Complete Email Marketing Materclass (for Ecommerce Sellers) (Udemy.com)
Master email marketing, SMS, automation, segmentation, and customer journeys to grow ecommerce sales. with Omnisend
Created by: Bryan Guerra
Last updated July 2026
What you will learn
- Understand the fundamentals of ecommerce email marketing
- Build automated customer journeys that generate sales 24/7
- Create high-converting welcome email sequences
- Recover abandoned carts using email and SMS automation
- Increase repeat purchases with post-purchase flows
- Segment customers for personalized marketing campaigns
- Build signup forms and grow an email subscriber list
- Create professional email campaigns inside Omnisend
- Use SMS marketing effectively alongside email automation
- Improve customer retention and lifetime value
- Understand analytics and optimize campaign performance
- Design workflows that reduce manual marketing tasks
- Integrate Omnisend with ecommerce platforms
- Build scalable marketing systems that grow with your business
- Use automation to save time while increasing revenue
Course Description
Master Email Marketing & SMS Automation to Build a More Profitable Ecommerce Business
Email marketing remains one of the highest ROI marketing channels available, yet most businesses barely scratch the surface of what's possible.
In this course, you'll learn how to build a complete ecommerce email marketing system that generates more sales, recovers abandoned carts, increases customer lifetime value, and automates communication with your customers using Omnisend.
This isn't just a software tutorial.
You'll first understand the strategy behind successful email marketing before learning exactly how to implement it using Omnisend's powerful automation platform.
From welcome sequences and abandoned cart flows to segmentation, SMS marketing, signup forms, campaigns, and advanced automations, you'll build a complete lifecycle marketing system that works around the clock.
You'll also learn how to personalize customer experiences, create automated journeys, improve deliverability, analyze campaign performance, and optimize every stage of the customer funnel.
Whether you're running Shopify, WooCommerce, BigCommerce, Wix, or another ecommerce platform, the principles taught in this course can help you create consistent revenue while reducing manual marketing work.
By the end of this course, you'll know how to transform email and SMS marketing from an occasional task into a fully automated sales engine that continues generating revenue long after campaigns are created.
Instructor Details
- 4.1 Rating
1,776 Reviews
Bryan Guerra
Bryan Guerra is the Founder of Invert Media. Invert Media is an Online Education Company. It's mission is to make high quality education affordable and accessible to the entire world.
He runs a successful eCommerce Business, creates content and courses to educate aspiring Entrepreneurs, and loves his wife and his dog. Feel free to message him, he’s always willing to help…
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Reviews
By Kwesi Walters on 6/3/2019
this is a great course, very informative,the lecturer knows what he is talking about, however I think he should include more email copy as examples, I recommend this for newbie to affiliate marketing.Overall course was great, I learnt alot and also new stuff.
By Keith Richardson on 3/11/2019
Not yet learnt anything new, plenty of talk but nothing else yet. Man he can talk. Reckon this course could be reduced by 50% if he only stopped waffling. Section 5 Lecture 14 was 8.20 s of nothing, it should be deleted. Having now gone through the whole course I'd have to say it was well worth it. There's so much information and great tips on how to put it all together, with clear instructions as to what needs to be done.
By Darius Iakabos on 2/13/2019
First of all Scrapping the web for email addresses like that is just non-sense. The majority of email adresses you find on webpages are from people who sell something, from support, from departments in a company, an so on. These people don't buy or register official email adresses anywhere to get "spammed". Second, He didn't show a single real statistic on a CPA network. In the example provided in the end the examples were just written in a word file. How could anyone know if they are real? He's saying that he doesn't want us to see what campaigns he is targeting. Right! No problem, blur the campaign names, or just show the statistics with the right time-stamps, the same openers and clickers and revenue for that ONLY campaign. I mean come on, why would I believe things I can come up with myself? Overnight 40k contacts and you got 8k openers? (roughly) Considering that most emails are probably trash, I would say the real number should have been around 400-500 and maybe 120-200 clicks and a maximum of 60 leads. I want to believe you Bryan but you just lack actualy proof of what you are saying. Another thing I didn't like was that for too long in most videos you make refferences to other courses you have to sell and repeat yourself with steps already completed. If you were to condense this course, I don't think it would have 1 hour. Which would have been great. Other than that, I found some interesting ideas that I might apply myself. I didn't aim to hurt your reputation, just gave my honest oppinion.
By Mikaela Zajicek on 2/11/2019
This course is very good and Bryan seems sincere in wanting to help his students. Bryan is an engaging instructor. I like that he sometimes gets a bit hyper - it lets me know he is excited about the subject and wants his students to put into practice what he is teaching to make money ASAP. I will definitely keep an eye for his other courses and recommend him to those who might be looking for an opportunity that he teaches.
By Mark Diles on 4/20/2018
This is one of the most practical courses that I've come across in a while. This guy is amazing. These are the type of secrets people keep to themselves in fear that the market may become saturated. The course if fast paced, but the information is simple and easy to follow. All I have to say is.... thank you and good job Bryan.
By Farhan on 4/15/2018
Good course,instructor have very in-depth knowledge and experience ,he was explained a lot about tools and technical stuff,but one minus point in this course,instructor was not explaining practically step by step how to do affiliate marketing step by step,not explaining how to go to click bank and how to choose right product and how to market it with emai marketing, I think it’s not right course for beginners
By Otha Willingham on 4/11/2018
As a beginner to making money online Bryan explained ideas from start to finish. The course was really easy to follow. The few questions I did have I reached out to Bryan and he replied within 24 hrs which was amazing in my opinion because I know how busy he is. He seems to genuinely care about the success of his students, so If you're considering purchasing this course I encourage you to do so. you wont be disappointed.
By Stephen Dayton on 3/19/2018
Bryan did a great job explaining the entire system, and when people asked questions I to had he added to the course or created a YouTube video with a link to it that visually answered the question asked. He moves along at a good clip, is easy to understand and is direct so not a lot of wasted time or fluff which I really appreciate. His techniques are clever and I'm looking forward to putting this into practice. I'll definitely be looking at his other courses and I've already subscribed at his YouTube channel.
By Ruth Pacudan on 11/13/2017
I'm new to this Industry and I don't have much time to go through but I will because it takes my time from my work but I really have to do this to earn extra income. I give 3 star because that's only I got in my mind but if I master it surely it could be perfect as my Instructor Bryan Guerra Excellent Job Sir.
By Debbie C on 8/30/2017
Great course that covers email marketing well! There are a lot of good ideas and advice in this class. The instructor is very responsive based on questions or sections that were lacking some information. The class covers a lot of ground fairly well and I can highly recommend this class for anyone looking to get started with or round out their email marketing knowledge. Thank you so much! Bryan.
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Overall Score : 82 / 100












