SQL for Beginners, Managers, Marketing: Learn SQL (Udemy.com)
Learn SQL for Data Analytics. Database + SQL Concepts applicable to MySQL, PostgreSQL, Oracle, and Microsoft SQL Server
Created by: Faisal Memon (EmbarkX)
Last updated January 2026
What you will learn
- Learn SQL for data analysis
- Write SQL queries on their own confidently
- Get a job or promotion by understanding SQL
- Help Data Analysts, Marketers, Product Managers, or any non-tech person learn SQL and analyze data on your own
- Apply your skills to Databases like MySQL, PostgreSQL, Oracle, and Microsoft SQL Server
- Compile data (Data Analytics) into comprehensive data reports for use in decision-making
- Gain hands-on experience in using SQL for real-world data analytics scenarios to influence business decisions
- Use SQL to track and understand user behavior and engagement, crucial for product development and marketing strategy
- Group and segment data using SQL to gain deeper insights
- Create and analyze funnels, measuring the effectiveness of marketing campaigns using advanced SQL
- Calculate crucial revenue metrics using SQL like ARR, MRR, and ARPU
How it compares
Against the other 371 rated Udemy courses in Data Analysis on CourseDuck:
- Rating4.3 out of 5higher than 21% of them
- Reviews403#223 of 372 by number of reviews
- Length6 hourslonger than 59% of them
- Last updatedJanuary 2026more recently than 57% of them
Course Description
Do you want to learn SQL?
If so, this is the perfect SQL course for beginners.
Entry level SQL developers make up to $100,000 according to Glassdoor & ZipRecruiter. This is an in-demand skill that you can start learning right now.
Gain proficiency in SQL, and advanced SQL techniques, specifically designed for Product Managers, Marketers, and aspiring Data Analysts. Learn how to leverage the power of databases for data analytics, transforming raw data into actionable business insights. Take control of your business data with our comprehensive course.
Our course covers all you need to know, from basic SQL queries to writing advanced queries that would be needed to create reports and analyze data. You'll learn the fundamentals of databases and tables, understanding how they store and manage data. Explore user segmentation for targeted marketing, learn to track user behavior, and assess the effectiveness of your marketing campaigns.
Go beyond just data collection and dive deep into data analysis.
Group, segment, and analyze data to glean critical insights, and inform strategic decisions. You'll also gain hands-on experience in constructing and analyzing funnels for understanding user progression and drop-offs. By the course's end, you'll be able to calculate key revenue metrics like ARR, MRR, and ARPU using SQL.
Whether you're a beginner exploring data analytics, an Excel user looking to step up with SQL, or a product manager/marketer wanting to make data-driven decisions, this course offers a comprehensive learning journey. Leverage the power of SQL to drive your business forward!
COURSE BENEFITS
Become an SQL Pro: Help Data Analysts, Marketers, Product Managers, or any Non Techie or person from Non Engineering background learn SQL and analyze data without the help of anyone.
Applicable skills to other Databases: Concepts you learn will be applicable to Databases like MySQL, PostgreSQL, Oracle, and Microsoft SQL Server
Understand the structure and role to get data you need: Learners will be able to understand the basic architecture of SQL databases and tables and their role in storing and managing data.
Create SQL reports: Learners will be able to compile data into comprehensive data reports for use in decision-making.
Demonstrate proficiency in basic SQL queries: By the end of this course, students will be able to write and execute basic SQL and MySQL queries such as SELECT, FROM, and WHERE.
Apply SQL to real-world Data Analysis scenarios: Learners will gain hands-on experience in using SQL for real-world data analytics scenarios to influence business decisions.
Perform user segmentation for targeted marketing with SQL: Learners will have the proficiency to segment users for targeted marketing strategies using SQL and MySQL.
Learn to use Aggregation Functions and SQL Operators: Students will understand how to use various SQL Aggregate functions and operators to manipulate and analyze data.
Group and Segment Data with SQL: By the end of this course, learners will be able to group and segment data using SQL to gain deeper insights.
Monitor User Behavior and Engagement with SQL: Learners will gain the ability to use SQL to track and understand user behavior and engagement, which is crucial for product development and marketing strategy.
Evaluate Marketing Campaign Effectiveness: Students will be able to measure the effectiveness of marketing campaigns using SQL, informing future marketing strategies.
