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Content Marketing Mastery 2018: Beginner's Ultimate Guide (Udemy.com)

Grow your business, brand or message with content. Leverage blogging and social media to turn strangers into customers.

Created by: Charlie Page

Last updated February 2018

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What you will learn

  • Set achievable goals for content marketing success.
  • Identify and reach your ideal target audience quickly and easily.
  • Discover low-cost and no-cost ways to reach massive numbers of people with your marketing message.
  • Promote any product, passion, or point of view using proven content marketing methods like blogging, social media, and more.
  • Choose the best publishing platform based on your likes, dislikes, and natural abilities.
  • Build a powerful and profitable email list so you can automate your marketing using autoresponders and other online tools.

How it compares

Against the other 418 rated Udemy courses in Digital Marketing on CourseDuck:

  • Rating4.4 out of 5higher than 42% of them
  • Reviews281#246 of 419 by number of reviews
  • Length4.2 hourslonger than 50% of them
  • Last updatedFebruary 2018earlier than 88% of them

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Course Description

If you want to spread the word about your business, your passions, or your point of view, then this course is for you. This course will help you get started using one of the most low-cost yet profitable methods of marketing available anywhere … content marketing.

Whether you have a product to sell, are a coach or consultant, or want to share with others about a cause near to your heart, mastering content marketing is vital for reaching large audiences of interested people quickly and easily.

In this course you will …

  • Discover how content marketing can help you achieve your life and business goals.

  • Identify and reach your ideal target audience quickly and easily.

  • Set achievable goals for your content marketing success.

  • Choose the best publishing platform based on your likes, dislikes, and natural abilities.

  • Master the terminology and technology of content marketing without needing to learn new technical skills.

  • Discover the best tools to use to succeed with content marketing.

  • Create massive amounts of free time using the power of automation.

  • Create and easy to follow, fun content marketing plan that will help you achieve your content marketing goals.

  • Set a fun and flexible content marketing schedule that will ensure you publish often without content marketing becoming a job you must do.

  • Discover low-cost and no-cost ways to reach massive numbers of people with your marketing message.

  • Build a powerful and profitable email list so you can automate your marketing using autoresponders and other online tools.

  • Promote any product, passion, or point of view using proven content marketing methods like blogging, social media, and more.

  • And even more!

The course contains fun and easy activities to help you set, and achieve your content marketing goals. Easy step in the content marketing journey is clearly documented and includes plenty of examples and specific suggestions.

By completing the activities you will be building your own content marketing plan of action.

By the time you finish the course you will have published at least three pieces of content online!

Why Content Marketing?

Content marketing has proven to be the most profitable type of marketing available today. By providing helpful content to the people in your target market before asking them to buy you will build trust and authority.

When people like you and trust you they will buy from you. Nothing creates that like and trust faster than content marketing.

Ignite the law of reciprocity in your online presence by sharing helpful content freely and watch and people join your list, buy your products, and recommend you to their friends!

Why This Course?

This is not a course where you listen to me talk about content marketing. It’s a course where you DO content marketing!

For the past 17 years I have been privileged to help over 24,000 students create and grow their own online business.

Content marketing is the backbone of my own business, and in this course I share what works. No theory. No hearsay. Just real world tactics that work for me and will work for you too.  

By the time you finish the course you will BE a content marketer! You will have chosen you platform, know what to say in your content and how to create it quickly.

You will also use your content to promote any product you want, or promote a point of view while winning friends and influencing people.

All of this, and more, is waiting for you inside the course.

Let’s begin writing your content marketing success story today!

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Instructor Details

Charlie Page

Hi, my name is Charlie Page. For the past 17 years I have been privileged to help over 24,000 people start and grow their own online business.

My graduates work from their homes and offices promoting products, passions, and points of view using content marketing.

They know how to quickly identify their target audience, how to reach them, and how to persuade them to buy or take action.

These are the very skills you will develop during this course.

I have worked online full time for over 17 years and own 43 of my own products.

Many years ago I joined a site called the Directory of Ezines. At the time I could barely afford the modest fee to become a member.

A little less than 18 months later I bought the entire company!

This is the power of content marketing. And it’s why I am so passionate about this way of giving value before asking anyone to buy anything.

I have developed a common sense approach to success with content marketing.

By the time you finish the course you will have set your content marketing goals, identified your target market, know how to reach them, and will have published at least three pieces of content online!

I hope you join me. Let’s work together to write your content marketing success story!

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Reviews

4.4

281 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Ruba Tahboub on 7/16/2019

The course is actually very good, full of useful information, easy to understand and keep in mind. I wish I could make use of further information on social media content marketing rather than blogging which is rare in my area

By Ian Moore on 6/13/2019

Wonderful little course, ego soothing, gradually developing at a consistent apt pace - specific to the problems we face daily in blogging and content marketing it shows you how to make smart measurable results orientated steps to develop in this field.. Thanks!

By Jerry Christian on 2/3/2019

I L I K E Charlie's style! I relate to him... Even, Hairstyle! :-) Charlie impresses me - more and more as his class progresses... Very easy to listen to. Keeps my attention... I finished Charlie's course with a smile on my face! Now, I need more "Charlie, over-the-shoulder, step-by-step, real life, show-me videos." Slowly engaging we (the students) with real-life success stories from Charlie's students... Show and Tell... Added plus: Charlie "lives" his Christian values. :-) I like him...!!!

By Dave Litman on 10/21/2018

This is geared towards people who actually have a product or service to start marketing right now. It is not necessarily for those who want to "learn" about content marketing in general, as a "professional education" course

By Rahul Sondhi on 8/7/2018

Its a very humble and informative course, It's perfect for a beginner like me and this course is working very well on my foundations. Overall I have been enjoying and learning about content marketing. This is step one in the learning process and there is a lot to learn, but for a start it's good.

By Richard Oden on 4/25/2018

The instructor's knowledge and pace on Content Marketing was presented well and with clarity. I felt the course materials was appropriate, informative and simplified with me being a beginner. The fillable PDF document print outs will be very useful as I revisit and study more, in order to get up to speed on really understanding the value add of Content Marketing! Thank you Charlie Page for your desire to share your heart and help others improve the quality of our lives R. A. Oden

By Lawrence S Mills on 3/9/2018

Charlie is clear and totally understandable. Been a fan of Charlie for quite awhile now. Now all I have to do is act accordingly and get my stuff working correctly as per the guidelines that Charlie has set out in great detail. Thanks to Udemy for making this course available. And a major thank you to Charlie and your efforts to allow all of us to gain from your knowledge here. Regards, Lawrence Mills

By Theresa Balestrieri on 3/1/2018

I'm now halfway through the course and so far I find Charlie's teaching style easy to understand, informative, yet concise. Can't give 5 stars just yet until I complete the whole course to see if there are any holes (vital pieces of information missing) like there are in so many other courses I've taken.

By Jean Laguerre on 2/25/2018

Thank you, Charlie, the course is clear and simple. I think anyone who is able to follow those instructions giving in this course can be successful with content marketing. May God bless you, Charlie. Thanks, Jean Laguerre jeanlaguerre.com

By Barbara Johnson on 2/23/2018

I love this course! Already. Just bought it. Already finished section 3 and am so glad Charlie wrote this. It's just what I need. Amazing though how timely his email was about the course. I was trying to figure out somehow to use about 400 articles I've written and bing! There was just the course I need. Thank you Charlie Page! And thank you Udemy. Next I'm going to write my own course!

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Overall Score : 88 / 100