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The Ultimate Copywriting Course - Write Copy That Sells 2026 (Udemy.com)

The Most Effective Copywriting Secrets & Strategies You Wish You Knew About - Become A Better Copywriter Today

4.7
2,588 reviews

Created by: Joshua George

Last updated September 2026

Our take

Based on the ratings of 2,588 students, a sample of their written reviews and the syllabus, as the course stood in September 2026. No course pays to be reviewed.

This is a short, lecture-led intro to copywriting from Joshua George, who runs the UK agency ClickSlice. It runs 5.9 hours across 42 lectures, and the biggest blocks are social media, powerful techniques, headlines, web copy and cold emails. There are no quizzes or assignments, so it is a watch-and-take-notes course. No experience is required, and the audience list is wide: business owners, freelancers, marketers and anyone curious about the craft. The syllabus is organised by format, from headlines and calls to action to web copy, cold emails and social media.

Reviewers keep coming back to the teaching. They describe George as clear, personable and direct, and some praise his real-world examples. The cold email section gets a specific shout-out, and other reviewers liked the extra resources and word tracks. A self-taught writer with a couple of years of experience said it explained the why behind what they were already doing. The complaints are few but real. One reviewer found the social media section outdated, pointing to Twitter becoming X and changed habits on hashtags and LinkedIn. Another wanted more examples and practice exercises.

Of 2,588 ratings, 1,738 are five stars and only 21 are one or two stars, so the sample leans very positive. The course was last updated in September 2026, though the social media complaint suggests that section still reads older than the rest. With 11,096 students and a Bestseller badge, it is a low-risk pick for the basics. Treat the social lessons as a starting point, and look elsewhere if you want drills or more practice.

Best forBeginners, business owners and marketers who want copywriting basics in one sitting, with strong cold email and headline lessons.
Skip it ifYou want graded practice or current social media tactics, or you already write copy for a living.

Pros

  • Short at 5.9 hours, and reviewers like that it stays direct and to the point
  • Cold email and headline lessons praised, with examples reviewers say apply to the real world
  • Joshua George is described as clear, engaging and invested in student success
  • Extras such as word tracks and headline generator tools come with the lessons

Cons

  • The social media section, the longest at 87 minutes, is called outdated (X, hashtags, LinkedIn tone)
  • No quizzes or assignments, and one reviewer wanted more examples and practice exercises
The explanation is clear, detailed yet direct to the point. Learned a lot.
Zarah Bayani, a student

Fits true beginners and business owners; no experience needed, and one self-taught writer still picked up new tips.

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What you will learn

  • Learn how to write effective sales copy & grow your business
  • Learn the secrets to writing Irresistible headlines that demand peoples attention
  • Learn how to write better social media posts that generate more engagement and followers
  • Learn powerful copywriting techniques used by the worlds best copywriters
  • Learn how to write dynamite copy for your website and Increase your profits
  • Learn how to write platform specific copy for social media sites like Facebook, Twitter & LinkedIn

Course content

10 sections · 42 lectures · 5.9 hours of video 13 articles

  1. 1Introduction 1 free preview2 lectures · 3 min
  2. 2The Basics 1 free preview3 lectures · 5 min
  3. 3Powerful Copywriting Techniques 1 free preview6 lectures · 1.2 hours
  4. 4Call To Actions2 lectures · 16 min
  5. 5Headlines7 lectures · 1.2 hours
  6. 6Copywriting for Web Copy 1 free preview6 lectures · 55 min
  7. 7Copywriting For Cold Emails6 lectures · 42 min
  8. 8Copywriting For Social Media8 lectures · 1.5 hours
  9. 9Conclusion1 lecture · 2 min
  10. 10What Next?1 lecture · 2 min

Who it is for

The instructor says it suits

  • Anyone interested in learning the art and science behind copywriting
  • Marketers who want to increase their earning potential and career prospects
  • Business owners looking to generate more leads and more sales
  • Digital marketers who want to understand the role of copywriting
  • Freelancers who want to learn how to become an effective copywriter

What you need before you start

  • NO previous copywriting experience is required.

How it compares

Against the other 418 rated Udemy courses in Digital Marketing on CourseDuck:

  • Rating4.7 out of 5higher than 90% of them
  • Reviews2,588#50 of 419 by number of reviews
  • Length5.9 hourslonger than 66% of them
  • Last updatedSeptember 2026more recently than 95% of them

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Course Description

Stop wasting time following so called “Copywriters” that do not practice what they preach.

Learn Copywriting from the UKs Award Winning Digital Marketing Agency Owner, Joshua George!

Get expert tips from real world examples and gain a competitive advantage!

Whether you have your own business, you work for a company, or want to get a job as a copywriter, this course covers everything you need to know!


What you’ll learn by taking this Copywriting course

  • Learn how to leverage “Power words” and Instantly generate more website clicks

  • Learn how to arrange your copy so your readers are glued to the page

  • Learn how to structure your copy to generate an influx of conversions (e.g purchases, sign ups etc)

  • Learn the secrets to writing Irresistible headlines that demand peoples attention

  • Get access to 2 FREE headline generator tools

  • Learn how to make your copy sound more conversational and not like a sales script!

