Creativity, Design Thinking, and Innovation for Business (Udemy.com)
Creativity that Create an Innovative Corporate Culture Using Design Thinking & Problem Solving for the Workplace
Created by: Joeel & Natalie of Transformation Services
Last updated September 2026
Our take
Based on the ratings of 32,370 students, a sample of their written reviews and the syllabus, as the course stood in September 2026. No course pays to be reviewed.
This is a short course, about three hours across 42 lectures, on making a workplace where people actually share ideas. The first half covers creative thinking, building a creative team, and the blocks that kill ideas, like micromanaging and an obsession with efficiency. The back half, the longest section at 66 minutes, walks through the design thinking process: understand the user, question assumptions, generate ideas, prototype and test. Joeel and Natalie of Transformation Services teach it, and their background, per their bio, is life coaching and personal development. That shapes the course. It suits managers and team leads who want a culture fix, not designers who want to run a workshop.
With 32,000 reviews and a 4.5 rating, most students are happy. Reviewers say it is well structured, the examples are practical, and it fits day to day work; one says it gave formal names to things they were already doing. The complaints are consistent, though. Three and four star reviews ask for more visuals and worked examples, especially in the design thinking section. A few call the material outdated and the delivery old school, and one says the presenters don't always come across as confident experts. There are 18 articles but no quizzes or assignments, so nothing checks whether the method has landed.
The course was first published in 2017 and shows a last update of September 2026, so it is being maintained, even if some reviewers feel the content hasn't moved on. Judged by the syllabus, it spends more minutes on culture than on the method itself. That's the trade. If the problem is a team that won't speak up, the culture material is the useful part. For learning design thinking as a method, a course built around the process will serve better.
Pros
- Short and structured: 42 lectures in about three hours, easy to finish in an afternoon
- Reviewers say the examples are practical and map directly to day to day management work
- Covers the culture side as well as the method: idea response systems, blocks like micromanaging
- Updated September 2026 and captioned in 11 languages
Cons
- Several reviewers want more visuals and worked examples, especially in the design thinking section
- Some call the content outdated and the presentation old school, with presenters who sound less than confident
- No quizzes or assignments, so nothing checks that the method has landed
I found the course very informative and well-structured. The content was relevant to my role, and the practical examples helped me understand the concepts effectively.
Listed as all levels, and it is: no prerequisites beyond a printer, aimed at managers rather than designers.
What you will learn
- Create a cultural environment that fosters creativity and innovation
- Establish an open idea-sharing program in for employees and managers
- Attract creative and innovative talent
- Truly "think outside-of-the-box"
- Master creative thinking skills and teach them to your team
- Implement Design Thinking, a powerful innovation methodology and process
- Overcome common blocks that hold organizations back from growth
- Use proven processes for generating ideas and brainstorming solutions
- Develop a deeper understanding of your users or clients
- Create and test prototypes in order to rapidly identify the validity of ideas
- Create disruptive innovation and look to the future
Course content
6 sections · 42 lectures · 3.2 hours of video 18 articles
- 1Welcome and Introduction 2 free previews3 lectures · 10 min
- 2Creative Thinking 1 free preview9 lectures · 34 min
- 3Developing a Creative Work Environment and Team10 lectures · 46 min
- 4Overcoming Creativity Blocks2 lectures · 11 min
- 5Design Thinking Methodology and Process14 lectures · 1.1 hours
- 6Looking to the Future4 lectures · 24 min
Who it is for
The instructor says it suits
- Business owners, managers, or team leaders
- Leaders who want to create a creative corporate culture
- Leaders who want to encourage innovation in the work place
- Leaders of creative teams
What you need before you start
- Ability to print course material
How it compares
Against the other 53 rated Udemy courses in Design Thinking on CourseDuck:
- Rating4.5 out of 5higher than 56% of them
- Reviews32,370#2 of 54 by number of reviews
- Length3.2 hourslonger than 64% of them
- Last updatedSeptember 2026more recently than 98% of them
Course Description
Use creativity and design thinking to transform your work environment!
Do you want to add creativity and design thinking to make product improvements, better meet your customers’ needs, or solve problems that are holding your company back?
Do you want to want to use creativity and design thinking to create innovative new products, services, or systems that will expand and evolve your business to the next level?
If so, you need to create an innovative corporate culture and a creative friendly workplace environment. In this course, you’ll explore why creativity and innovation are more important for businesses today than ever before. You’ll examine why and how leading edge companies have turned conventional business culture models on their head through embracing creativity and how to protect your organization from being disrupted or left behind in a rapidly evolving business climate.
You’ll learn how to create a cultural environment that fosters creativity, including creativity blocks to avoid, like micromanaging and an over emphasis on efficiency, and how to establish an idea-response system for your managers, in order to encourage the open the sharing of ideas. Plus, you’ll find out why a creative corporate culture is the key to attracting and retaining great talent, increasing moral and productivity, and ultimately you’re company’s bottom line.
You’ll learn best practices for unleashing your creative team’s potential by bringing together diverse perspectives and creating an environment that embraces risk taking and removes fear of failure.
