Advanced Copywriting Strategies for Online Sales (Udemy.com)

The step-by-step system for turning online leads into buyers with advanced copywriting techniques

( 137 Reviews )

Created by: Brian Yang

Produced in 2015

What you will learn

Improve conversion rate of online product sales
Write copy that builds trust and engages customers

Quality Score

Content Quality

Video Quality

Qualified Instructor

Course Pace

Course Depth & Coverage

Overall Score : 90 / 100

Course Description

Advanced Copywriting Strategies for Online Profits The step-by-step framework for turning online leads into buyers with advanced copywriting techniques Who is this for: Coaches, information product creators and internet entrepreneurs that are looking for a follow-along system to increase sales of product or service What's inside: Copywriting law: "Pill in the meat" (How re-positioning can fix this problem) "Interpretive vs Definitive Language" The most common, overlooked copywriting mistake A simple "tweak" in communication to increase product sales Selling without being salesy - The "Copy n' Paste" strategy Step-by-step to helping customers "realize" why they need your product Incorrect use of "Features vs Benefits" - Why most novices screw this up How to double the value of products in the customer's eyes through product description "Airplane Assembly" - How to never run in to writer's block when writing copy The "no-brainer purchase" sales offer examples The "Hollywood Method" to entertain, motivate and profit The use of the "Obligation" factor for getting customers to sell themselves Tony Robbins' Method of influence Walk-through and tear down of 2 "cold-leads-converting" sales letters The 1 prerequisite for writing mind-reading, trust building sales copy Warning: The dark side of copywriting Examples of ethical and effective use of the "Scare Tactic" "Emotional trigger-words" archive for "spicing" up your copy BONUS - The fill-in-the-blank minimalism sales letter template for info-products BONUS - Top 10 Udemy course copywriting mistakes And much more! Who this is NOT for: Brand consultants that are looking to create brand awareness for clients Commercial advertisers working for AD firms What this system is NOT: Marketing 101 theories (AIDA, Maslow's etc.) Directions or benefits on becoming a copywriter Copywriting "best-practices" for novices Directions on becoming a freelance writer Who this course is for:
Online Instructors, entrepreneurs and coaches that are looking to improve online sales

Time: 6h

Instructor Details

Brian Yang

4.5 Rating
137 Reviews

Brian B. is a popular Kindle Publishing coach and writer of Hustle&Design.
He is specialized in helping entrepreneurs, authors and coaches create online revenue streams through turning their existing knowledge into e-courses and other informational based products.
As the writer of Hustle&Design he is also dedicated in helping aspiring business-people stand out, establish authority and profit in this noisy online world.
After establishing a YouTube-based business in 2011, Brian went on to building a publishing business that now holds over 300 titles in total
With a collective following of over 25,000 people, Brian is also the YouTube instructor from the HTDFM Dance Company.
He is the copywriter, product developer behind Beat Body Training - The Vancouver based fitness company

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Reviews

4.5

137 total reviews

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By Carlos Novela on 10/24/2020

This powerful course is a winner.

By Soleil on 8/16/2020

I love it so far! thank you.

By Shifran khan on 8/14/2020

best course on copywriting if you want to become professional copywriter overnight

By Teresa Martins on 8/8/2020

Excellent! Amazing knowledge of the working field.

By Anny on 7/16/2020

great presentation of the content

By Sundari PM on 6/25/2020

I love the insights!

By Marijana Letic on 6/22/2020

All the examples in this videos are well explained to me. It would help me in the future for any kind of job.

By Chyamon Tinnagorn on 6/7/2020

In depth and detailed course

By Alain Machado Dutra on 5/27/2020

Sim, muito esclarecedor e eficiente.

By Anne Kerry on 5/22/2020

concise and well presented

By Tiffany Regaudie on 5/18/2020

I could do without the sexist dating references.

By Angelina Gromova on 4/4/2020

First of all it is not an advanced course although pretty good for beginners. A lot of repetitions which is also fine for starters . I personally didnt enjoy the course. But the biggest disappointment was the topics the author was focusing on. All the examples are from weight loss niche. I mean common on! It is so easy. Even a monkey can write a decent copy for weight loss niche. Oh and a lot of examples from dating niche . Too primimitive, obvious, boring (((( definitely dont recommend ((((