Google Ads/AdWords Consultation - Learn From Former Googler (Udemy.com)
For Small Businesses Struggling To Get The Most Out Of Google Ads (Formerly Google AdWords)
Created by: Trevor Geller
Produced in 2019
What you will learn
- How to sustainably grow your business with Google Ads
- How to have much more confidence when it comes to using Google Ads
- How to understand what return you need to achieve to sustainably grow your business
- How to accurately measure your Google Ads return with Conversion Tracking
- How to improve your Google Ads returns by learning how to build high performing Search Campaigns and how to avoid the most common ways small businesses waste money on Google Ads
- How to leverage Google's resources to help you get the most out of Google Ads
Quality Score
Overall Score : 92 / 100
Course Description
My name is Trevor Geller and I'm a former Google and Udemy employee that's consulted hundreds of small businesses on how to get the most out of Google Ads. I've also managed millions of dollars in ad spend myself during my time on Udemy's marketing team.
This consultation is the product of countless hours spent talking to small businesses and understanding what they struggled with when it came to Google Ads. It was also built in partnership with one of Udemy's top instructors, Chris Haroun. He's helped make sure it's as valuable as possible for your small business. Also, a big thank you to my girlfriend, Denise Rivas, who helped film, edit, and create the beautiful slides for the consultation.
This consultation is not designed for someone looking to become a full-time Google Ads expert. Instead, it's built for the vast majority of Google Ads users who wear a million hats at their business and just need to understand the essentials to growing their business sustainably with Google Ads.
This consultation will teach you how to properly measure your Google Ads return and how to improve that return. By the end of it, I promise you'll walk away feeling much more confident in growing your business with Google Ads.
Who this course is for:
Small business owners struggling to get the most out of Google AdsSomeone who needs to understand the essentials of Google Ads, but doesn't have the time nor the desire to become a full-time Google Ads expertSomeone brand new to Google Ads who wants to understand how to grow their business sustainably
Instructor Details
- 4.6 Rating
89 Reviews
Trevor Geller
Hi, my name is Trevor Geller, and I'm a former Google and Udemy employee that's passionate about helping small businesses succeed with Google Ads.
I spent two years at Google working with businesses using Google Ads, formerly known as AdWords. In my first year, I consulted over 600 small businesses. Most of them were spending anywhere between $1,000 to $10,000 per month on Google Ads. The companies I worked with ranged from small ecommerce sites to brick and mortar storefronts. Along the way I worked with plumbers, lawyers, doctors, mechanics, and countless other sole proprietors trying to manage their entire business while also struggling with the complexities of Google Ads.
In my second year, I started working with larger businesses, one of which was Udemy. After spending a year as Udemys Google Ads account strategist, they asked me if I wanted to join them full-time.
I spent three years working at Udemy. During this time, I managed millions of dollars of digital advertising spend for them across Google Search, YouTube, and Facebook. I also held other roles including marketing strategy and product marketing.
I left Udemy at the end of August 2018 and spent 15 months traveling around the world with my partner, Denise. Highlights include: bicycle touring 4,000 miles around the Mediterranean, scuba diving in 6 different countries across 3 continents, and hiking in the Himalayas for a month. During our travels we were able to work on personal projects (including th


