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Etsy 2021 Masterclass: Setup, SEO, Social & Etsy Marketing (Udemy.com)

Etsy 2021 guide selling on Etsy shop, including Email Marketing, Advertising, Sales, Etsy SEO and more! Filmed in 2021/0

Created by: Ulearner 360

Last updated April 2021

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What you will learn

  • Fully setup and operationalize a successful store on Etsy
  • How to dominate SEO and the Etsy's algorithm
  • How to effectively increase internal and external traffic to your Etsy listings
  • How to get 40 FREE listings on Etsy
  • Build an advertising and marketing plan to target your customers
  • Dominate social media marketing to maximize external Etsy traffic
  • How to optimize email marketing techniques for your Etsy store
  • Identifying opportunities in the Etsy marketplace and finding winning products
  • How to write and execute successful ads to promote your Etsy products
  • Find opportunities in keywords to maximize sales through SEO
  • Getting power reviews to help skyrocket sales for your listings
  • How to get your Etsy listings to the first page of search results
  • Modern advertising tactics and techniques to better promote your Etsy listings

How it compares

Against the other 148 rated Udemy courses in E-Commerce on CourseDuck:

  • Rating4.5 out of 5higher than 62% of them
  • Reviews362#62 of 149 by number of reviews
  • Length3.1 hoursshorter than 68% of them
  • Last updatedApril 2021earlier than 74% of them

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Course Description

The most updated Etsy 2021 course on Udemy! This course was filmed in 2020 and 2021!

Learn how to effectively start and operationalize your Etsy shop today and escape your 9-5! This course gets to the point without adding any additional or duplicate material. It reviews everything needed to start selling on Etsy, including how to start and setup your Etsy store, and learning advance options Etsy marketing and advertising techniques to effectively position your brand to your customers. This is the best Etsy course available, and there is more content to come.

Know Etsy’s audience and cater your business to them!

Go in-depth in Etsy’s platform and the users, including who they are, where they live and more. This course helps you develop an advertising plan that actually targets your users, helping you optimize your time by saving you hours of managing social media accounts that will not convert.

Learn and implement advanced advertising techniques from the professionals

Learn and adopt advanced advertising and Etsy marketing techniques, including email marketing, social media advertisements, pricing strategies and more.

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About this course

This course will help new and advance sellers setup and scale their Etsy stores by implementing:

  • Step by step guides on setting up Etsy accounts properly to help you save on fees

  • Get 40 FREE listings for 4 months

  • Optimize and maximize Etsy SEO within your listing and throughout your storefront

  • Learn Etsy platform hacks

  • Find winning products and opportunities in the Etsy marketplace

  • Learn how to drive external traffic to your Etsy store from Google, social media and more

  • Master Pinterest, Facebook and Instagram marketing for your Etsy store

  • Increase your Etsy sales by 30% by implementing an effective email marketing strategy

  • Ensuring your Etsy marketing strategy for email is setup properly to prevent government issued lawsuits

  • Learn about advertising fundamentals: user groups, advertising plans and more

  • Discounts on tools and other key integrations for your Etsy store

There will be more content created constantly

  • Learn from 150+ minutes of detailed, articulate lessons with screen shares and summaries

  • Over 15 newly planned lessons will be released soon

  • Use the Q&A feature to request more topics of interest and ask questions

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About the instructor

I have been working in digital advertising since 2009. My career focused on maximizing client’s advertising plans by focusing on:

  • Who their customers are

  • Where their customers live

  • What are their customers “sweet spot”

  • How to target their customers

My career now is focused on user experience and eCommerce. I have been selling on eCommerce platforms since 2014, including Etsy, Amazon, Woocommerce, Shopify and Ebay. I want to share advanced techniques that businesses both big and small leverage in their marketing plans. I want to help you elevate your business to the next level.

I am just starting my Udemy journey so please let me know what you do or don’t like about the course. I want to continue improving my content so that everyone can find value so that their Etsy passions succeed.

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Available to help answer your questions

Use the question feature in Udemy to connect with myself. I will answer your questions timely and will also provide you the most attentive care to ensure your success.

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Money back guarantee

You can request a 100% money back guarantee for up to 30 days if this course does not meet your expectations. You’re buying a lifetime of content and support from me. If there’s gaps in the course, please let me know so I can continuously improve the content for everyone.

