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Abstract Logo Design - Create Simple Logos That Tell A Story (Udemy.com)

Learn how to design abstract logos that tell the brands story & connect with customers

Created by: Scott Adam Lancaster

Last updated December 2024

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What you will learn

  • How to design logos that are neurologically more memorable for customers
  • How to design abstract logos that tell the brands story & purpose
  • How to boil down everything about a brand to one core message
  • How to provide more value as a designer to clients & get paid more as a result

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Course Description

What do all incredible abstract logos have in common?


The answer is simple:

They tell a story.


The best logo designers in the world understand this.


And the reason they are paid thousands for logo design is because they can design logos that say too much, whilst still being minimalist and aesthetically pleasing.


This is why we developed the Abstract Logo Mastery Course.


To teach ambitious designers and art of Abstract Logo Design.


In this course you'll learn everything you need to know to be able to create memorable brand logos that communicate the core message of the brand.


You'll learn:

  • What makes a great abstract logo design

  • Why some logos are more memorable

  • How to create super memorable logo design

  • How to find a brands core message & story

  • How to sketch ideas & choose the best ones

  • How to refine & perfect your ideas

  • How to take a logo from sketchpad to Adobe Illustrator and make it digital

  • How to present your logo ideas with world-class mock ups

And so much more!


Scott Lancaster, founder of leading strategic branding agency Clementine House, has developed his unique system & process for creating world class abstract logo design for clients all around the world for the past decade.


And in this course, he shares his creative process with you.

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Instructor Details

Scott Adam Lancaster

Founder of Brand Designer Pro & Lancaster Academy of Brand & Design.


I have taught over 30,000 people how to start, build & grow a profitable brand design agency.


Since 2008, I have sold over $1.2M in brand design services, and I'm on a mission to teach others how to master brand design & help them build a profitable agency.


All revenue made from our courses will be reinvested into creating new educational content, courses & resources to help you.


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Reviews

4.5

193 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Alex Luna on 1/13/2026

One of the most underwhelming courses I took with udemy. There's like 20 minutes worth of actual learning and theory and 3 hours worth of going through student's work. While I do think that learning from the other's is valuable, it definitely should not be the course's core. And I am saying it as an educator.

By Kadir Burak Ozer on 6/6/2025

Voice is obviously overlayed to video, time to time not matching, non-natural feeling. Also tone could be more multitone instead of monotone. Overall lacking attraction to listener.

By Tersia Uys on 12/7/2023

The course teaches a step by step approach to logo design, and has built my confidence and ability, as I always find logo design super hard and not my favorite part of my job at all. Scott provides many pro-tips during the course, and his approach helped me come up with various options in half the time it took previously. I absolutely recommend this course to other self-taught designers and I only wish I took it sooner. Thanks Scott!

By Brusa Boulundi on 9/16/2023

Dette kurset har virkelig vært en øyeåpner for meg. Instruktøren har en fantastisk måte å lære bort på, og de praktiske øvelsene har vært utrolig verdifulle. Jeg har virkelig sett en forbedring i mine designferdigheter etter å ha tatt dette kurset. Jeg anbefaler det på det sterkeste.

By Lydia Nina Andori on 9/16/2023

Ten kurs projektowania abstrakcyjnych logo przewyższył moje oczekiwania. Instruktor prezentuje materiał w sposób oryginalny i innowacyjny. Ćwiczenia praktyczne były bardzo wartościowe i wpłynęły na rozwój moich umiejętności projektowania. Ten kurs zdecydowanie zasługuje na polecenie!

By Maximilian Rüsche on 9/16/2023

I've taken several design courses, but this abstract logo design course is in a league of its own. The instructor's approach to teaching design principles is clear and effective. The practical exercises provided a solid foundation for applying the concepts. I've seen a marked improvement in my design work. This course is next lvl

By Luko Rammo on 9/16/2023

This course on abstract logo design was exactly what I needed. Scotts explanations are clear and concise, making it accessible even for beginners. The practical exercises were invaluable in reinforcing the concepts. I noticed a definite enhancement in my design work. I highly recommend this course for anyone interested in abstract logo design.

By Ibrahim Sande on 9/16/2023

I recently completed the abstract logo design course and it's been a game-changer for me. Scott breaks down complex concepts in a way that's easy to understand. The practical exercises provided a hands-on learning experience, leading to noticeable improvements in my work. Whether you're a newbie or looking to polish your skills, this course is packed with genuine value.

By Niko Lazerid on 9/16/2023

Dieser Kurs zum abstrakten Logo-Design hat meinen Horizont erweitert! Die Herangehensweise des Dozenten ist erfrischend und originell. Er schafft es, abstrakte Designkonzepte auf eine Art und Weise zu vermitteln, die einfach Spaß macht. Die praktischen Übungen haben mir geholfen, meine gestalterischen Fähigkeiten zu vertiefen. Ob Anfänger oder erfahrener Designer, dieser Kurs inspiriert und motiviert gleichermaßen.

By Gabriel Fenger on 9/10/2023

This course is a real gem! The instructor's straightforward approach to abstract design concepts is refreshingly easy to follow. The content is clear and to the point, making it perfect for beginners and those looking to improve their skills. I found the course to be genuinely valuable, offering practical insights that I could apply right away. Highly recommended for anyone interested in abstract logo design!

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Overall Score : 90 / 100