  • Learn how to writer dynamite copy for your website and Increase your revenue

  • Learn how to write better social media posts that generate more engagement and followers

  • Learn how to write platform specific copy for social media sites like Facebook, Twitter & LinkedIn

Literally everything you need to know about copywriting, all in once place :)

All the strategies I teach follow repeatable formulas and timeless sales psychology tactics.

MONEY-BACK GUARANTEE

Before we go any further, let us just say, I don’t want you to be disappointed.

If you don’t like this course for any reason, you can get a full refund in the first 30 days, which is backed by Udemy’s 30-day guarantee, with no questions asked!

This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed.

Invest in yourself today and never look back.

Enrol now.
Read More All Levels All Levels product length iconTime: 5.9h

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Instructor Details

Joshua George

Joshua is the founder of the Award Winning SEO Agency in the UK called ClickSlice. Joshua originally got involved with SEO as an end result of selling on eBay.  He loved selling on eBay but hated paying the eBay commission fees. Instead of paying eBay every time he sold an item he decided to make his own website where he could sell as many items as he wanted without paying any fees.

After building the website he noticed his site was nowhere to be found in Google and no one was buying his products.

As you do, he started to Google things like “how to get my website higher in Google” and stumbled across SEO in 2016.

Joshua remembers this day like it was yesterday and says whilst smiling “Sept 13th 2013, the day I stumbled across SEO. I knew from this point on my future would take a different direction”.

This was the date Joshua started learning exactly how SEO works. He mastered the skill within 3 years and now regularly helps business owners in the UK rank higher in Google and generate more revenue.

SEO is forever changing, to stay on top of your game you have to constantly be trying and testing new things. Joshua regularly attends SEO conferences across the world to ensure he’s always updated on the latest Google algorithm updates and trends. He spends most of his time as an SEO consultant For businesses in London.

Read More

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Reviews

4.7

2,588 ratings on Udemy

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By Anders Morris on 5/11/2026

The instructor is very detailed and shows examples that can be applied to the real world. He cares about our success in a genuine way and I always look forward to the next video. The cold emails is one of the best so far.

By Arshita Garg on 3/31/2026

I liked how the course was straight to the point and not too long. Good for beginners, and I appreciate the given word tracks. Although more examples or practice exercises could be given to make it better.

By Jared Griffin on 2/18/2026

The information is consicesly delivered, and Josh has a personable screen presence that's engaging. Makes the process feel less like slogging through a class and more like a cool dude putting you up on something valuable. Also, the additional resources are a real boon

By Oğuz Öztürk on 2/15/2026

Çok başarılı bir eğitmen. Gerçekten olması gereken bilgileri eksiksiz paylaşıyor. Her şeyi net ve açık anlatıyor. Gördüğüm en iyi metin yazarlığı kursu. Çünkü her alanda işinize yarayacak bilgilerle dolu.

By Luce Taylor on 2/1/2026

I have really enjoyed this course so far - Joshua's teaching style is very engaging! I also really appreciate the depth that he goes into, and the examples that he provides. I've been writing copy for a couple of years (self-taught) and was already unconsciously practicing some of the skills that he teaches but it's been really interesting to understand the 'why' behind what I'm doing and I've learned so many new tips and tricks too!

By Marissa McInnis on 1/18/2026

Fantastic speaker! So far this course has kept my attention. Overall, it has very clear and concise information which makes everything easy to follow. I truly enjoy this teaching style, another course I had watched wasn't as straight forward so this course is a "breath of fresh air."

By Lyza Manresa on 11/24/2025

There are so many interesting lessons in this course - and it can really be useful for me as I am a freelance copywriter at the moment. I have been learning so much.

By Alex Josh on 11/1/2025

A truly insightful course that changed the way I approach writing! The instructor broke down copywriting into simple, actionable steps and shared tons of real-world examples that made the lessons click. I learned how to craft headlines, persuasive calls to action, and brand stories that actually convert. The assignments were fun and helped me improve quickly. If you want to become a confident, results-driven copywriter, this course is a must-take!

By Julia C Graham on 10/25/2025

Mr. George was an amazing instructor, he made it easy to follow along with. I would switch from laptop to mobile on some days for convenience and I never got lost, just picked up where I left off. Wonderful precise information. Loved this course.

By Sydney Ruiz on 8/26/2021

It does go over a lot. But i wish it went more in depth on examples. Other than that i don't have many complaints. Its straight to the point which is good. But it was kind of boring. I got through it pretty fast. Seems like i could have learned all this stuff on youtube though.

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Overall Score : 94 / 100

The Ultimate Copywriting Course - Write Copy That Sells 2026
Visit course on Udemy Write a review
  • Video Duration: icon 5.9h
  • Price: $12.99
  • Provider: icon Udemy
  • Updated: icon September 2026
  • Level: All Levels All Levels
  • Language: icon English
  • Certificate: icon Yes
  • Lectures:42 in 10 sections
  • Students:11,100
  • Subtitles:2 languages
  • Udemy badge:Bestseller
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