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The Psychology Of Persuasion & Influence (Udemy.com)

Apply elite persuasion and influence skills to secure an undeniable edge in life and business.

Created by: Expert Academy

Last updated June 2026

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What you will learn

  • Understand the hidden psychological driver behind any behavior
  • Form a great first impression
  • Control the lasting impact of a conversation
  • Get people to willingly cooperate
  • Build long-term influence
  • Shape what people believe is possible
  • Keep your message from being misunderstood
  • Change someone's reaction with just words
  • Spot a lie before it costs you
  • Fix a bad mistake cleanly
  • Give feedback without creating resentment
  • Handle high-stress situations well
  • Fix your relationships before they fail
  • Get straight answers without wasting time

How it compares

Against the other 1,107 rated Udemy courses in Personal Development on CourseDuck:

  • Rating4.6 out of 5higher than 54% of them
  • Reviews512#379 of 1,108 by number of reviews
  • Length1.9 hoursshorter than 60% of them
  • Last updatedJune 2026more recently than 78% of them

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Course Description

Persuasion and influence, once thought to be innate talents bestowed on a lucky few, can indeed be mastered. Our course dismantles the myth that these are unteachable skills, revealing that powerful communication can be learned and refined by anyone.

Discover how to wield the art of persuasion to not only achieve personal objectives but also to foster empathy, enhance relationships, and unlock opportunities you've only imagined.

Join Phillip Hesketh, your instructor, who will guide you through the intricate realms of human behaviour. You'll explore the seven psychological drivers that shape our actions, the dynamics of conversation, and the science of first impressions and opinion formation.

Understanding others is a cornerstone of effective persuasion. This course will emphasize the importance of reading body language as a crucial aspect of communication and persuasion.

Beyond dealing with difficult individuals, you'll unlock the universal application of persuasion, using it to enhance your professional and personal life. Hesketh illuminates how the principles of persuasion apply equally to corporations and personal relationships, and how they can be enhanced using potent psychological techniques.

Our course concludes with a comprehensive exploration of how to cultivate stronger connections with everyone you encounter. Dive into the depths of trust-building, linear probing, and empathy, arming yourself with the tools necessary to excel in business communication and steer your life towards your desired direction.

Embrace the transformation from novice to master communicator, and discover the true power of persuasion.

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Instructor Details

Expert Academy

The Expert Academy is a specialist creator, publisher and distributor of high-quality online courses. We bring together leading experts from around the world so you can learn from the best.

Our experts will teach you skills that will have an immediate positive impact on your life. We help you learn from the very best. 

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Reviews

4.6

512 ratings on Udemy

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By Samson TMSGN on 6/4/2024

I learnt a lot and with a lot of enthusiasme! I was told recently that my communication skills were lacking and this course certainly made me understand a few things... All the infos are clearly explained and to the point. I started watching and taking notes and ended up finishing all of the course without noticing. I'm really eager to use what I learnt and understood! Thanks!

By Leslie Lim on 6/8/2023

It is a good course for basic understanding of persuasion techniques. The speaker also talks about factors that influence relationship. He shared about his personal experience and how to overcome them. I hope the course can dive deeper into psychological behaviour of humans to allow more understand of the topic. Generally I still recommend this course.

By Aditya Pachegaonkar on 1/2/2023

The content could have been more real to practical use by some case study or in depth understanding of particular methodology taught .Expected better but overall the course is worth learning to encompass tangible ideas and knowledge in day-to-day life.

By Emre Urgenc on 5/12/2020

I took this course to improve my existing communication skills, and it seems I have been doing it the Phil Hesketh way for a long time :) This course definitely has been a refresher and was absolutely delightful to take. Phil teaches the essence of forming good relationships and improving existing relationships, however with the rapidly progressing world that we are in it is a bit more challenging to adapt and apply some of these principles, since more of these relationships are formed online. I would appreciate if Phil could use more in-depth examples of the things we go through today (especially during the Covid Pandemic). Massive respect to the man, who I'm sure if I had personally met would have been an excellent mentor to me. Sending you and your family best wishes dear Mr. Hesketh.

By Adarsh Reddy on 5/5/2020

Mr. Philip has been really good. His way of explaining things with different scenarios as an example has been great. Learnt quite a new things and manner of communicating with others at every level and situation. It was a great start for me. Thank you.

By Romeo on 1/4/2020

it was a small revelation for me . such a difficult subject explained with such clarity and method ! absolutely brilliant

By Debra C. Burton on 10/25/2019

Appreciated his list of core drives and ways to handle various situations, for better relationships, outcomes, clarity, fostering communication and understanding, as well as his sharing his growth and experience

By Scott Haas on 12/22/2018

So...I think when Udemy asks just minutes into a course if it's any good it's rather obnoxious and don't answer anymore. But...in just the few minutes into this course I have learned a bunch. I am taking this course because, as a supervisor in a public service agency, I am continuously facing change and need to be a change agent to my unit. It's a difficult crowd. I have already acquired some tools I can use. Great course. Having now finished the course I was satisfied with the content. This is a great introductory course and covers many angles and I would like to now pursue some of the topics in greater depth. I am hoping this instructor chooses to expand on some of these topics in other classes.

By Rudra Toulon on 10/18/2018

Phil Hesketh has his way of delivering what he is teaching, great quotes, real life examples, key words and phrases. It made me think really deep on how people talk and what they say . I want more more more from this. I felt super engaged and definitely plan on learning more from the Expert Academy

By Tomas Verver on 9/3/2018

The Psychology of Persuasion and Influence with Phil Hesketh is nice course bundled, packed full of knowlegde. To-the-point, direct and condensed. I hope more lectures will be added in the future. As I think there is more about influencing. Maybe add a chapter about different situations to influence (work, sales,private) And maybe some content about different strategies.

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Quality Score

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Overall Score : 92 / 100