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Brand & UX Design: Intro to User Experience for Brands (Udemy.com)

Learn How User Experience Design and Branding Work Together

4.6
52 reviews

Created by: Jamal Nichols

Last updated April 2018

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What you will learn

  • By the end of this course, you will be able to explain what a brand is
  • You will understand what takes a brand from good to great
  • You will be able to articulate the differences between brand and UX, and understand how Brand influences the entire design process

How it compares

Against the other 144 rated Udemy courses in UX Design on CourseDuck:

  • Rating4.6 out of 5higher than 79% of them
  • Reviews52#124 of 145 by number of reviews
  • Length0.9 hoursshorter than 98% of them
  • Last updatedApril 2018earlier than 85% of them

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Quality Score

Content Quality
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Overall Score : 92 / 100

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Course Description

If you ask 10 designers about the relationship between brand and UX, you'll get 10 different responses. There is a lot of confusion out there and you don't always know who to listen to. Well I've spent the last few weeks studying this subject and have prepared a definitive breakdown of the relationship between brand and UX.
By the end of this class, you will be able to explain what a brand is, what makes a good brand great, and how brand and user experience are related to each other.
In order to accomplish this objective, we're going to first establish the modern definition of brand. We're going to discuss the qualities of a great brand, how a brand has a personality, and throughout this course we'll also be doing some exercises to help reinforce what you're learning along the way.
There is no prior knowledge required for this class. Enjoy!Who this course is for:
  • Students who want to deepen their understanding of User Experience and Brand Design
Read More Beginner Beginner Level product length iconTime: 54 mins

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Instructor Details

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Formerly at Google, BMW, Wells Fargo, WalmartLabs. Run my own design consultancy in Silicon Valley now.
I got my start in teaching helping career changers make a transition into UX by way of a 10-week, full-time immersive program at General Assembly. I'm very passionate about teaching and mentoring-- I must be, because there's not a lot of money in this!
The unique perspective I bring to your design challenges is based on my unique background: because I'm a mix of very disparate cultures (American growing up in Germany), I connect subjects that other designers aren't able to connect as easily. This leads to seeing opportunities that would stay undiscovered if you worked with someone who does not have this perspective.I graduated with a Master's Degree in Media System Design from one of the top universities in Germany. Over the last decade, I've worked in all aspects of the design process at some point: frontend dev, engineering, visual design, prototyping/interaction/UX, product.

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Reviews

4.6

52 ratings on Udemy

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By Bridget Marshall

So far - yes.

By Neville Tjon-Fo

Simply Amazing!!! Explanation...

By Hassan M. FALLATH

it's very easy and good knowledge and the instructor is very good

By Jerome kalumbu

Great teacher. Very clear and precise. Goes straight to the point.

By Heather G

Awesome class. Clear, short and sweet, to the point, but still packed with information.

By Ayden Ventura

Simply amazing. Jamal is a great teacher and I was very inspired by his words. Excellent class.

By Nick Duran

Very fun class and a fantastic introduction to the subject. Jamal is an excellent teacher and mentor.

By Carl Wilson

Enlightening course. Loved the amount of detail stuffed in such a short course. Highly recommended.

By Jason Jones

Good class, fun instructor, interesting take on the subject. I never thought of brand and UX as two parts of a whole.

By Jessica L

Nice short and sweet intro course! I like the instructor's voice and he's so funny! Thanks Jamal you have a new fan :)

By Brenda West

This course gives a great overview on brand design vs ux design. I wish the audio were a little louder but the content is great.

By Amber Taylor

Super fun and engaging. That intro music was a little corny IMO but the actual lecture content was illuminating. I googled the instructor and he's very respected in the design field.

Showing 12 of 23 reviews

Brand & UX Design: Intro to User Experience for Brands
Visit course on Udemy Write a review
  • Video Duration: icon 54 mins
  • Price: $54.99
  • Provider: icon Udemy
  • Updated: icon April 2018
  • Level: Beginner Beginner
  • Language: icon English
  • Certificate: icon Yes
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