How To Write Awesome Explainer Video Scripts In 3 Easy Steps (Udemy.com)
Explainer and sales videos copywriting & recording. Sell ecommerce products, business coaching, Kickstarter Crowdfunding
Created by: Kevin Webster
Last updated May 2020
What you will learn
- Write short video scripts for Explainer Videos, Kickstarter Campaigns and Sales Landing Pages
- Use video marketing to increase sales and convert more visitors into buyers
How it compares
Against the other 418 rated Udemy courses in Digital Marketing on CourseDuck:
- Rating4.2 out of 5higher than 16% of them
- Reviews117#341 of 419 by number of reviews
- Length1.9 hoursshorter than 75% of them
- Last updatedMay 2020earlier than 78% of them
Course Description
Imagine being able to quickly write high converting short video scripts for any subject you choose. No more worrying about how to get started, what information to include or the correct words to use. In three easy to follow steps I will personally guide you through my 3 Step Process of writing persuasive video scripts that you can use to sell absolutely anything.
This method has been tried and tested by me over the last 5 years to create more than 500 video scripts and explainer videos for businesses and organisations around the world.
Using 2 unique product and service case studies as examples – I break everything down into the following 3 Steps:
STEP 1. Five Crucial Questions to get the process started
STEP 2. Adding the answers to the Script Matrix
STEP 3. Editing the final copy and preparing the explainer video for the voice over artist
I've also added extra lectures to the end of each case study to demonstrate how the final script sounds and looks on video.
As you can see below, each case study is for a different niche and each niche has its own case notes and a blank templates for you to download and practice with.
The 2 case study subjects are:
Local Estate Agents (online and offline local business)
E commerce Script (Online book sales)
On top of all this, you also get lots of tips and suggestions to help you create powerful and compelling scripts that encourage video viewers to take action.
It’s a well-known fact that I’ve seen proven repeatedly – A properly structured and well written explainer video script will massively increase your conversions and sales. That’s what you are about to learn with my course today.
What are you waiting for?
Extra Lectures: Learn how to create 2 different styles of video using no more than your laptop, webcam/PowerPoint slides. These added lectures are designed as over the shoulder guides to help you quickly turn your finished scripts into smart videos - ready to launch your products/services online in no time at all. PLUS: I've added another lecture to help you find and hire pro voice over artists at the best price - using a simple method I use every day.
Instructor Details
- 4.2 Rating
117 Reviews
Kevin Webster
After a lifetime of owning and running three design and marketing businesses - I decided to downscale, work from home and have time to enjoy my hobbies. My work allows me the opportunity to help fellow entrepreneurs across the globe. I spend my days writing sales copy for a wide range of products and services, help start-ups find a voice and share my business experience and knowledge wherever I can – my journey has given me the courage to trust in myself and others and to never give up.
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Reviews
By Eric Keith on 6/7/2025
I really appreciate how each of the questions was broken down and that there were multiple case studies showing exactly how to answer them and then how to apply them to the matrix template. I took lots of notes and hope to apply what I learned to make a new video soon!
By Anonymized User on 1/13/2025
There is definitely some gold here. Highlighting that I can use Powerpoint (and screen recorder) is a great tip but it happens in passing. He proof reads his scripts and talks to himself every minute, and this is also a great tip. but he doesn't seem to understand _that's_ the real value he's showing off in this course. Seems like the course creator is not fully aware of what's his true benefits... and indeed it's hard to see what's your own secret sauce. As a teacher you need to learn what it is that you're truly doing that works, and that takes time.
By Regina Fluellen-Qiyamah on 6/21/2023
This course is definitely a good match for me. It's important for my business that I learn to write video scripts and so far I'm really impressed with what I've learned in just a few short lectures.
By Oksana Marte on 9/18/2022
Not what I expected
By Krzysztof Czarnikowski on 3/31/2020
This is very good course about writing scripts for the videos and more. You get lots of advice and ideas how to write a script, how to make a video and how to find a good voice artist for your video and finally how to put ready to publish video for your business. At the end of the course, there is nice surprise from Kev:)
By Harmeet Singh on 3/3/2020
Kevin has laid out the the process of writing video scripts in easy steps. It helped me a lot as I am a beginner in the field. He has also shown the process via two case studies which are also very helpful and has provided blank templates for writing the video scripts. I have also had 30 skype consultation which was also very helpful. Thanks again Kevin
By Remita Taylor on 8/8/2019
A simple but effective course that does what it promises. I could write my video script while watching the course and had a basic script done in under 30 minutes. Exactly what I was looking for! Buy this course if you want to write lots of video scripts fast.
By Jamie Ambler on 11/25/2018
Good course on writing a script. Finished videos weren’t quite what I’d be looking for- a little too basic. However, this is a script tutorial, with solid scriptwriting and some good tips on distilling it from a basic pitch to script, so happy to recommend
By Grant Davison on 5/27/2018
I enjoyed the course and it helped me understand how I could produce my own promotional material relevant to my own business. The course is clearly laid out step by step which made it easy to follow. everything was well explained and reinforced through repetition and example. This gets my seal of approval, I'm feeling inspired
By Ken Luke on 5/22/2018
This course has helped me bust numerous copy-writing myths that have held me back from writing my own copy in the past. Set out in easy to follow steps and bite sized videos. It is exactly what I needed. The templates are safely saved on my PC for a future project and I'll certainly revisit the videos again for inspiration. It was a lot simpler than I thought. Thank you for a great course.
Quality Score
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Overall Score : 84 / 100