You’ll learn what “thinking outside-of-the-box” really means and how to overcome the mental traps that hold back individuals and organizations. You’ll master your own creative thinking, so that you can bring your full potential to the team and accelerate your career. And, you’ll be able to teach creative thinking skills to your team, allowing them to reframe challenges into possibilities.
You’ll learn how to apply a powerful creative-problem-solving technique called DESIGN THINKING to your business. The design thinking process will provide a blueprint for creating innovative creative products and services by helping your team:
· Understand the needs and problems faced by your customers and clarify the true problems holding back your business
· Question assumptions and explore alternative solutions that are beyond any preconceived limitations
· Identify requirements for a satisfactory solution and criteria for testing and identifying when goals have been met
· Generate out-of-the box ideas and a broad range of possibilities by using proven strategies like story mapping and powerful brainstorming processes
· Use hands-on approaches and tangible prototypes to experiment and test your ideas, helping you identify the best solutions that will make the biggest impact for your users and your organization.
If you are ready to transform your organization by bringing in creativity and design thinking this course is for you!
So, are you ready to transform your department, company, or business? If so enroll now, we look forward to seeing you in the course!
Guarantee: We know you will love this course. However, we offer a no-questions-asked 30-day money-back guarantee if the course does not meet your needs for any reason.
So who are we?
We are Joeel & Natalie Rivera. We own a digital media publishing company called Transformation Services, Inc. We provide training programs and curriculum development for entrepreneurs and small businesses. We also run a magazine and live events and conferences. We’ve worked with 800,000+ students, coaches and businesses from 200 countries. All of our programs are created based on over a decade of experience in education, business development and coaching, as well as my background in psychology, including my Master’s in Counseling and Education and my research on happiness for my dissertation for my PH.D. in Psychology.
Copyright Transformation Services, Inc. All Rights Reserved
Instructor Details
- 4.5 Rating
32,370 Reviews
Joeel & Natalie of Transformation Services
Joeel A. Rivera, M.Ed. and Natalie Rae are pioneers in the life coaching field and co-founders of Transformation Services – the leading online course marketplace for life coaching, personal development and entrepreneurship. They’re the only life coach training organization in the world with 60+ niche coaching certifications, providing completely self-paced, done-for-you coaching programs offered at accessible prices.
They have PROUDLY served nearly 1,000,000 happy students from 200 countries and territories.
Using the science of psychology and human potential, they train leading edge entrepreneurs, leaders, and life coaches how to master their mindset and create a purpose-driven business so they can monetize their passion and live life on their terms.
Joeel A. Rivera, MEd: From an early age, Joeel faced adversity, including failing his first year of college and losing his brother to a car accident at the age of 19. This experience transformed his life and instilled a deep sense of purpose by inspiring him to give his brother Daniel's name a meaning by helping others find their true path. He returned to college, earning a Master's Degree in Counseling and all but the dissertation for his Ph.D. in Psychology, and later became a psychology professor.
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Reviews
By Nilesh Mangule on 8/27/2026
I found the course very informative and well-structured. The content was relevant to my role, and the practical examples helped me understand the concepts effectively. Thank you
By Gilberto Aristizabal on 8/5/2026
this examples are very easy to implemented and looks to easy that for sure those going to work. I like very much the example to break the issue in pieces that can be assembled later but optimized the process and figure out the resolve the issue for a single piece(s) which make the process optimo.
By Norma Jimenez on 7/14/2026
me gusta el curso es adecuado para el desarrollo en la empresa donde trabajo, el mejorar la creatividad el que se tomen en cuenta las ideas de los empleados el preocuparse por su integración en la firma.
By Manthan Pandey on 6/12/2026
Indeed. It is what I have been doing and preaching in bits and pieces and now getting formal hold of what it is and what needs to be done.
By Maricel T. Gicana on 4/27/2026
The Creativity, Design Thinking, and Innovation for Business course was insightful and highly engaging. It emphasized practical tools for generating ideas, empathizing with stakeholders, and prototyping solutions that address real-world challenges. I appreciated how the course connected creativity with structured problem-solving, showing that innovation is not just about inspiration but about applying disciplined processes to achieve meaningful outcomes.
By Anita Buch on 4/15/2026
This course provides the learner a wider spectrum of creative thinking, ideation, arriving at a solution and implementation of such creative ideas. The methods discussed during the course including incentives and motivation to be provided by the organisations help in cultivation of a creative culture where employees feel free to express their ideas and thoughts and contribute in the organisation’s growth.
By Asbar Barrang on 4/9/2026
Dengan Kreativitas yang Menciptakan Budaya Perusahaan Inovatif Menggunakan Pemikiran Desain & Pemecahan Masalah untuk Tempat Kerja yang benar dan tepat.
By Fasseeh Hofmeyer on 3/3/2026
Yes, As this is allowing me to refresh my memory on tools to use to stimulate creativity and implement innovation. :-), thank you.
By Abdulaziz Rifdah on 11/23/2025
I thought this course will bring new perspectives of ideas to helps me more in the design thinking, such as using graph and tools like mapping and other styles
By Yoan Avila Guadarrama on 11/19/2025
fue un curso que cumple con la espectativas necesarias para comprender todo lo relacionado al tema en especifico por el cual se comprende mas a fondo el tema.
Quality Score
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Overall Score : 90 / 100











