.4 hours of video 17 articles

  1. 1Growth Hacking & Conversion 1 free preview1 lecture · 5 min
  2. 2Analytics 1 free preview7 lectures · 15 min
  3. 3Virality 2 free previews14 lectures · 1 hour
  4. 4Lead Generation & List Building 1 free preview8 lectures · 30 min
  5. 5Landing Pages & Calls to Action (CTAs) 4 free previews12 lectures · 41 min
  6. 6Email Marketing 1 free preview10 lectures · 30 min
  7. 7Images & Search10 lectures · 30 min
  8. 8Pricing & Customer Service 1 free preview14 lectures · 45 min
  9. 9eCommerce - Checkout9 lectures · 29 min
  10. 10Copywriting 2 free previews16 lectures · 45 min

Who it is for

The instructor says it suits

  • This course is for anyone with a site looking to increase their traffic, leads and sales - quickly

What you need before you start

  • You just need a website :)

How it compares

Against the other 27 rated Udemy courses in Growth Hacking on CourseDuck:

  • Rating4.6 out of 5higher than 74% of them
  • Reviews1,770#4 of 28 by number of reviews
  • Length7.4 hourslonger than 80% of them
  • Last updatedAugust 2026more recently than 92% of them

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Course Description

  • (NEW) Join 12,000+ viral students.  Here's what they're saying about the course:

"A Must. The content is absolutely phenomenal.  And Matt is really passionate in helping his students out. Truly awesome."

"One of the most comprehensive and detailed courses on Udemy. If you're serious about growing your online presence. This is a must. Matt doesn't just educate you on the subject. [He] also shows you what you need to do and how to do things to hack your online ventures in to growth. The course is worth every minute! Will recommend to anyone who wants to learn."

"Wow...there's so much information in this course that I'm going to have to watch it again and again...fantastic."

In this course, you'll learn to:

  • 5x your existing growth and conversion rate

  • Add 1,000s of leads and subscribers to your list

  • See where your visitors are dropping off and how to fix it

  • Bring cart abandoners back to your site and guarantee 10x ROI

  • Introduce virality into every aspect of your marketing campaigns

  • Price your product or service using 30+ rare techniques

  • Optimize the one goldmine on your site you probably pay no attention to

  • Create high-converting landing pages and CTA buttons

  • Test every element on your site for performance

  • Use sales psychology to increase transactions and prices

  • Write copy that gets attention, clicks and generates sales

  • Use screen recordings, heatmaps and your visitors’ actions to increase profit

  • Make your pages load faster and improve your rankings in the search results

In addition to all of the ideas and strategies in the course, I’ve included a presentation from Neil Patel, the co-founder of Quicksprout, Kissmetrics and Crazy Egg and $175 in advertising credits.

All of the lessons are screen recorded in HD 1080p so you can see everything I mention during the lectures (check out the free preview sections).

And there’s also a checklist at the end of each section with a link to every website you see in the videos. 

I’ll personally be answering any questions you have and I’ll be happy to provide links, resources and any help I can offer you in improving your site’s traffic and sales. 

I’ll also be updating the course every month with new tactics and approaches to growth hacking so that you’re always up-to-date.

At this point, you've read the reviews, you know about the bonuses and you've got me on call.

Click Take This Course at the top right and 5x your growth and conversion rate. Every second you wait is just lost traffic and sales!

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Instructor Details

iMarket XL

Every marketing skill you need in one place.

iMarket XL is a brand founded by Matt Jensen and Max Cord whose sole objective is to teach people all the skills involved in the process of creating and running an online business.

With over 220,000 students and 19 online courses, every day we're closer to our goal. With us you can learn essential skills such as how to build your brand from the ground up, how to create a complete and effective Wordpress site to showcase your business to the world and connect with your customers.

You can also learn the fundamentals behind setting up recurring income streams by creating profitable digital products to give you some peace of mind, how to go viral on the most popular social media sites and how to dominate Google with our unique and 5 star complete SEO course.

