PPC Course - How to Double Your Pay per Click Performance (Udemy.com)

It was an awesome course, im kind of a beginner in this whole world of PPC and Goodle Ads, but had quite a few knowledge about it all. The curse helped me a lot and encourages me to find clients to offer my PPC knowledge. Thanks a lot! I loved that Mark Stephenson went slowly but really focused about putting the course content into our own tools. Would love to see an updated version (2020) of this course.

To the course content creator, please be very proud of your accomplishment, this is a great and useful course. I am shocked because I don't too think many PPC managers know the depth and breadth your course content teaches. As a former Google Ads Account Strategist, I was flawed at the number of digital marketers who didn't quite understand all the moving parts of the Google Search Network. Great job!

Expected more of the course and the course is made in 2015.

I completed the course without hearing what an ad group is and what constitute an ad group. If i was just a beginner, I would have still been wondering what an ad group is used for. No examples of maximum or reasonable keyword numbers ad a starting point in an ad campaign or an ad group. I guess the course is not for beginners

This course is amazing! Everything is explained in away that a child could understand. I have learned a great deal from this course. I am confident that I can now be successful in using adwords. Thank you for adding Bing PPC training to this course. This course has become one of my favorite courses in Udemy.

I have run PPC campaigns and taken PPC courses, however, I like to see different perspectives so I took the course. I was able to get great nuggets out of the course. I appreciate the case studies, the personal experiences, and the conservative approach Mr. Stephenson takes when approaching PPC. He presents how to make PPC work for a multitude of budgets. Thanks Mr. Stephenson for a great course on PPC!

Kind of disappointed with this course. I thought he would talk about more advanced topics (like automated bidding rules and how to find cheap keywords) but he spends most of the course talking about basic things like match types, how to setup ad extensions and how CTR and Quality Score are really important - these are not advanced topics! I kept waiting for the advanced topics but they only came at the very end when he mentioned different bidding based on match types. Not worth the full price but I paid $10 so it was worth that.

Mark is passionate about PPC marketing and it shows in this course. I have been using PPC marketing since the GOTO search engine days and Mark showed me a couple of tips that I had never seen before. I would recommend this course for anyone from beginner to advanced as a refresher course.

Excellent presentation by a very knowledgeable instructor. If you're looking for a real world example to follow, 2XPPC is the course for you. Mr. Stephenson does a great job of getting right to what matters most about running successful PPC campaigns. Get off the fence and take this course now!

Just wanted to leave a 5 star review for this course! Again, this is not a beginners course but for those that have at least set up a campaign and have spent money on PPC. I highly recommend this course as a "refresher/key steps to optimization" on what needs to be implemented. Mark does a fabulous job on presenting the material and if you plan on managing your own PPC accounts in the long run, this course is for you.