The Essential Guide to Entrepreneurship by Guy Kawasaki (Udemy.com)

Learn from an entrepreneur and investor how to launch a company with confidence and avoid common pitfalls

( 298 Reviews )

Created by: Guy Kawasaki

Produced in 2015

What you will learn

An overview of the key aspects of entrepreneurship
The most important dos and donts of an entrepreneur
Anecdotal advice based on real world examples
The critique of a live pitch by an aspiring entrepreneur
An FAQ section where Guy answers questions asked by his social media audience
This course is not going to do the work for you but youll get the clarity and confidence to do the work yourself
This course is not for people who aren't looking to be decision makers in their company

Quality Score

Content Quality

Video Quality

Qualified Instructor

Course Pace

Course Depth & Coverage

Overall Score : 92 / 100

Course Description

The hardest part of starting your own business is taking the first step. This course is designed for budding entrepreneurs of all backgrounds and experience levels. If you're even remotely interested in becoming an entrepreneur or starting your own business, you can't afford to miss out on Guy's 30 years of hard-earned wisdom. Discover How to Build a Business and a Brand Identity that Wows Investors and Attracts a Devoted Following Master the essential steps for creating your own company. View your startup through the eyes of marketing evangelist Guy Kawasaki. Improve the efficiency of your business plan by learning what steps to avoid. Experience a live pitch by an entrepreneur and hear uncensored feedback. Develop a Versatile Approach to the Startup Process from a True Innovator whos been both an Entrepreneur and an Investor In this course, youll not only learn the essential principles of starting your own business, youll also benefit from the course instructor Guy Kawasakis 30+ years of experience working as an entrepreneur, advisor, and investor. Guy understands the entrepreneurs point of view and the investors point of view, and he will help you to see your business from both sides of the table. When you take this course, you will receive privileged access to Guys unique anecdotal advice about his experiences working for technology giants like Apple and Google, and his role in creating several innovative Silicon Valley startups. Contents and Overview Whether you already have a detailed business plan or just a great idea that youre passionate about, youll find value in the way this course breaks down the various concepts of entrepreneurship in an easy and accessible manner with plenty of real-world examples, tips and tricks, and wisdom from a seasoned entrepreneur. Entrepreneurship from A to Z: Starting with Launching and Pitching, moving on to Fundraising and Team Building, and concluding with Marketing and Evangelizing, this course will take you through each step necessary to start your own business. Interactive Exercises: Youll watch as an entrepreneur just like yourself pitches his company to a potential investor and then hears Guys uncensored feedback. Answers to FAQs: Guy will answer several commonly asked questions that have been posted on his social media pages, including When do you know when you have a winning idea? and How do you stay positive during the lows and stay calm during the highs? After completing this course, you will understand a range of time-tested strategies and have gained practical advice that takes you further along the journey from having an idea to being a full-fledged entrepreneur. You will gain the clarity and confidence needed to create a lasting, influential company. Who this course is for:
Budding entrepreneurs of all backgrounds and experience levels

Time: 4h

Instructor Details

Guy Kawasaki

4.6 Rating
298 Reviews

Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool, and executive fellow at the Haas School of Business atUC Berkeley. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple. He is also the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

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Reviews

4.6

298 total reviews

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By Brent Kiyota on 10/27/2020

Great timing. Been a fan of apple forever. Learned today that Mr. Kawasaki was deeply involved in the company. Had no idea. Sad really...then to learn that he is also involved in Canva? mind boggling. My wife has been using the platform for awhile now. I was literally on my way to exchange my iPhone to another platform. Thank goodness for me, the store was not open yet. Came home to wait for a few minutes before returning. Not sure what made me do it but I opened the book "Steve Jobs" by Walter Isaacson.
I usually skip over the opening pages of a novel but I decided to start from the beginning this time. Boy am I glad I did. Got as far as Page 3. Show stopper for me. I totally recall the first time I saw that ad. "The people who are crazy enough to think they can change the world are the ones that do." - Apple's "Think Different" commercial, 1997. Well, not sure how to say this but the You Tube video of the ad brought back a flood of memories.
My connection to apple started a long time ago. I was never a "stand in line overnight" kinda guy but I can safely say that I have been pretty loyal to the brand for a long time. Funny but my attachment to the brand brought my entire family into the Apple universe. My wife, my kids, my mom and my in laws have since joined me and the millions of other Apple fans across the globe.
I want to write more but I have to go to the AT&T store in home town. My phone is acting up and I need a new one. This time though I am NOT going to trade in for a non apple branded product. I am going to stick with the group that brought me to this dance in the first place.
Thanks Mr. Kawasaki. Okage same de. If I am ever lucky enough to meet you, would love nothing more than to play a little jun ken po. (and maybe get some Shave Ice)

By Tobias Barasa Simiyu on 10/23/2020

yes it is a good match

By Khalid Albasrani on 10/20/2020

The presenter is authority in his field

By Santhosh Pawar on 10/19/2020

Yes, definitely an essential guide for entrepreneurs !

By Mpho Vumani on 10/18/2020

AWESOME START

By Sandeep Kumar Reddy GURRAM on 9/27/2020

Its a great course, i loved the way Guy explained the things. Its not something like a tutor giving a normal lecture, i felt like the tutor himself sat next to me and explaining the course. Amazing!!!

By Thelisa Nunley on 9/26/2020

Guy Kawasaki is excellent in his teaching and explanations. I learned a lot!

By Valentyna Blazhko on 9/23/2020

Amazing workshop, I love it. And the good thing is: it doesnt matter if you are going to make your own business or to work for someone - the stuff you are learning here you can use everywhere in your life. Great!

By Mohamed Samassi on 9/20/2020