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LifestyleTwitter for Business (Udemy.com)
Learn to Twitter for Business and Master Twitter Marketing
Created by: Eric Schwartzman
Last updated January 2015
What you will learn
- Why You Need to be on Twitter for Business
- The Anatomy of Twitter
- How to Secure Your Twitter Account
- Legal Ramifications of Maintaining a Twitter Account
- How to Launch an Account, Tweet, @Mention, Retweet and DM
- How to use Favorites for Business
- How to Find to Right People to Follow
- How to use Link Shorteners
- How to Install Tweet Buttons, Follow Buttons and Faves Widgets
- How to use Hootsuite and Filter Streams by Klout Score or Keyword
- How to use the Twitter App, Instagram and Foursquare
- Best days and times to Tweet
- What to Tweet about and best practices for getting Retweeted
- Branded vs. Personal Twitter Accounts
- Personal vs. Professional Tweets
- Benefits and Drawbacks of Autotweets
- And much, much more
How it compares
Against the other 314 rated Udemy courses in Social Media Marketing on CourseDuck:
- Rating4.2 out of 5higher than 22% of them
- Reviews744#84 of 315 by number of reviews
- Length7.6 hourslonger than 77% of them
- Last updatedJanuary 2015earlier than 98% of them
Course Description
Now that you know how to use Facebook for Business, learn Twitter for business and add Twitter marketing to your digital job skills.
There are 465 million Twitter accounts sharing 175 million tweets each day. Twitter is where business professionals shares news and information, build and strengthen their network of contacts, generate leads, develop new business and even get hired.
If you want to leverage the fastest and most intimate online social network for business, take this course right now and learn to Twitter.
You don't need to be a techie to take this course. Whether you're a digital immigrant or a Facebook ninja, this course is for you!
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Instructor Details
- 4.2 Rating
744 Reviews
Eric Schwartzman
I help clients convert mindshare into market share through owned, shared, earned and paid media.
• Freelance journalism
• White papers
• Guest editorials
• Primary research
• SEO
• Commerce content
• Media relations
• Affiliate marketing
• Native advertising
• Local advertising
• Data visualization
• Podcasts
• Videos
• Content optimization
• Article briefs
• Editorial calendars
• Content operations
• Product landing pages
I led the center for digital innovation at Howard Industries, a $1B B2B, launched 2 SaaS start-ups and did integrated marketing for entertainment, media and tech clients at one the world's largest PR Agencies.
I’m a best-selling author of Social Marketing to the Business Customer. Some of the organizations I've advised are Boeing, Cirque du Soleil, City National Bank, Hard Rock Casinos, Johnson & Johnson, Korn Ferry, Lucasfilm, US Dept. of Defense, US Dept. of State, Inter American Development Bank.
My complete library of self-paced, online digital marketing, compliance and security training courses have been taken by nearly a quarter million people worldwide on Udemy and at my own website.
Google "social media training" to find my additional courses.
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Reviews
By Stuart Duncan on 4/2/2019
Well organised and easy to pause and jump in and out of Twitter to experiment. A little outdated on menus but that makes me look around more so even that was useful.
By Nella Coiro on 11/4/2018
This course is outstanding! It It is extremely comprehensive and Eric is very interesting and engaging. I really enjoyed this course and learned a great deal.
By Mina Stanovich on 2/13/2018
Easy to understand and follow. Good pace and I love the hands on training! I am not a fan of podcasts and meetings but that is just me. I still enjoyed this course and think you are an excellent instructor.
By Zach Heng on 4/28/2017
This course is helpful for anyone who has never used or seen twitter. It's extremely basic and not specifically targeted for business use. Concepts and tools covered can be (and are) utilized for both personal and business use. Bottom line - this course isn't for frequent Twitter users.
By Bill Taylor on 11/12/2016
Very clear and informative for someone new to Twitter as myself. I am beginning to understand and not feel overwhelmed.
By Nouran Aref on 6/24/2016
it the better course I had ever for beginner the only problem was that the video Ads which is wasting time but the course have a good martial and good ways to learn
By Sarah Roussos on 3/25/2016
This man is insane in his teaching ability as well as his knowledge in the field. I've signed up for as many of his classes as I possible can! I'd give more than 5 stars if I could! Now if he would be as kind when you treat him!
By Elizaveta Hesketh on 2/11/2016
A lot in this course, but it is very basic - I didn't learn a thing. Also, I don't think this is a good course for business. If I were a marketer, all I would learn is how to set up my account. I would have to go elsewhere to learn about analytics and how to tackle actual business growth.
By Carl Spira on 9/12/2013
This course was a joy to take. The instructor is well trained in presentation technique and was never boring or tiring. From no knowledge of Twitter to when to "tweet" and what words to use, it is all here. Samples on how businesses can utilise and have utilised Twitter for PR,customer service and connections. The course was all I hoped for and then some.....I went on and bought their other courses on Social Media, better vote than that is hard to imagine!
By Mike Marcolin on 6/19/2013
Eric does a fantastic job at making twitter understandable to someone who does not use it due to being timid. The course information is extremely user friendly and helpful. Great job Eric. Best regards, Mike Marcolin
Quality Score
No CourseDuck member has rated this course yet. Taken it? Give each part a thumbs up or down.
Overall Score : 84 / 100
- Video Duration:
7.6h - Price: $49.99
- Provider: Udemy
- Updated:
January 2015 - Level:
All Levels - Language:
English - Certificate:
Yes
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