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Learn to Sell Anything by Grant Cardone (Udemy.com)

How to Guarantee MASSIVE Success in Sales: A complete curriculum of sales basics, techniques, and strategies.

Created by: Grant Cardone

Last updated November 2015

Our take

Based on the ratings of 5,465 students, a sample of their written reviews and the syllabus, as the course stood in November 2015. No course pays to be reviewed.

This is a 5.7 hour course in 58 lectures across 10 sections, and it is about sales mindset more than sales mechanics. The section titles tell the story: The Price Myth, The Magic of Agreement, Give Give Give, Massive Action, Time, Attitude. It is aimed at anyone who has to sell an idea, service or product, and it asks for no background. About 22,900 students have taken it, and it holds a 4.8 average across 5,465 ratings.

Reviewers like Grant Cardone's delivery. One calls him charismatic and professional, and others say the attitude and psychology lessons opened their eyes or are already showing results. One reviewer who was new to sales says it explained mindset and behavior well but has no closing techniques. The criticism is repetition. A one-star reviewer who had already read his book found the same surface-level points repeated, and objected to advice about avoiding hospitals and doctors to keep a positive attitude. Of the ratings, 3,275 are five stars and 230 are one or two stars.

The course was published in September 2015 and last updated that November, so the syllabus shows no modern tools, social selling or CRM talk. If you are new, nervous about selling, or just want a push, it is a quick way in. Readers of Cardone's books may find it familiar, as the one-star reviewer did. Pair it with a course on closing and sales process.

Best forNewer salespeople who want a confidence and mindset boost before they learn closing scripts.
Skip it ifYou want closing techniques, CRM workflows or anything updated since 2015.

Pros

  • Reviewers call the instructor charismatic and professional
  • Strong on attitude, psychology and mindset, with sections on price, time and action
  • Short at 5.7 hours, so it is easy to finish in a few sittings
  • Some students say they can apply the ideas in their current job

Cons

  • No closing techniques, as one reviewer points out
  • Last updated in 2015, so nothing here reflects current sales tools
  • Can feel repetitive and surface level for anyone who knows his books
This course opened my eyes to the hidden mistakes I have been making with dealing with customers. I also learnt that attitude is very important in a sales process.
Jerry Agulanna, a student

Listed for all levels, but best for sales beginners. Nothing is required beyond an open mind.

Featured in our guide: The Best Sales Courses on Udemy in 2026

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What you will learn

  • Sell your idea, service, product to anyone with confidence.

Course content

10 sections · 58 lectures · 5.7 hours of video

  1. 1Selling, A Way of Life 2 free previews5 lectures · 25 min
  2. 2Professional or Amateur?6 lectures · 42 min
  3. 3The Most Important Sale3 lectures · 17 min
  4. 4The Price Myth6 lectures · 36 min
  5. 5Your Buyer's Money4 lectures · 23 min
  6. 6The Magic of Agreement9 lectures · 51 min
  7. 7Give, Give, Give6 lectures · 38 min
  8. 8Massive Action9 lectures · 51 min
  9. 9Time4 lectures · 19 min
  10. 10Attitude6 lectures · 43 min

Who it is for

The instructor says it suits

  • This course is meant for anyone who has a service, idea, or product to sell to the public. More specifically, this is a course for those not satisfied with their current levels of production or income. This course will benefit anyone required to interact with people whether it is face to face, over the phone, or over the internet.

What you need before you start

  • The only thing required for this course is a student with an open mind, ready to improve their sales skills and their confidence.

How it compares

Against the other 107 rated Udemy courses in Sales on CourseDuck:

  • Rating4.8 out of 5higher than 96% of them
  • Reviews5,465#3 of 108 by number of reviews
  • Length5.7 hourslonger than 78% of them
  • Last updatedNovember 2015earlier than 100% of them

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Course Description

Do you have a product, a service, an idea, or an opinion that you need to sell, yet fail to see consistent, predictable results?

Have you ever thought to yourself, "Why does selling come so naturally to some, but seem almost impossible for others?"

Guess what - you are not alone! Having to sell something does not have to cause you fear and discomfort. Not only can selling be something that you enjoy, it can be a highly profitable activity.

