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The Beginners Guide to Copywriting - Sell with Your Words (Udemy.com)

Use the Power of Words to Get More Customers, Clicks, Sales, and Profit...no Matter What You Sell or Who You Sell to!

Created by: Bryan Guerra

Last updated August 2026

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What you will learn

  • The Beginners Guide to Copywriting
  • How to sell more with your written words
  • How to speak your customers language
  • How to understand your target market better than your competition (and even better than they do themselves!)
  • Sales Tips to Help You Sell More from Your Ads and Emails
  • The Lost Art of Crafting Winning Headlines
  • Proven Headline Templates You Can Use
  • Advertising Headlines that Make You Rich
  • How to Get Clear on the Purpose of Your Product and Service
  • Why People Don't Buy Unless They Have a Reason Why
  • How to Master Your Market
  • Copywriting Tips to Inspire Urgency
  • 5 Copywriting Commandments You Should Memorize
  • Why 90% of Your Copy is Your Headline
  • 7 Ways to Immediately Write Better Copy
  • Top 5 Copywriting Tips for Beginners that Will Make the Most Difference Immediately
  • How to Market Your Offer and Write Copy Properly

How it compares

Against the other 418 rated Udemy courses in Digital Marketing on CourseDuck:

  • Rating4.5 out of 5higher than 61% of them
  • Reviews181#290 of 419 by number of reviews
  • Length5.2 hourslonger than 60% of them
  • Last updatedAugust 2026more recently than 92% of them

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Course Description

What is Copywriting & why is it important for EVERY BUSINESS?


Copywriting is the art of selling in written form.


Every Entrepreneur, Business, & Person uses Copywriting.


Your emails, your landing pages, your sales pages, your Social Media Posts, etc...their success all hinges on how well you can write Copy.


Just a few simple Copywriting tweaks can be the difference between selling $10 & Selling $100,000. It can be the difference between getting 10 Instagram likes & getting 10,000!


It's true. Copywriting is the #1 THING EVERY BUSINESS OVERLOOKS. It's such a lost art that improving (even slightly) will make your words come off as magic to your reader (& customer).


If you want to learn how to Turn Words into Passive Income, Enroll Today.


Major Updates to 2.0 - 3 More hours of Copywriting and Sales Tips to help you write better and sell more of your products by understanding your customers more and then communicating that to them. Here's a preview of what you'll get:

  • The Beginners Guide to Copywriting

  • How to sell more with your written words

  • How to speak your customers language

  • How to understand your target market better than your competition (and even better than they do themselves!)

  • Copywriting 101 Tips

  • Next Level Copywriting Tips

  • Sales Tips to Help You Sell More from Your Ads and Emails

  • How to Speed Read Effectively and Learn from Books Quickly (what you read will help your write better copy!)

  • The Lost Art of Crafting Winning Headlines

  • Proven Headline Templates You Can Use

  • Advertising Headlines that Make You Rich

  • How to Get Clear on the Purpose of Your Product and Service

  • Why People Don't Buy Unless They Have a Reason Why

  • How to Master Your Market

  • Copywriting Tips to Inspire Urgency

  • 5 Copywriting Commandments You Should Memorize

  • Why 90% of Your Copy is Your Headline

  • 7 Ways to Immediately Write Better Copy

  • Top 5 Copywriting Tips for Beginners that Will Make the Most Difference Immediately

  • How to Market Your Offer and Write Copy Properly

  • 3 Common Copywriting Mistakes You Don't Know You're Making

  • Why Your Customers Write the Best Copy

  • Practical Copywriting Tips to Implement Immediately

  • How to increase customer engagement rates for Online Products, Services, and Content

  • The Power of Emphasizing specific words in your Copywriting

  • How To Write Copy That Turns Leads into Customers

  • And much much more!


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Instructor Details

Bryan Guerra

Bryan Guerra is the Founder of Invert Media. Invert Media is an Online Education Company. It's mission is to make high quality education affordable and accessible to the entire world.


He runs a successful eCommerce Business, creates content and courses to educate aspiring Entrepreneurs, and loves his wife and his dog. Feel free to message him, he’s always willing to help…

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Reviews

4.5

181 ratings on Udemy

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By ARYAN SURENDRAN KUMAR on 1/26/2021

It is reaaly awesome many basic tricks which were in front of my eyes but i could not see were explained in this course.

By Joseph Wood on 9/22/2020

Bryan, I like your presentation. I have quite a bit of experience copywriting, but even though this was offered as a free course, I understand that you made me a good deal on the social media course, so I bought this as well. Smart move! Thanks. Joseph PS: I'm using your email course right now, so don't really need another course. JW

By Abhirami Ajith on 5/19/2020

This was my first online course and I'm pretty sure I got what I was looking for. Although it could have been lengthier.

By Manal Azzouni on 5/19/2020

The course is short by interesting. Yet, the speaker talks a little too fast for my comprehension as a non-native English speaker

By Vaidehi Palsokar on 5/13/2020

Yes it was a very good and productive experience, gained a lot of knowledge about copywriting which will be helpful for me in future.

By Alana Mari on 4/3/2020

Concise and to the point. The information is practical and easy to understand so you can implement.

By Randolph Ogbekhilu on 4/19/2019

Great course content, however I think a presentation rather than a static screen would make this class a lot more engaging.

By Alessio Dell'Agnello on 3/20/2019

You understand how good an instructor is when he teaches about effective methods of delievering a message...and not only he get the message across , but he also does so in a clear and engaging way. The course is very smooth and fast to the point, a better audio quality would make it better, but still 5 star content for me!

By André Mariano on 2/9/2019

Never thought of using my client's feedback to sell even more! That tactic alone more than paid for this course. and that's only one of the videos in this! wow

By Sixto Bayoes Layao on 1/29/2019

It was a great course on copywriting. Could be better if there were more exercises and examples for the students to follow along. For a beginner, it is a great start.

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Overall Score : 90 / 100