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Businesses: How to Use Twitter for PR and Media Coverage (Udemy.com)

Use social media to help your business' PR and marketing and achieve coverage in top tier media outlets (all for free!)

4.4
131 reviews

Created by: Claire Gamble

Last updated March 2019

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What you will learn

  • Why Twitter is such a powerful social media tool for PR, media relations and marketing for businesses.
  • How to create your profile to attract the attention of journalists on Twitter.
  • How to monitor and use the hashtag #journorequest to achieve media coverage for you and your business in national newspapers, radio and TV.
  • How to monitor trending topics to find ideas for by-lined features and comments in the media.
  • How to approach your own content and join in conversations to secure media coverage for your business.
  • Get access to a FREE checklist to help you maximise your PR, media and marketing results for your business using Twitter.

How it compares

Against the other 418 rated Udemy courses in Digital Marketing on CourseDuck:

  • Rating4.4 out of 5higher than 42% of them
  • Reviews131#328 of 419 by number of reviews
  • Length0.5 hoursshorter than 99% of them
  • Last updatedMarch 2019earlier than 82% of them

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Course Description

This free marketing training module is the ultimate business guide to using Twitter for PR and media coverage. It covers everything you need to know about using the social media platform to support your public relations activity, find and build relationships with journalists and secure national media coverage. The module covers several different tactics when using Twitter to boost your PR and media results, including tried and tested ways to achieve national media coverage.
All Levels All Levels product length iconTime: 30 mins

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Instructor Details

Claire Gamble

A PR, marketing and content expert with over 12 years' experience working in the media, communications and creatives industries.

As the MD of Unhooked Communications I work with national and international businesses to manage their reputations and brand perception, engage with stakeholders and make them more visible.

I'm also the founder of PR Unlocked, a digital platform for startups, small businesses and digital marketers to help them do their own PR and marketing.

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Reviews

4.4

131 ratings on Udemy

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By sunny kapoor on 3/17/2024

Basic but informative for a free course module #Gratitude

By Zina Ralph on 10/17/2022

Breaking down every detail

By Diane Wilson on 1/8/2022

I enjoyed the information that was shared! Good start for beginners who want to do they're own pr.

By Basmala Elsayed Abdelmageed on 7/11/2020

in my personal experience in this cource. I learned how to use twitter by the right way in the field of PR and it is a new thing to me.

By Linet Nguru on 5/11/2020

Articulation was not as good.

By Sammarye Lewis on 3/21/2020

Very interesting and learned something new

By Ernestine Hall Morris on 11/8/2019

I am a beginner in PR with no former training. I have learned alot so far.

By Amitabh Arvind Roy on 9/24/2019

The course gave me basic understanding about how to use Twitter from PR Prospects. The course was helpful. Thanks.

By Muhammad Junaid on 6/30/2019

Everything is Exceptional and very interesting points are shared by the trainer.

By Mustafa kamal on 3/31/2019

this course so amazing

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Read all 131 reviews on Udemy

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Overall Score : 88 / 100

Businesses: How to Use Twitter for PR and Media Coverage
Visit course on Udemy Write a review
  • Video Duration: icon 30 mins
  • Price: Free
  • Provider: icon Udemy
  • Updated: icon March 2019
  • Level: All Levels All Levels
  • Language: icon English
  • Certificate: icon No

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