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Instructor Details

Ulearner 360

My name is Julie. I founded Ulearner360 as a way to help share my knowledge of advertising and marketing with the world. I am just beginning my Udemy journey as an instructor. I am not only inspired to learn, but I would love to grow and become a better teacher, providing more valuable content for anyone who wants to thrive in digital online businesses, including Etsy, Amazon and Shopify.


About my experience:

My career in digital advertising started in 2010, where I started out as an Account Manager and Marketing Specialist. My clients included large and small business names, including Cheerios cereal, Bounty Paper Towel, McDonalds Restaurants, Bank of Montreal and more. I still work in the field today, focused around how to better optimize user experience across mobile and digital experiences, and I act as an eCommerce consultant. Because I still work in the field, I am kept up to date on the latest and greatest modern technologies and strategic concepts.

In 2014, I decided to apply my digital advertising knowledge to sell on multiple eCommerce platforms including Amazon, Etsy, Ebay, Woocommerce and Shopify. I've been thriving ever since. It's a great way to make side income.


My goals for you:

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Reviews

4.5

362 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Nikhila on 8/7/2023

Dear Julie, Thank you for the clear instructions. I used erank and created product descriptions based on your instructions and with just keywords and SEO tips, I am able to rank in the first 10 listings on the search page. Thank you for giving me value. Regards, Nikhila

By Amber Roberts on 3/16/2022

The information was helpful and simple enough for any beginner without feeling overwhelming. I think this information is a good starting place and foundation for people starting their Etsy business.

By Iris Yuz on 7/24/2021

Nice explained , I think missing info about Tags in Etsy and how important it is, what kind of KW to use ( short or long tail) or repeating from title. But mostly always working on screen with nice deep explanation. Thank you

By S. Tam on 7/1/2021

A good course with lots of information and well laid out. My first time opening a shop on Etsy so it helped me with all of the different parts of selling. I found the volume of the speaker a little low though.

By John Paterson on 4/21/2021

I spent $20 on fiverr for someone to do SEO for me. Completely regret that decision as they were pretty much keyword stuffing and using all the wrong short tail keywords. Marmalead showed most of my listings were graded as a C at best. After buying this course and learning so much, I've redone the SEO of all my listings, taken new photos, and sales are starting to raise! I'm on a few facebook groups for Etsy sellers, and I'll be recommending this course at every opportunity I get. The instructor is amazingly responsive to questions I've had throughout the course. I can't rate this high enough, thank you!

By Crystal Ramalho on 4/18/2021

I am a new etsy seller and have been interested in learning more about the seo and algorithm. Only half way threw this class and I have already learned so much.Being a mother of 2 littles and running 2 businesses from home its so hard to take classes but being able to pause and rewind a class is everything to me.

By Shina Erazo on 3/23/2021

I have not finished the course yet. I plan to give a more thorough review after I've implemented all that I've learned in the course. My only complaint is that I do wish that the course was more engaging. I have found some good bits of information and there have been a few things that I didn't know and that I believe will be very helpful. I do believe that the information is presented in a very dry fashion and is not very engaging at all. I am a tired solo mom of three small kids and when I am worn out at the end of the day I really need some information to be more dynamic and interesting. But I like that the videos are short and small and easy to digest in that way. I have one section left so i will update my review after implementing all that I have learned here. The instructor does appear to be very knowledgeable.

By Mert Can Odabaşı on 1/17/2021

ETSY üzerinden e-ihracata başlamayı düşünüyorum ve Sevgili Julia'nın anlatımı gayet başarılı. Farklı enstrümanları kullanarak ETSY'de açılabilecek bir dükkanın erişimini nasıl maksimize edebileceğimizi mükemmel bir şekilde anlatmış. Eğitimi tamamladıktan sonra, ETSY'de dükkanımı açacağım

By Helena Maria Rudelich on 8/29/2020

I really enjoyed the course and learned many things I didn't know, especially regarding social media. I've watched many couses about Etsy but none of them went into depth about social media like this course did.

By Maria Gonzalez on 7/21/2020

It's too much repetition on marketing things, like coupons, FREE delivery DOMESTIC, so on. I just learnt very little with this course, but for someone who hasn't has any knowledge at all could be a good one.

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Overall Score : 90 / 100