Leadership Through Design Innovation

Integrate UX Research and UX Design to create great products through understanding user needs, rapidly generating prototypes, and evaluating design concepts. Learners will gain hands-on experience with taking a product from initial concept, through user research, ideation and refinement, formal analysis, prototyping, and user testing, applying perspectives and methods to ensure a great user experience at every step.

Created by: Elizabeth Gerber

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Overall Score : 70 / 100

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Course Description

Today's workplace calls for a new style of leadership to embolden and accelerate innovation. Design offers a novel way to discover market opportunities, experiment to validate concepts and mitigate risk, and deliver value to all stakeholders. This course offers hands-on experience applying human-centered design process to real-world challenges, and requires you to explore the world around you. Learn how to engage with end users, effectively frame problems, identify potential solutions, and build prototypes to test assumptions and learn what works (and doesn't). Then dive into a range of ways large and small to bring design innovation into your organization.

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Instructor Details

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Dr. Liz Gerber serves as Associate Professor of Design in the School of Engineering and School of Communication, as Director of the Design Research Cluster, and as the Faculty Founder of Design for America at the Northwestern University. A globally-recognized expert in the areas of innovation, technology, and collaboration, Dr. Gerber has served as an innovation strategist, executive adviser, leadership coach, and innovation trainer for several of the world's premier organizations, including Fortune Global 500 corporations, philanthropic and humanitarian organizations, and educational institutions. She also co-developed Design for America's Leadership Studio, an annual national leadership summit for leaders of social innovation. As a young graduate student, she co-founded the design and business initiative at the world-renknowned Stanford "d.school" started by David Kelley. And as a first year faculty, started Design for America, the award winning national network of social innovators. She is emerging as one of his generation's most trusted and influential voices in design and innovation, having created two initiatives that has already impacted tens of thousands of lives across social economic and interdisciplinary boundaries. Dr. Gerber is an internationally sought-after teacher and conference speaker. Dr. Gerber is committed to innovation and social impact, serving as an advisor to the Family Action Network and on the steering committee for Northwestern's Center for Civic E

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Reviews

3.5

41 total reviews

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By Guy T on 12-Dec-18

I took all the prior courses in this specialization and they were excellent, relevant, and directly applicable to my career and my development. They offered challenging insights but were reasonably simple to complete. This course is something else entirely. First off, it is not a leadership in any way. This is an engineering design class. While it could have been valuable to be introduced to the idea of prototyping, the requirements for application of these concepts are not reasonable at all. It was clear by reviewing peer assignments for week 2 that this is far beyond what can be taught in a MOOC without extensive instructor support. People clearly did not understand what to do. This problem of overly difficult projects got worse in week 3, which was literally an impossible project to complete. I cannot believe very many people get through this. Unfortunately I cancelled my subscription and dropped the course as a result, and I will not be pursuing the capstone to complete this speciali

By Cheryl L X on 21-Feb-19

I understand the importance of design innovation in leadership.However, I definitely do not agree on the extent to which this course delved into the creation of prototypes, making of storyboards and physical observations in supermarkets.. this is a very specific specialisation within design and not so much to leadership and to ask such commitment from the students is not appropriate in my opinion. Having reached this point in the overall leadership course I feel like the design innovation aspect has drawn more focus than any other aspect of the course that I consider much more integral to leadership. No balance..

By Rafael A S R on 24-Jun-19

very long and time consuming and its hard to get your peer to grade your submissions

By Sonal S on 8-May-17

I didn't like it.

By Alexander S on 5-Mar-16

Videos are quite short, there is almost zero material to download. As alumni of NU / Kellogg I would have expected more depth of the lectures.

By Susan M on 23-Apr-19

It really gives platform for innovate thinking and to create also... learned and enjoyed

By Korawat T on 2-Aug-18

The Leadership through Design Innovation course was amazing. Everything I learned from it really helped me develop a new point of view on my work about how better developing product, services and systems.

By Anastasia on 26-Jan-16

Its a well crafted course and the insights provided are very useful.

By Alan S on 21-Mar-16

I liked the format and the assignments. The assignments did however take a lot of time to complete. I think you need to give more info about how to prototype as I'm still not confident with this

By Akshay J on 5-Jun-16

So many Assignments !

By Luanna E K on 30-Sep-19

So useful in my field of work.

By Juangui J on 7-Jul-19

Found all leadership courses from Northwestern brilliant in material, innovative, and with great common sense applied to concepts..