Look, the truth is: the lack of success that most encounter with selling has nothing to do with being an introvert or an extrovert, but instead is simply the absence of learning a few basic principles.

This course lays out the foundation of what it takes in order to succeed in selling ANY product or service in ANY industry. Grant demystifies what selling really is and how in fact, every person on the planet is a salesperson, regardless of their job title or profession.

Contrary to what some say, people are not “born" salespeople. Selling is a skill that can be learned, developed, and mastered. This course will set you down the path to increased sales, higher levels of confidence, and more motivation as you approach prospective clients of your products or services in the marketplace.

This course will teach you:

  • What the MOST important sale you will ever make is
  • The difference between the PROS and the amateurs in sales
  • The 1st and MOST important rule of selling
  • The ONLY reason you won't like selling… and it's not what you think
  • Why price is a MYTH
  • How to develop a million dollar sales attitude
  • How to predict what the customer will say before they actually say it
  • What the 90 day phenomenon is and how to avoid it
  • How to MASTER time
  • How to identify your easiest sale
  • Who your powerbase is and how to sell to them
  • The EXACT amount of effort for you to see success in selling
  • The MOST successful strategy to use when a customer wants a discount
  • And find out who the most important person in the world REALLY is

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Instructor Details

Grant Cardone

GRANT CARDONE

NEW YORK TIMES BESTSELLING AUTHOR / FUND MANAGER / INTERNATIONAL BUSINESS EXPERT

Star of Discovery Channel's Undercover Billionaire, Grant Cardone owns and operates more than seven privately held companies, and a private equity real estate firm, Cardone Capital, with a multifamily portfolio of assets under management valued at over $4 billion. He is the Top Crowdfunder in the world, raising over $1 billion in equity via social media.

Known internationally as the leading expert on sales, marketing and scaling businesses, Cardone is a New York Times bestselling author of 11 business books, including The 10X Rule, which led to Cardone establishing the 10X Global Movement and the 10X Growth Conference, now the largest business and entrepreneur conference in the world. The online business and sales educational platforms he created, Cardone University, serve over 485,000 individuals and Forbes 100 corporate clients throughout the world.

Voted the top Marketing Influencer to watch by Forbes, Cardone uses his massive 16 million plus following to give back via his Grant Cardone Foundation, a non-profit organization dedicated to mentoring underserved, at-risk adolescents in financial literacy, especially those without father figures.


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Reviews

4.8

5,465 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Alan Scott Hahn on 8/28/2026

Grant Cardone clearly showed why he is a top salesman, trainer, and author! This course gave specific actions to take in the sales process to give this person who has failed so many times in a sales role the confidence to get back into it. This is one of many sales courses anyone serious about sales should take!

By Mary Rugambwa on 3/26/2026

The session was engaging with relavant examples

By Pop Doris on 3/18/2025

the course offers info about tips and techniques, even if it is not obvious from the titles of the lectures, as a newby, I can say it explained a lot about mindset, behaviour and how to think. it does not contain closing techniques, which I understand are important in the business of selling.

By Jerry Agulanna on 10/3/2024

This course opened my eyes to the hidden mistakes I have been making with dealing with customers. I also learnt that attitude is very important in a sales process. Finally, people are senior to process. After the completion of this course, I now understand Sales better.

By Alessandro Saltarelli on 11/8/2020

This course changed my life. Took each lesson to heart and from there got hooked. Became an avid follower of Grant Cardone. I am completely sold!

By XTRA _ on 10/25/2020

so far so good
EDIT: I GAVE IT 4 STARS AT THE BEGGING BUT NOW IM GOING WITH 5

By NvCool Cats on 10/22/2020

Everything was well articulated , I learnt a lot from this course

By Zakaria Imzilen on 10/18/2020

It worth more than its price ( btw that is a trick on selling that Grant Cardone's teaching in this course ) Thank You Grant

By David Norman Chu on 10/4/2020

Great teacher

By Itouch sa on 10/4/2020

yes very informative

By Wei Tsung on 10/4/2020

Great insight , wish I can connect with you on Linkedin
Wish you all the best, sir

By Victor Santana Leal on 10/3/2020

I was expecting a selling course and then I was in a human excellency course. I'm amazed.

Showing 12 of 315 reviews

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Quality Score

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Overall Score : 96 / 100