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Google AdWords Training: A Beginners Guide To Profitable Ads (Udemy.com)

Step by step guide to getting started with Google AdWords. We show you all you need to know for a profitable account.

Created by: Ilana Wechsler

Last updated September 2015

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What you will learn

  • Learn about the basics of Google AdWords
  • Learn how to create their first Google AdWords account...the right way

How it compares

Against the other 418 rated Udemy courses in Digital Marketing on CourseDuck:

  • Rating4.3 out of 5higher than 26% of them
  • Reviews34#409 of 419 by number of reviews
  • Length3.3 hoursshorter than 56% of them
  • Last updatedSeptember 2015earlier than 97% of them

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Course Description

**This course is up to date as of March 2017. 

Did you know that Google made over 400 changes to their AdWords platform last year - that's more than one a day! So, staying up to date is critical to keeping ahead of your competitors.

So, this course will be continually updated with the latest content and the price will increase accordingly. So, get in now before the price of this course increases.

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Some of our recent reviews:

"This is a terrific course. It is broken down into "chewable chunks" and explained slowly and systematically by someone who is obviously a real expert."

"I appreciate the course. It was a good introduction to Adwords and helped clarify a few concepts I had missed previously."

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Google AdWords is a great way to market your business online, boost your website traffic and ultimately generate leads or make sales online.

By the end of this course, you will be able to create and manage AdWords campaigns for your own business or on behalf of clients (and charge for it!).

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This course will teach you all you need to know to get started with Google AdWords. In as little as 4 hours, you will get up to speed on all things you need to know when creating your first AdWords campaign. This course will give you the opportunity to learn from someone who manages tens of thousands of dollars each and every month on behalf of businesses.

You will learn how to successfully set up a Google AdWords account the right way, giving you the best possibility for success with Google AdWords.

We will show you how to create your first campaign, the default settings you MUST change (and most people don't) and everything else in between that you need to know to have a successful AdWords account. We will show you all the common pitfalls that people fall into and make sure you will avoid them.

Each section of the course contains:

    1. Thorough video lesson

    2. Live walk through in a live account so you know what to look out for

What am I going to learn in this course?

    · 40 lectures & over 4 hours of pure content. No fluff.

    · Learn all the jargon and AdWords terminology.

    · Thorough walk through of the AdWords interface so you know how to navigate your way around your account with confidence.

    · Learn how to set up and structure an account the RIGHT way (Note: you'd be surprised how many people get this wrong!)

    Learn how to create BOTH, search campaigns and display campaigns.

    · Learn all the Campaign default settings you need to change (that Google don't tell you about).

    · Learn how to master location targeting so you don't waste unnecessary ad spend showing ads to the wrong people.

This course will be continually updated so you can be sure you will kept up to date with all the constant changes that Google make.

So, if you want to master Google AdWords and have no experience at all, then this course is for you. Click Enrol Now to access the course instantly.

And of course, if you are not satisfied with this course, you will receive a full refund for up to 30 days after your purchase.

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Instructor Details

Ilana Wechsler

Ilana Wechsler is a Pay Per Click Marketing Professional with over 15 years experience in Information Technology working for many large international corporations.

Ilana started on her online marketing journey 7 years ago and founded Green Arrow Digital, a digital agency specialising in Pay Per Click Marketing for businesses. Since then, she has run this successful agency, specialising in Google AdWords, Facebook Advertising as well as content marketing strategies for many different businesses. Each and every month, she manages tens of thousands of dollars in ad spend across all industries. She has managed to turn around numerous unprofitable ad campaigns into successful multi-million dollar campaigns.

Ilana is passionate about Pay Per Click marketing and generating positive ROI for her clients. She is based in Sydney Australia, where she lives with her husband and 3 children.

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Reviews

4.3

34 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Ray Maneethai on 5/13/2019

I love the way Ilana explains things in plain English. She really knows ppc inside out. Great instructor.

By Chanika Marie on 2/1/2018

slow pace but good slightly outdatd. I was following along with the old version of Adwards but using a new adwards account. kind of confusing.

By Craig Neil on 12/13/2017

This is so thoroughly explained. You can tell that she knows this program backwards and forwards because she is able to explain in simple terms how to use it. Great tutorial!

By Melissa Warne on 6/20/2017

Clear, concise and covers all the essentials for setting up and optimisation of ad words accounts.

By John Coppola on 8/2/2016

Very methodical in setting down a good foundation for a complete understanding of the topic.

By Celia Anne Painter on 4/15/2016

This is jam packed with information, inspiring and well paced. Some introductory words that explain what the Google Adwords system is at the outset and its potential would be useful.

By Allen Roberts on 2/17/2015

This is a terrific course. It is broken down into "chewable chunks" and explained slowly and systematically by someone who is obviously a real expert. I highly recommend it to anyone thinking of utilising the power of google adwords. You may want to do it yourself, but after seeing how much I do not know, I would be going with an expert, it would be money well spent. The production quality is fine, the screen shots a bit blurry, but I was working off a sub-standard screen, which would have contributed.

By Tyler Trowbridge on 4/18/2018

By Jim Gilbert on 8/15/2016

By Caroline Collard on 1/25/2015

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Read all 34 reviews on Udemy

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Overall Score : 86 / 100