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YouTube Marketing: Become a Digital TV Star in Your Niche (Udemy.com)

YouTube Marketing: You can create/produce your own TV network on YouTube-Engage your community with Video

Created by: TJ Walker

Last updated January 2026

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What you will learn

  • Start your own professional TV newscast on YouTube
  • Know how to look comfortable on camera
  • Determine an editorial mix and calendar
  • Figure out monetization strategies

How it compares

Against the other 314 rated Udemy courses in Social Media Marketing on CourseDuck:

  • Rating4.4 out of 5higher than 51% of them
  • Reviews276#185 of 315 by number of reviews
  • Length1.4 hoursshorter than 85% of them
  • Last updatedJanuary 2026more recently than 70% of them

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Course Description

YouTube Marketing. Imagine that you have a daily or weekly internet TV Show and it is watched by all of the people you care about in your industry. You are no longer just a blogger or a social media poster. Instead, you are now an online TV host and commentator. You have authority!

This YouTube Marketing course is for business people and experts who want to share their expertise with the world. You no longer have to wait for the occasional call from a newspaper reporter, talk radio host, or TV producer. You can now broadcast your news, opinions, and insights in a TV/Video format every single day. The technology is easy, but the step by step plan to start can be hard for most people. This YouTube Marketing course will walk you through everything you need to know so that you can be up and broadcasting very quickly.

What will students achieve or be able to do after taking this YouTube Marketing course?

* Start your own professional TV newscast on YouTube

* Know how to look comfortable on camera

* Determine an editorial mix and calendar

* Figure out monetization strategies

What do Udemy students say about this YouTube Marketing course?

"5 Stars! Easy to follow, clear. very good teacher." Fonda Clayton

 "5 Stars! Great course, really interesting, and a good delivery style. I'd have liked more content, but the quality of what is offered is excellent. Definitely a great course for those looking to get into video as part of their content delivery strategy." Stephen Reed

"5 Stars! The course is full of great tips from a seasoned professional that knows both his subject and how to present it and get you to act on the information!" Ioannis Tsiokos

"Excellent material. I bought the course on impulse last night. I teach mass media communications at a university in Ohio and never realized how easy it is to set up a small in-home studio." Rick Sheridan

"5 Stars! Well thought out and delivered in a straightforward way." Dano Smith

"5 Stars! As with ALL courses from TJ Walker, "How to Create a Digital TV Network" is phenomenally comprehensive and very well presented. Ultimately, I would definitely suggest that anyone who wants to start their own network - even your own YouTube Channel - this course is definitely for you. It's basic, yet 'sophisticated' & detailed... You can't go wrong with any of TJ Walker's courses. They are definitely worth every bit." Jurgen Homola

There is a 100% Money-Back Guarantee for this YouTube Marketing course. And the instructor also provides an enhanced guarantee.

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Instructor Details

TJ Walker

TJ Walker is a globally acclaimed expert in online education and training, widely regarded as one of the world’s most popular coaches in presentation and personal development skills. An early pioneer in the online education world, Walker first published online courses in 1998. With over 12 million student enrollments in more than 250 courses across 100+ educational platforms, he has established himself as a leading figure in online learning. His unique approach integrates three essential components:

Comprehensive, Real-World Content: Each course is meticulously designed with in-depth, practical insights drawn from Walker’s extensive experience with real-world clients, ensuring relevance and actionable value.

Live Weekly Support: Walker hosts a weekly, hour-long office session in a dedicated student Facebook support group, offering personalized guidance and real-time answers to students' questions.

24/7 AI-Powered Assistance: Walker provides a fully interactive video-based AI clone at TJWalkerAI, available around the clock in over 32 languages, allowing students to receive instant answers and support whenever they need it.

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Reviews

4.4

276 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Akakpo K. Emmanuel on 1/1/2024

It’s a very practical course with lots to f useful information

By Esin Edet on 11/15/2022

I have no regret at all registering for this course, the few short videos I have watched so far gave me great motivations to get up and start my dream on YouTube.

By Plamen Koyumdzhiev on 8/8/2020

Nur allgemeine Tips, die schon generell bekand sind.

By Arjun Walia on 4/29/2019

Awesome course, TJ is very knowledgeable and have given simple and easy to understand tips to implement. It has change my prospective on public speaking especially online. Tank you very much TJ for giving insight information. Especially information on equipment and backdrops and other peripheral was a bonus to learn in this training. Excellent Training! :-)

By Jessica Singh on 4/15/2018

Great course. Very informative and professional. Engaging and interesting content. My favourite lesson was the last video, which explained how to set up your own studio.

By Peter Santos Lopes Schmuttermaier on 3/5/2018

This course is straight to the point and will really improve your camera-presentation skills. To me, it cut a path through the "How-to-excell-on-Youtube-Jungle" which is mostly entertainment oriented. But if your goal is to be informational, you have much less to worry about. Everything you need to start out is in this course and the three ebooks included. Recommended.

By D'Arcy Mayo on 9/11/2015

I like the down-loadable resourses. These expected bonuses offer solid ways to improve your presentation style and ways to become more profesional in your videos.

By Stephen Reed on 9/8/2015

Great course, really interesting and a good delivery style. I'd have liked more content, but the quality of what is offered is excellent. Definitely a great course for those looking to get into video as part of their content delivery strategy.

By Ioannis Tsiokos on 8/31/2015

The course is full of great tips from a seasoned professional that knows both his subject and how to present it and get you to act on the information!

By Rick Sheridan on 7/22/2015

Excellent material. I bought the course on impulse last night. I teach mass media communications at a university in Ohio and never realized how easy it is to set up a small in-home studio.

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Overall Score : 88 / 100