Google Analytics for Beginners (Udemy.com)

Learn to use Google Analytics for uncovering actionable data and growing your business online.

Created by: Corey Rabazinski

Produced in 2015

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What you will learn

  • Become a Google Analytics power user
  • Learn how to create and analyze reports
  • Learn how to make data driven decisions

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Quality Score

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Overall Score : 86 / 100

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Course Description

Do you know where your most profitable customers come from and how they are finding you? What about how to identify untapped opportunities for new customers? No?
Then this course is for you. After taking this course you'll quickly gain all the skills you need to be a Google Analytics power user. Google Analytics for Beginners takes you through all the reports found in your Google Analytics account. We'll dive in deep, as I explain each of the reports in detail and show you exactly how to use the information they contain to grow your business online. This course follows a step-by-step process using screencasts of an actual live Google Analytics account, so you can follow along in your own account. There are no long-winded lectures or boring PowerPoint presentations. Each lesson is simple and to the point. What you will learn:
  • Who - your customers are including their demographics, interests and what type of devices they use.
  • What - they've looked at on your site and what they purchased (or didn't).
  • When - their first visit was and when they came back.
  • Where - they are from and what languages they speak.
  • How - they got to your website (social media, referred from another website, or Google search)
If you have any questions about the course feel free to email me anytime.Who this course is for:
  • Entrepreneurs
  • Marketing professionals
  • Students
  • Anyone who wants an introduction to Google Analytics

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Instructor Details

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I've taught over 50,000 students online marketing....and counting.
I am a Google and Bing accredited digital marketer with 8+ years of experience helping companies grow online with a variety of marketing tactics. I previously led the marketing team at Code School where I helped grow the company to over 4 million users, before being acquired for over $36,000,000.
Prior to that, I managed multi-million dollar digital campaigns for companies such as Holiday Inn, Tony Roma's, Diamond Resorts and Universal Studios.
I am now squarely focused on helping students learn digital marketing strategies that work through my courses. If you ever have any questions for me, feel free to reach out at any time.

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More courses by Corey Rabazinski

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Google Analytics 101

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Reviews

4.3

50 total reviews

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By Tsavo Neal

This course has everything a beginner needs. Clear, concise, and too the point. Would love to see an intermediate or advanced course from Corey.

By David Moore

A LOT of content to absorb in a relatively short period of time. Everything seemed to show a similar level of intrigue from the instructor. As a beginner, I'm still confused as to what is most important and where I should focus to drive clicks.

By Roger Fisk

He really goes in depth about how to work each piece in Google Analytics. It helps most if you have your own e-commerce site that you can track along with his instructions. Good course for a very good price.

By Rick Ng

At the beginning, I can still follow along. But after about half of the course, it started to get a bit boring because the instructor just talking along pretty fast. Maybe this course is not for real beginner. Still I want to thank Corey for spending time on this course.

By Shelly Cox

He did a great job walking through all the Google Analytics items. Very helpful. Good reference for GA for future.

Thanks for putting on this course

By Niall Noonan

I love teaching myself stuff and have been tipping through Analytics on my own blog for about 6 months now. I started this course when I saw it on sale and I'm so happy I did. So many little things explained so clearly by Corey, things that would have taken me quite a bit to work out for myself. Highly recommended.

By Shir Yee Wong

I am learning this course to improve my understanding in Google Analytics as I wanted to take the Digital Analytic Fundamental by Google. I think this course helps a lot.

By Paul Hewett

I've been looking for a resource to show digital marketing newbies - this is it! This course cover GA feature really nicely and depth in terms of what insights you can get from each feature. Coupled with access to an established GA account with a good amount of data, you'll be using GA really well after taking this course. Thanks Corey, this is excellent.

By Jarem Atkinson

Loved this course!! Corey did a great job not only covering all the main sections and functionality of Google Analytics but also in keeping it all easy to understand. I've watched many videos on Google Analytics before and have gotten lost so easily, but this one was excellent and kept my ADD attention very well. Great course, thanks Corey. Highly recommend this!

By Robyn Bigler

This class was exactly what I was looking for. Corey steps through each section of Google Analytics with you and explains the information available and calls out which features he finds more useful than others. A great intro course for someone who is looking to get started with GA reporting.

By Tony Clemendor

After going through the course, I realize how I had only scratched the surface of what Google Analytics could do. This course was thorough, well paced, and the explanations gave all of the functions relevance. I learned more, faster than I have trying to get my arms around GA on my own. I would recommend that anyone needing to track their web performance start with this course.

By Mico

This course provides clear information on a topic that is very relevant to my business right now. The presentation is well organized and the interface is very easy to use.