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Digital Marketing 101 | Master Digital Marketing 2024 (Udemy.com)

Digital Marketing Strategy, SEO, Instagram, Google Ads, YouTube, Facebook, TikTok, ChatGPT, Social Media Marketing

Created by: Bernard Martin

Last updated January 2024

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What you will learn

  • Understand the basics of digital marketing and how it differs from traditional marketing methods.
  • Learn about the different digital marketing channels, such as social media, email marketing, search engine optimization, and paid advertising.
  • Understand the importance of setting clear marketing goals and objectives, and learn how to measure the success of your digital marketing campaigns.
  • Learn how to create a digital marketing strategy that aligns with your business goals and target audience.
  • Understand the role of content marketing in digital marketing, and learn how to create high-quality and engaging content for your target audience.
  • Learn about search engine optimization (SEO) and how to optimize your website and content to rank higher on search engine results pages.

How it compares

Against the other 173 rated Udemy courses in Marketing on CourseDuck:

  • Rating4.5 out of 5higher than 59% of them
  • Reviews311#85 of 174 by number of reviews
  • Length44 hourslonger than 99% of them
  • Last updatedJanuary 2024earlier than 68% of them

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Course Description

In today's digital age, businesses need to have a solid understanding of digital marketing to thrive. This course is designed to provide you with a comprehensive introduction to digital marketing, covering the fundamental concepts, strategies, and tactics needed to develop and execute successful digital marketing campaigns.

Throughout the course, you will gain a broad understanding of digital marketing channels, including social media, search engine optimization, and paid advertising. You will also learn about content marketing and how to create engaging content to attract and retain customers.

In addition, you will learn how to measure the success of your digital marketing campaigns and set clear marketing goals and objectives. You will explore the basics of search engine optimization (SEO) and how to optimize your website and content to rank higher on search engines. Furthermore, you will gain practical skills in paid advertising, such as pay-per-click (PPC) advertising, and learn how to create effective campaigns to drive traffic and conversions.

By the end of this course, you will have a solid understanding of digital marketing fundamentals and be able to develop a digital marketing strategy that aligns with your business goals and target audience. You will also be able to keep up with the latest digital marketing trends

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Instructor Details

Bernard Martin

Super Blessed to be able to put my 18 years of blood, sweat & tears all in course form on Udemy for you all! I have accomplished a lot and also lost a lot but the good thing is with my courses I will save you from having to go through the pain & heartaches that I was forced to face chasing this entrepreneur lifestyle.

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Reviews

4.5

311 ratings on Udemy

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By Krasina Kolarska on 9/3/2024

The sound is bit annoying (sounds like the video has been made in a kitchen while his roommate is cooking) and the presenter doesn't use a professional language (you 'now, al'rit etc) and making it a bit distractive. Hope the course it will be useful though

By Inna Yevsiukova on 1/12/2024

It seems like the guy who’s doing the voice-over sees the text in the presentation for the first time. Also, the fact that he has to enlarge each slide every time and I see the file on his laptop is not professional. And also, it seems like they don’t go much in-depth so far to explain the basics.

By Leonid Anufriev on 9/1/2023

So far I find it valuable. But want to hear more about marketing strategies.

By Billie Goo on 8/3/2023

I learned about search engine optimization (SEO) to rank higher on search engine results pages. Thanks for this course Bernard. I purchased Social Media Management course to further my knowledge in this area.

By Jam Bill on 6/16/2023

Mr. Bernard's insights and practical examples gave me a solid foundation to implement successful marketing campaigns. I highly recommend this course to anyone looking to enhance their digital marketing skills, and I can't wait to explore his other courses for further growth.

By Coca Menana on 6/14/2023

Mr. Bernard's Digital Marketing course exceeded my expectations. The content creation helped boost my website's visibility. Now, I'm intrigued by his ChatGPT for YouTube Ads course to leverage the power of video marketing.

By Ashie Berwam on 6/14/2023

Enrolling in Mr. Bernard's Digital Marketing course was a smart move. The course covered email marketing, analytics, and more. Now, I'm considering his ChatGPT for Facebook Ads course to optimize my social media campaigns.

By Vimmy Seron on 6/14/2023

Thanks to Mr. Bernard's Digital Marketing course, I gained a strong foundation in online marketing. The course's insights on paid advertising and conversion optimization were invaluable. Now, I'm interested in his for Instagram Mastery course for visual marketing strategies.

By Ahuuren Goitsz on 6/12/2023

This course by Mr. Bernard is a must for anyone serious about excelling in digital marketing. His in-depth knowledge and practical strategies have helped me drive meaningful results for my business. I'm now tempted to enroll in his Facebook Marketing course to further optimize my marketing campaigns.

By Bamer Dane on 6/6/2023

This course offered sections of Digital Marketing that summarizes all the courses that I purchased before like YouTube Ads Mastery and Facebook Ads Mastery. Kudos to Mr. Bernard for creating such an amazing and highly informative course!

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Overall Score : 90 / 100