Design and Analyze Funnels: Learners will be proficient in creating and analyzing funnels using advance SQL to understand user progression and drop-offs.
Compute Key Revenue Metrics: Learn about different revenue metrics like ARR, MRR, and ARPU and be able to calculate crucial revenue metrics using SQL.
HOW IS THIS COURSE DESIGNED?
Here's what makes this course unique:
Effortless Start: You'll learn SQL without installing anything on your machine. We'll be using an online IDE called Replit, which provides a user-friendly and less overwhelming environment for beginners.
Engaging Scenarios: We'll utilize a hypothetical startup "Hopride," a ride-sharing app, as a case study. Through this, you'll be exposed to various practical scenarios where data is critical - analyzing marketing campaigns, measuring user behavior, calculating marketing analytics, creating user segmentation, establishing funnels, and much more.
Comprehensive Resources: The course comes with all the necessary sample data you need to get started, eliminating the hassle of finding data sets on your own.
By the end of this course, you'll be able to extract, manipulate, and analyze data using SQL, removing your dependency on others for your data needs. You'll gain a new skill that not only increases your efficiency but also boosts your career potential in a world driven by data.
So, are you ready to empower yourself with SQL and become data-independent? If so, join me in this course, "Demystifying SQL: Empowering Non-Techies with Data". Let's embark on this learning journey together!
Instructor Details
- 4.3 Rating
403 Reviews
Faisal Memon (EmbarkX)
I'm the founder of EmbarkX, a global developer education platform trusted by over 300,000 learners worldwide. My mission is to bridge the gap between what universities teach and what the industry actually demands — building engineers who are production-ready, not just tutorial-ready.
With a background spanning multiple ventures and recognition as a Google Accelerator alumnus, I've been at the forefront of reimagining how software engineers learn, grow, and build careers in a rapidly evolving tech landscape.
I am here on Udemy to share my knowledge with seekers and help them grow personally and professionally.
Glad to meet you :)
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Reviews
By Aivie Aijaz on 1/5/2026
I'm a programmer just going through the course, some of your exercises are wrong (ex: exercise 26, you're asking to group by rider_id but you've assigned unique rider_id for even the same person). But other than that, pretty good.
By Shena Markle on 11/12/2025
Unfortunately everything has changed with Replit, and it has added AI, so nothing can be copied and pasted, due to GDIT firewalls against being able to utilize AI websites. Even if I could get special permission to use it, the Replit platform has changed so much that it is very hard to follow along. I did like the presentation parts that began to explain the retrieval system. I would have loved to complete this course.
By Mohammad Abdullah Tahir on 12/21/2024
The course is very smooth and with hands-on learning side by side, it makes it more understandable. The instructor has explained each part with simple and subtle explanation.
By Chinazam Okere-Olujie on 11/22/2024
I learned a lot throughout the module. I will be practicing after the course to improve my SQL skills.
By Bc. Jiri Horacek on 9/29/2024
All great. Please, in the transcript area, there is a typo stating null null and afterwards it is correct, please correct it for the others :-)
By Ufuoma Clarke on 7/1/2024
It was easy to understand and engaging. I liked that there were coding exercises after each lesson, but the exercises were failed because of differences in naming.
By Cynthia Karina Gonzalez on 5/19/2024
I had no experience using SQL but now I am almost mid-course and I am able to execute queries and able to read them. Great teacher! the activities within udemy are super useful.
By Keith Heilner on 12/20/2023
This is a fantastic review of database or it will serve you very well as a detailed Intro. Either way, really good course. Instructor pacing and cadence is perfect. His explanations are clear, concise. I will look for more courses from this instructor.
By Anonymized User on 12/11/2023
Clear and direct instruction! I found the questions and exercises helpful for improving my understanding. A little slow but luckily you can watch at 1.5x speed or otherwise. Some of the practical coding exercises could have more clear instructions on the desired output, I found myself using the expected output in the error log as a guide for what I should be aiming for where the instructions were not as clear.
By Seng Han Yew on 9/25/2023
Very good introduction course for beginners who want to learn SQL. Well explained with very good examples. Easy to understand.
Quality Score
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Overall Score : 86 / 100












