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Firebase Analytics or Google Analytics 4 for Mobile Apps (Udemy.com)

Analyze GA4/Firebase Analytics reports, link Google Tag Manager, setup and configure firebase analytics

Created by: Rudranil Chakrabortty

Last updated February 2023

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What you will learn

  • Learn to analyze reports in Google Analytics for mobile application (or Firebase Analytics)
  • Learn how these reports help in taking business decisions
  • Understand events, user properties, conversions and other important concepts
  • Setup Firebase Analytics for a mobile application
  • Setup Google Tag Manager for a mobile application
  • Customize Firebase Analytics for a mobile application

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Quality Score

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Overall Score : 82 / 100

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Course Description

Welcome to the course on "Google Analytics 4 for Mobile Application" or Firebase Analytics.

Who may take the course?

  1. This is for business managers, marketers, or freelancers who want to overview the analytics tool, the reports, and the tool's applicability in their mobile application.

  1. This course will also help firebase analytics beginners learn how to configure Firebase Analytics for mobile apps

What is covered in the course?

  1. We will closely explore real-world firebase analytics data, reports, and marketing analysis from a live gaming application.

  1. We will set up Firebase Analytics and Google Tag Manager for an Android app together

  1. Using that app, we will learn how to use Firebase Analytics to capture User Actions and Behavior

In short, if you are or want to be in love with Google Analytics for Mobile application, this course is for you!

Check the free lessons, go through the curriculum, and make a choice.

Of course, you get some great discounts and the 30-day money-back guarantee with this course as well.

Have a good time. Keep safe and healthy. I hope to see you in the course.

Instructor Reviews from Other Courses

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This is such a great course that made me want to take the rest of Neil's course. I am indeed taking another one of his courses. The course content helped me configured our company's new website analytics. Neil's teaching style is very clear, structured, practical, industrial and full of important content. Neil does care about his students and very responsive to all the questions I have. Highly recommended!

- May C Noland

Very Nicely explained & very well-paced. What was amazing was the efforts taken to guide & enable us to deploy data layers & tags from our side on a website that makes this course outstanding & like on the job training for practice. It was very easy to understand & thank you for making such a wonderful course Rudranil. I have also purchased your other course on the enhanced e-commerce to learn & specialize more in-depth on the ecom. Thank you & keep making more courses like this Rudranil.

- Justin Joseph

Rudranil is an excellent instructor. The course material has been well-prepared and structured, and if you have additional questions, he takes the time to respond with clear explanations. Honestly - you can learn a ton in the course.

- VC

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Instructor Details

Rudranil Chakrabortty

Rudranil Chakrabortty is an online marketing professional with several years of experience in handling marketing for software products and services. He is a business management graduate from the Indian Institute of Management and he has also got a degree in Engineering.

In his stint as a marketing professional, he has handled various lead generation tools and websites for multi-million dollar businesses catering to all parts of the world.

While working with some of his clients, he gained interest in working independently in online marketing. Along with that, he plans to develop online educational courses that can benefit everybody. Rudranil believes that every course should be complete in itself. It should help the student understand concepts that are the foundation for the topic, which means exploring the nuts-and-bolts of the topic.

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Reviews

4.1

266 ratings on Udemy

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By Robert Lauritzen on 5/12/2023

It was on a deeper lever regarding the code, which was interesting and useful. However I would've liked to see more on structure and the GTM part, since I'm an analyst and not a developer.

By Leandro Rossa on 6/15/2022

I was expecting more on how to create detailed reports and funnels, but I believe this is more about a Google Analytics rather than a Firebase one. The course author covers the basics of each panel, but doesn't get too deep on it. For example: he shows what audiences are, but not how to create one. You'll get out of zero, but won't get to hero.

By Michaela Burrell on 4/9/2022

The course was really helpful, highly recommend! The only suggestion I would make is perhaps spending a bit more time on what implications the code has on reporting outputs (e.g. setting user property means that all other interactions would automatically be attributed to user's "segment" or "profile" so all events can be split by user segment if the user who generated them was assigned one via user property). Having said that, the instructor is really great at promptly and helpfully answering questions and overall I found the course really valuable, thank you!

By Ben McLoughlin on 1/13/2022

Just what I was looking for! A quick and easy introduction to google Analytics. I'm using expo so my setup is different but I was able to figure it out pretty easily with the docs. If you're looking to get a solid understanding of google analytics I highly recommend this course.

By Ivan Garza on 12/27/2021

This course IS NOT meant for developers, and the author could've made a better effort explaining that. The reason why I say that is because the author is actively avoiding to get into the code, and using Google's Tag Manager instead. As a developer, I did not even knew what Tag Manager was before this course. And while I see the advantages that this tool brings, it is undoubtedly inferior that simply digging into the code. The author spends about half of the course going through the Tag Manager, which basically rendered this course half-useless for me. A bit more of an in-depth analysis on how to properly use with code for a Mobile app would've been a lot more convenient.

By Anonymized User on 10/12/2021

Il corso aveva come requisito: "nessuno", mentre richiede alcune conoscenze tecniche che sarebbe preferibile specificare. E' vero che un capitolo guida all'installazione per es. di Android Studio, ma poi se in un passaggio non ti ritrovi, รจ finita. Per il resto tutto molto ben strutturato.

By Dileep Reddy G on 8/14/2021

I hope to see more on the coding end as well, what to do if we don't have an event in tag manager. Also I'm very new to this and its explained in a fairly simple and understandable way. Thanks for this course and hoping to see more videos added to this for any enhancements w.r.t. Firebase is concerned.

By Tetiana Lytvynova on 6/15/2021

The course contents is good, however, the videos are blurry and difficult to watch. Whole high resolution screen was recorded, but shown with low quality (could be my internet connection however). Zooming probably would help, but it was not used

By May C Noland on 4/2/2021

Another great course by Neil. Because of the unfortunate fact of the GTM (not as mature on mobile application), this course requires some understanding of java if you really want to understand why, instead of just how. Overall, it is a good class where you can gained overall understanding of how firebase and GTM works with Android app. Very structural teaching. One thing I would add is if the font size of all the screens can be increased that would be better. I had to really try hard to see all the contents.

By Joshua Lewis on 12/31/2020

I have no previous experience with Firebase. Using this course I was able to gain a better understanding and insights into most of the features that I need to know. I really enjoyed the course and feel that I learned a lot. I hope to see course updates in the future as changes come to Firebase.

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