We create, update and publish more courses each month, so you're never out of the loop when it comes to marketing skills.

Start learning everything you need to improve conversion rates, search engine rankings, sales, traffic and engagement today. 

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Reviews

4.6

1,770 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Christopher Johnson on 11/28/2018

Everything seems really applicable other then smush.it which actually slowed down my times. Seems they are on a 50/mo model, just like leadpages and Im just not with these companies. Great course overall, appreciate instructors willingness to give firsthand assistance if necessary. (Or so he says, I didn't inquire so I cant speak first hand on the subject)

By Dell Dorn on 3/29/2018

Hard, practical, useful information. things I can use and apply right now. demonstrations, links, and costs. exactly what I need. I have listened to and read a lot on growth hacking. Growth hacking TV, Sean Ellis website, read stuff by big-time growth hackers. They always​ try new things but rarely reveal the tools. It was a big mystery, "where do they get all these ideas to test?" This is it guys, do this course and you WILL be a growth hacker. All the tools. i have never drunk from a fire hose and enjoyed it so much. thanks Matt

By Spring Sun on 7/5/2017

It's a very comprehensive course that gives a good overview of what you should be doing to increase your conversions. Why I'm deducting half a star is because of topics that I thought could have been included: 1. inventory management, 2. securing your site, and 3. how to deal with negative feedback, unhappy customers & trolls. Of course, including all of this would have made for a much longer course. Overall, the course is great, but as with anything else, there's always room for improvement. :) Cheers!

By Digital Brains on 4/17/2017

It has useful tricks to growth and correctly explained, but it is very outadted, most of material was recorded on 2014, and many of the apps and other software, or does not exist, or has changed a lot or has changed its pricing.

By Juan Sanchez on 6/6/2016

Even though i knew some of the items that were discussed, for an overall growth hacking course, i highly recommend it. The author shows you how to set up many of the items he discusses, so it's not just a 'hey use this and go figure it out how to set it up'. All topics were explained clearly and the pdf downloads were very handy when u want to go back to reference a website that was mentioned. Overall an excellent course. Thank you.

By Pedro Franca on 4/10/2016

Too much paid add-ons. I was wishing to learn more about the techniques, fundamentals and theory about increasing conversion that the 100k tools available... Last lecture started to get better! One more star. If it gets better I will rewrite my review. Final video got a star by itself! Thanks

By Andy Subir on 3/15/2016

Value packed with tons of information. Yes, all information is actually free and can be easily search on the web. But I still love it because the Instructor compile everything into different categories which can be easily followed, reviewed and applied to increase conversion on my website.

By Luz Garay on 12/9/2015

I have taken several of Matt's courses, and I am always very impressed by both the content and delivery. This course is a goldmine of information! The checklists help me keep track of action items, the resources that are provided have been bookmarked and downloaded for reference, and I am very excited to begin implementing some of these strategies! Take this course - you will not regret it.

By Roberto1 on 11/24/2015

If you're a tech-startup. Or have intentions to start your online business. These courses, iMarket XL with Matt- is a Must, even before you spend money/time on your startup. Just take a weekend and take notes. Gotta watch these even During the construction of your start-up and After you're done with your startup. The content is absolutely phenomenal. A startup that doesn't take into consideration of online marketing strategies from the get-go is lost (talking from experience). Also- if you're a front-end developer or a full stack developer- spend a weekend with these courses. A programmer that can communicate the marketing/business strategies to their clients will stand out and be such a better programmer overall. And Matt is really passionate in helping his students out. Truly awesome. Best of luck to everyone !

By Muhammad Arqam Zafar on 11/6/2015

One of the most comprehensive and detailed course on Udemy. If you're serious about growing your online presence. This is a must. Matt doesn't just educates you on the subject. But, also shows you what you need to do and how to do things to hack your online ventures in to growth. The course is worth every minute! Will recommend to anyone who wants to learn.

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Quality Score

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Overall Score : 92 / 100