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Sales Training: Telephone Sales & Appointment Setting (Udemy.com)

Essential telesales, telemarketing and cold-calling skills to help you sell more, and set more appointments!

Created by: Rob Spence

Last updated October 2023

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What you will learn

  • How to cold-call with confidence
  • How to set appointments, and how to close sales
  • How to use the telephone as part of a successful sales process
  • How to confidently overcome sales objections
  • How to overcome the gatekeeper
  • How to write an effective sales script
  • How to leave a professional voicemail
  • How to build genuine rapport, trust and meaningful business relationships
  • How to make cold calls

How it compares

Against the other 107 rated Udemy courses in Sales on CourseDuck:

  • Rating4.7 out of 5higher than 81% of them
  • Reviews281#63 of 108 by number of reviews
  • Length3 hourslonger than 57% of them
  • Last updatedOctober 2023earlier than 72% of them

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Course Description

The telephone is still a vital tool in any salesperson's toolkit, and this course is designed to give you all the skills, knowledge, mindset and tips to help you sell more over the telephone.

Whether you are looking to cold call, generate more leads, set more appointments, or even close sales over the phone - this course has been put together by an expert in telesales to enable you to become the best salesperson you can be.

Better still, although focussing on salespeople, this course is ideal for business owners, entrepreneurs, CEOs and ANYONE looking to use the phone as a way to grow a business.

Your instructor, Rob Spence, is an internationally renowned sales trainer, and sales coach, and has authored three books on sales. He is the Managing Director of a multi-award-winning sales and marketing agency that provides sales services to businesses across the globe. Rob's unique, dynamic, and engaging teaching style is guaranteed to not only help you to succeed in the world of sales but is also delivered in a memorable and motivating fashion.  

Using his decades of experience in sales, Rob will run through with you everything you need to know to become successful in sales!

This course covers modules, such as:

- Cold-calling techniques

- How to handle objections

- How to overcome sales call reluctance

- How to develop rapport over the phone

- How to get past the gatekeeper

- How to make follow up/Warm calls

- How to close sales

- How to set appointments


And much, much more!


If you are looking to see your sales skills increase and to see your ability to speak, and to sell over the phone increase, then this online sales training course is for you!

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Instructor Details

Rob Spence

Robert Spence is a popular Sales Consultant and Sales Trainer based in the UK. His first book, Relationship Selling was well received by sales professionals, business owners and entrepreneurs. He has written for various business magazines in the UK and is well known for motivating people to achieve more - you cannot be in the same room as Rob without leaving feeling a new sense of motivation!


His sales consultancy firm Paragon Sales Solutions was founded in 2018 and is swiftly becoming one of the most popular sales training agencies in the UK.


Rob has also authored two further books on sales; The Paragon Mindset and A Month to Improve Your Sales.


Put simply, Rob is a self-confessed sales and marketing nerd that is committed to helping people with their sales, marketing and business growth.


"My main aim in life is to help others succeed. It is as simple as that. It is what I was born to do. If I can help just one person achieve their goals then mine too has been achieved."

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Reviews

4.7

281 ratings on Udemy

Select a bar to show only those reviews.Select the bar again to show every rating.

By Ntokozo Phila Hlabisa on 1/13/2026

It's amazing I am new to sales and this course makes me comfortable to go to work and step my game up.I am not quite there yet but with all the dedication I believe my life is about to change because of sales.A recommendation for anyone who is looking forward to better yourself and upgrading your skills.

By Janine Isla on 11/16/2025

I gained essential telesales, telemarketing, and cold-calling skills that help improve confidence, increase sales, and set more successful appointments. I also learned practical techniques for communication, handling objections, and closing conversations effectively.

By freddie davis on 10/21/2025

i really enjoyed this course, it was very informational and educational. With no previous experience i feel as though i have learnt years of sales within hours from Rob's words.

By Moritz Holzhauser on 5/15/2025

War gut, aber hätte an vielen Stellen detaillierter sein können, vor allem in Bereich, konkrete Sätze vorzuschlagen. Gate Keeper und Appointmentsetting hätte tiefer ins Thema einsteigen können

By Milan necic-harris on 1/19/2025

This sales training is packed with actionable insights, from creating effective scripts and handling objections to staying motivated and using tools like standing desks. The emphasis on mindset, preparation, and gamification really stands out. While a bit lengthy at times, the tips are practical and easy to implement, making it a valuable resource for anyone looking to improve their phone sales skills. Highly recommend!

By Xanthé Beukes on 10/7/2024

The amount of fairly simple knowledge, that should seem very obvious but is sometimes something that needs to be pointed out for a person to see, is very helpful, useful, insightful and will help a lot moving forward in my career.

By Jackie Ledger on 2/22/2024

The course covered all the key elements I expected and is a great foundation to start the process of selling by telephone and appointment making

By Liam John on 12/17/2023

It was an amazing experience getting to know and learn more key points in the sales environment. Reviewing this course has aided me and also made me improve my customer skills, to build better and stronger relationships with clients.

By Jeanette Eichele on 10/4/2023

This course is a steal for the price. He’s so thorough, easy to follow, but my favorite part about it is that he teaches from a place of empathy and understanding rather than listing ways to make a quick and dirty sale. It’s exactly what I was looking for.

By Leo Oxtoby on 9/6/2023

Great content - Course goes into depth and Rob explains brilliantly how to approach different styles to a cold call. Dependant to who may be on the other end of the phone, each style is a brilliant guide on where to set off. Resources are easy to follow. Engaging and guidance available for anyone dipping their toe into the deep shores of telemarketing. Highly Recommended.

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Overall Score : 94 / 100