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Personal Branding with Dekker: Personal Brand Building Fame (Udemy.com)

Grow Your Personal Brand with a Fortune 100 Global Brand Manager with an MBA from the #1 Branding School

Created by: Dekker the Marketer

Last updated April 2026

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What you will learn

  • Personal Branding
  • Branding
  • Influencer Marketing
  • Brand Management

How it compares

Against the other 1,107 rated Udemy courses in Personal Development on CourseDuck:

  • Rating4.6 out of 5higher than 54% of them
  • Reviews164#737 of 1,108 by number of reviews
  • Length7.8 hourslonger than 88% of them
  • Last updatedApril 2026more recently than 74% of them

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Course Description

This is the definitive course on personal branding. My name is Dekker Fraser and I was a Global Brand Manager for Sony PlayStation.

I have over 175,000 students on Udemy and I was a VP of Marketing for a Google accelerator startup. I was a college marketing instructor, and I studied branding at the #1 business school for marketing. This is where the father of marketing himself, Philip Kotler, teaches.

I ran a massive, multi-million dollar global branding campaign, and I had my brand reviewed by the #1 influencer on YouTube. I also coached people on their personal branding and marketing.

This course teaches you how to develop a personal brand. It’s based on my personal experience in brand management, research from Harvard and Stanford, and concrete case studies in personal branding. What makes this personal branding course unique is the combination of all of these: the direct experience of a global brand manager for world-class brands and startups, the highest levels of academic business school research, and anecdotal case studies on successful personal branding.

I’m giving you the strategies, tactics, and nitty gritty executional details of building your personal brand. I’m also gonna throw in some quick brand building hacks.

  • Personal Branding

  • Personal Brand Building Hacks

  • Personal Branding Tactics

  • Personal Branding Strategies

  • Personal Branding Execution Details

  • MBA Level Brand Planning

  • 7 Steps to Secure Brand Deals (Partnerships)

Let’s get branding!

Sincerely,
Dekker Fraser, MBA
Personal Branding Instructor

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Instructor Details

Dekker the Marketer

Marketing Management Experience

• Global Product Marketing & Brand Manager for Sony PlayStation

• Vice President of Marketing for a Google accelerator startup

• Senior Product Marketing Manager for a Series-A startup

• Product Marketing Manager for a Google-backed Series-D startup

• Director of Marketing for Ironclad Games / Flame Design

• SaaS Marketing Consultant

Education

• MBA in Marketing from Northwestern University - Kellogg School of Management

• Leadership Essentials from Columbia Business School

• Bachelor of Commerce from Mount Allison University

• Master's and bachelor's business courses at BI: Norwegian Business School

• Presidential Scholar at Saint Mary's University

Academic & Volunteer Experience

• University MBA Program Advisor

• College Marketing Lecturer for Digital Marketing & Business Analytics

• Division Director and VP of Membership for Toastmasters International

• Board of Directors for a charity

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Reviews

4.6

164 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Rosa Aguilar on 7/3/2025

I like that he is diving straight into the topic, reducing fluff and showing data to back his teaching.

By Pamille Quena Galamiton on 4/20/2025

I'm surprised of how good you are in explaining the course. I'm learning a lot even if I'm still a beginner in this industry. thank you for making this course, it is very helpful.

By Abdelrahman Abdelfattah on 12/13/2024

this course is good but it be better, as better preparing as higher quality graphics, better script , not talking about article as it I got into a course to get these things to be done

By Daniel Oreoluwa Adeboye on 8/2/2024

I love the fact that he challenged widely held notions that has been out there since forever and most importantly challenged my thinking. It is a fantastic course on personal branding and it's doable.

By Aman on 6/10/2024

I particularly appreciate, interactive quizzes, real-world case studies. These activities have been a great way to engage with the material and test my understanding.

By Julsineas Bolingo on 4/15/2024

The "cc" are accurate, the courses goes straight to the point not like the boring traditional method, the instructor is speaking and pronouncing clearly that I'm really able to understand almost each word even if I'm not a native speaker. For now I'm still at the beginning of my journey and really appreciate;let me see how things are going next

By Han Phone Nyi on 1/11/2024

Incredibly informative and straightforward. Would love to learn more from Sir. Dekker.

By Adeleke Esther Folashade on 1/1/2024

It is a very good match for me. I'm so much captured by the Instructor's delivery, It's really engaging and personal branding is becoming more of a greener pasture

By Motolani Clement on 10/10/2023

The insight about becoming a brand ambassador is an easy to adopt methods that we use on a daily basis

By Pranay on 4/21/2023

It gives actully real information of the branding by doing this course we will get how we get fooled by big peoples and they are just doing because of their profit the real thing are in this course

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Read all 164 reviews on Udemy

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Overall Score : 92 / 100