Quickstart Online Marketing Guide for Fitness Professionals (Udemy.com)
Learn the key steps to get your online marketing started from finding your ideal client to building a relationship.
Created by: Emma Haughton
Last updated June 2016
What you will learn
- Identify your ideal client
- Find your ideal client online
- Create a free resource/download for your ideal client
- Set up an email marketing account
- Link your free resource to different marketing platforms
- Design a newsletter to build a relationship with your ideal client
- List a range of suitable marketing strategies to keep building your list of potential clients
How it compares
Against the other 662 rated Udemy courses in Health & Fitness on CourseDuck:
- Rating4.6 out of 5higher than 49% of them
- Reviews22#654 of 663 by number of reviews
- Length1.4 hoursshorter than 76% of them
- Last updatedJune 2016earlier than 94% of them
Course Description
This course is for health, fitness and wellness professionals who are new to the industry or do not yet have any structure to their existing business in terms of online marketing. It will help you narrow down your ideal client so your marketing becomes more effective, saving you time, money and energy. We move step by step through the key components which include getting yourself in front of your ideal audience, the importance of creating a free valuable resource and how to produce one quickly through to regularly staying in touch with your online followers.
A workbook has been created to help you explore the best online marketing for you! It is a place to record your idea's and research which will be valuable as you progress your marketing.
This course is taught via video's, presentations and tutorials which take your through different pieces of free software. It is broken down into manageable and actionable lessons and will only take 1 hour to complete.
So if you are in the health, fitness or wellness industry and do not currently have structure to your online marketing then this course will be perfect for you....you will hit the road running right from the start!
Instructor Details
- 4.6 Rating
22 Reviews
Emma Haughton
Hi, I’m an exercise specialist and fitness tutor and have been for 8 years now. After graduating university in the field of Sport Science (BSc) I knew my passion was to work with people that had medical conditions. I trained to become a Level 4 Exercise Specialist, specifically for those with cardiac conditions alongside running my own Personal Training business and working in the corporate world as a health consultant. I also started teaching Sport Science to college students and soon found myself developing a Fitness Training Provider where I now teach courses and seminars to fellow fitness professionals around special population groups. I love teaching people to get their communities active and seeing the benefits that exercise can have on people’s wellbeing. I often get asked questions about the ‘business’ side of being a health & fitness professional which inspired me to teach keen learners online so they could take on board both the practical field based skills as well as the business skills required. Here on Udemy I hope to offer a range of training for health, fitness and wellness professionals as well as offer my expertise to individuals that are living with different medical conditions. I look forward to support you!
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Reviews
By Jeffrey Greenwald on 3/17/2023
A nice basic overview of marketing your business.
By Ernesto Cancilla on 1/10/2023
This is so informative and well explained. Thank you!!
By Lori Kay Martin on 6/25/2020
great helpful information
By Rahul Nair on 5/26/2020
It is definitely a good course. I have been a personal trainer for 4 and a half years now. I work at a gym doing one on one training and bootcamps. So far this course has told me marketing techniques that I have been told before, however this is for an online business which I am trying to convert to, and the info presented is definitely helping me to reinforce the importance of marketing and marketing strategies, as well as new software I can use.
By Michael Petruzzella on 12/6/2017
Great beginners guide for starting your online marketing business. I really enjoyed the course it was short but very insightful. I would of liked to see recommendations for creating a website and growing an online community, but I would still recommend this course.
By Connor Freeman on 6/30/2016
The information presented was very clear. Many of the softwares are hands on learning, but your quick tutorials and examples were nothing short of excellent!
By Karle Parnell on 6/28/2016
So far I have found This course very useful. It’s already highlighted some of the areas I’m going wrong with in my own marketing and given me new ideas on how I can correct it. I’m also enjoying the presentation of the course it suites my style of learning.
By Rachel Howard on 6/26/2016
Great! Only half way and so far already got me feeling more confident at finding my ideal client and designing marketing material to reach them! Looking forward to the remaining of the course! I found this course really interesting and very helpful towards engaging with clients without having to invest a lot to begin with other than your own time. Really look forward to following courses! Would highly recommend!
By Joanne on 6/17/2016
Not only have I learned how to think about breaking down my customer groups, I have also been shown how to use a free program to create great marketing materials - all in the first few sections!
By Claire Gurney on 6/16/2016
Good advice and professional looking demonstrations of how to make canva products. Not 5/5 as havent finished tutorial yet.
Quality Score
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Overall Score : 92 / 100






