Google Ads Masterclass (AdWords): Grow with Google Ads (Udemy.com)
Google Ads 2022: Master PPC, Remarketing, Display Campaigns, Search Campaigns, YouTube Ads from Basic to Advanced.
Created by: Diego Davila
Last updated August 2025
What you will learn
- Learn Google Ads from the basics (from zero) to advanced techniques
- Create Search Ads, placing your ads on the first page of Google in front of millions of people
- Create Display Ads, showing your ads on Google's partner sites
- Create super optimized YouTube Ads, which is the second-largest search engine in the world
- Create Google Shopping Ads to sell physical products
- Analyze the results and data, and see how to optimize (Google Analytics)
- Plan irresistible Google Ads
- Find the best Keywords for your Business with Google Keyword Planner
- Optimize your Target audience for Google Ads
- Ad Extensions on Google Ads
- Automatic bidding strategies for Google Ads
- Optimize your ads by increasing your click rates by up to 30%
- Remarketing on Google Ads
- Create optimized Google Ads / Google Adwords that reach new clients all over the world
Course Description
Welcome to the Google Ads Masterclass
Our goal is to help you use all the power of Google Ads.
By the end of the course, you will have complete mastery of Google Ads, feeling totally comfortable creating super optimized ads and campaigns that work in the real world.
This course is project-based and uses real-world case studies. So while you are taking the class, you'll see real results in your own business.
This course will take you from the basics (from zero) to advanced techniques in Google Ads.
We'll start learning how to create Search Ads campaigns, placing your ads on the first page of Google in front of millions of people.
We'll learn how to create Display Ads campaigns, showing your ads on Google's partner sites.
And, of course, learn how to create super optimized YouTube Ads, which is the second-largest search engine in the world.
Once the campaigns are created, we will analyze the results and data and see how to optimize.
You will learn an easy system, a recipe to plan irresistible Google Ads.
You will learn to pick the best keywords for your business and optimize your target audience for better results.
You will also dominate the Google Ads Campaign structure.
Ad Extensions
Automatic bidding strategies.
And how to optimize your ads by increasing your click rates by up to 30%.
Google Shopping Ads.
PPC strategies (Pay Per Click).
Google Ads is formerly known as Google Adwords.
And finally, we're going to work with Remarketing on Google Ads, which is one of the most powerful tools we have today in digital marketing, and you can start using it today.
It doesn't matter if your goal is to increase your company's sales, spread your brand, or maybe start a new career as a Google Ads expert. This course will teach you everything you need to achieve any of these goals.
Many people think that Google Ads is complicated to use, but this is not 100% true. We will show you how fun, simple and easy it is to create ads on Google Ads.
We are sure you'll love the course and that this course and the strategies you'll learn will revolutionize your business. But if for any reason you don't like the course, you can request a 100% refund of your investment within the first 30 days.
Join hundreds of students who are already creating super optimized ads on Google.
Enroll now and let's start using all the power of Google Ads to generate more sales, outperform your competitors, and exponentially increase your online presence!
Let's start learning together!
Diego & Phil
Instructor Details
- 4.5 Rating
2,754 Reviews
Diego Davila
I'm Diego Davila, a digital entrepreneur and instructor who has helped more than 1.1 million students build practical skills with AI and digital marketing.
For years I watched talented people do great work and still stay invisible online. They had the skill, but not the visibility, so the clients never came. AI is fast moving and the stakes are high: the businesses that learn to use it to get seen and chosen will win the next decade, and the ones that wait will quietly disappear.
That's why I built Irresistible. It's a proven, step by step method, powered by AI, that takes a business from invisible online to attracting clients on autopilot. No theory dumps and no endless content. Just clear guidance, real practice on your own business, and visible progress at every step.
My teaching style is practical and direct. You learn by doing, you get feedback, and you walk away with outcomes you can see: sharper positioning, a profile that attracts the right clients, content that works while you sleep, and a system that keeps clients coming back.
If your business is great but invisible, you're in the right place.
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Reviews
By Shraddha Palav on 6/6/2026
Amazing course! The content was well-structured, easy to understand, and covered Google Ads from basic to advanced levels. I learned valuable skills in PPC, keyword research, campaign creation, and optimization. Highly recommended
By Carmen Lourdes Santiago on 9/6/2025
Love it, but since Google changes its platforms so often, some things are hard to follow and I have to take extra steps and time to research things online and figure it out. It's not the material or the instructors. I wish Udemy was able to update videos more often as these seem to be a few years back already
By Anonymized User on 11/30/2022
Best course I've enrolled in on this topic so far! I love the concept, of showing examples of theory and then going through the same theory with a real life example. Also, Diego is very straight forward and easy to understand, especially for a foreign listener.
By Jeanne Lin on 11/8/2022
These lessons could be better aligned with google ads certification requirements to better prepare for it. They could be a little more concise. Also the archive section shouldn't be mandatory since it's redundant and shows an outdated version of google ads. Otherwise, easy to understand, thorough walkthroughs, appreciate the case study examples.
By Antonio Lopez on 5/9/2022
I was specting to see how to create a video from 0, like how to put together the audio, images and add anything on it, I didn't see it, but I still looking how to do it. The next day after the review I got it, Thanks it looks better now. Sorry, Antonio Lopez
By Colleen M Murphy on 5/3/2022
I've been using Google Ads for several years, but with the switch to GA4, and so many Ads platform updates, I decided this would help me dig in deeper. I've had the opportunity to improve the Ads I'm running for my 4 clients, and have an additional 2 pages of notes to dig in even further in the coming weeks as results flow in. Thank you so much for sharing your knowledge!
By Dunja Golobocanin on 1/27/2022
This is exactly what I`ve expected. I had some knowledge about google ads and the course have learn me new things. Phil and Diego are excellent teachers, they are both interesting, calming, charming :). It seems to me that they are born to teach. I`ve already trust Phil because Premiere Pro Course and I knew that he choose right partner for this course. Thank you Phil and Diego!
By Guillermo Daniel Rodríguez Pineda on 12/22/2021
I really liked how the theory and the practice is linked together, plus the case studies were really helpful to fully grasp the concepts shown for a beginner or someone who only has conceptual knowledge of the subject. Thanks!
By Rex Carl Vining on 12/19/2021
At this point in the course, I"ve seen a number of features that were glossed over, as well as several mistakes. For instance, filtering out the keyword [near me] only filters out folks who type "near me" without any other words. That's because you're filtering out the exact match. You should have filtered out "near me" which would be phrase match. This is just one example, but there are so many little things that you're giving people bad advice about or just not covering at all.
By John Jones on 12/11/2021
What I mainly like about this Google Ads Masterclass by Diego Davila and Phil Ebiner is the amount of time spent actually in the Google Ad Account setting up different types of ads, demonstrating how and why to use the features, and progression of the practical results achieved by Phil on his website. Well done to both of you! I have not launched my website yet but look forward to implementing my Google Ads Campaign with the guidance of this course when I do. Thanks.
Quality Score
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Overall Score : 90 / 100












