LinkedIn Marketing, Lead Generation & B2B Sales for LinkedIn (Udemy.com)
LinkedIn Machine: The LinkedIn MasterClass to learn LinkedIn Marketing, Lead Generation, Business Development, B2B Sales
Created by: Patrick Dang
Last updated August 2021
What you will learn
- How generate a massive amount of leads using cutting edge sales & marketing LinkedIn lead generation strategies
- How to optimize your LinkedIn Profile to get 10x more visibility and generate leads
- How to convert LinkedIn leads and conversations into REAL meetings via phone or in-person
- Access to the MOST EFFECTIVE LinkedIn Cold Outreach scripts and templates you can use in almost any situation
- The best LinkedIn Social Selling strategies turn total strangers into paying customers
- The MOST EFFECTIVE LinkedIn Marketing strategies to capture your audience’s attention and convert them into warm leads
- How to send cold LinkedIn Messages and get a meeting with ANYONE from small, medium, and Fortune 500 companies
- How to create top tier LinkedIn marketing content to generate massive leads from text, video, downloads, and more
How it compares
Against the other 314 rated Udemy courses in Social Media Marketing on CourseDuck:
- Rating4.2 out of 5higher than 22% of them
- Reviews6,680#10 of 315 by number of reviews
- Length5 hourslonger than 63% of them
- Last updatedAugust 2021earlier than 70% of them
Course Description
Why learn LinkedIn Marketing and Lead Generation?
You might be offering an amazing product or service…but getting your foot in the door to schedule that first meeting with your dream clients is usually the hardest part.
Most people aimlessly try finding new clients by cold calling or going to networking events, which we all know can lead to inconsistent results, and frankly, can be a huge waste of time. There has to be a better way, right?
Fortunately, there is a PROVEN method top salespeople, recruiters, and entrepreneurs have been using to schedule appointments with their dream clients for years, and it’s simply by leveraging LinkedIn.
Now using LinkedIn to generate leads is, easily and decisively, one of the most effective ways for an individual or business to develop a business relationship with another company.
LinkedIn is so pervasive in our everyday lives and will continue to be the overwhelmingly dominant social media network to do business in as time goes on.
Every day millions of users all around the world check their LinkedIn and it’s only getting started. As a salesperson, recruiter, or entrepreneur, this is a powerful concept.
Unfortunately…
MOST PEOPLE FAIL AT UTILIZING LINKEDIN TO ITS FULL POTENTIAL
For most people, whether they’re salespeople, recruiters, freelancers, consultants, or entrepreneurs, spend hours of their personal time writing and sending poorly written LinkedIn messages that get ZERO RESPONSES…and eventually give up thinking LinkedIn doesn’t work.
Or they may even spend hours of time trying to generate leads on LinkedIn using marketing…but without a blueprint, fail to capture a single lead.
Here’s the good news: this failure is an OPPORTUNITY for YOU.
As long as you use our PROVEN LINKEDIN MARKETING & LEAD GENERATION MACHINE (which I’ll show you how to do step by step), you’ll be able to generate leads and get a meeting with anyone.
Here are some of the many things I’ll cover for you in this course that trains on how to utilize LinkedIn Lead Generation & Marketing (and, get meetings with your dream clients):
We will show you how to create a LinkedIn Lead Generation Machine for developing consistent new leads and prospects to grow your business using a FREE LinkedIn Account
How to optimize your LinkedIn Profile to get 10x more visibility and generate leads
How to send cold LinkedIn Messages and get a meeting with ANYONE from small, medium, and Fortune 500 companies
Access to the MOST EFFECTIVE LinkedIn Cold Outreach scripts and templates you can use in almost any situation
The MOST EFFECTIVE LinkedIn Marketing strategies to capture your audience’s attention and convert them into warm leads
How to create engaging LinkedIn content using text, photos, videos, downloads, and more
The best LinkedIn Social Selling strategies to combine outbound prospecting with LinkedIn content marketing to generate more leads
How to create a LinkedIn Group and a LinkedIn Company Page to build your profile credibility
How to drive traffic to your website using LinkedIn Videos and LinkedIn Blog Posts
How to generate leads using LinkedIn Ads
Why identifying your customers’ main PAIN points is critical and how to solve for their PAIN
When and how to follow up to people who “play hard to get”
How to convert LinkedIn conversations into REAL meetings via phone or in-person
This course will teach you EVERYTHING you need to know to generate leads on LinkedIn using marketing and outbound strategies and get a meeting with ANYONE whether you’re already familiar with LinkedIn or just getting started.
I’ve personally tested all these bulletproof email strategies myself with small, medium, and Fortune 500 companies in all types of industries like retail, real estate, health care, etc. as one of the TOP salespeople at Oracle and Y-Combinator-backed startup, Lob.
I promise these LinkedIn strategies WILL WORK for YOU whether you’re a salesperson, recruiter, consultant, freelancer, or entrepreneur or your money-back guarantee.
This LinkedIn Marketing & Lead Generation Master Course is designed to walk anyone through the steps to get a meeting with your dream clients and grow your business. Everything is given to you. You’ll have all the tools you need.
If you do this program, take action, and don’t generate more leads then I will give you a full immediate refund. No questions asked.
So if you’re ready to TURBOCHARGE your business and get a meeting with ANYONE using LinkedIn, then I’ll see you inside!
-Patrick
Instructor Details
- 4.2 Rating
6,680 Reviews
Patrick Dang
Patrick Dang is an international sales trainer who started his career at Oracle in Silicon Valley and quickly became one of the top performers in North America in just one year.
After gaining experience in both the enterprise and startup world, Patrick began sharing his knowledge of modern sales students around the globe.
Since then, Patrick has trained over 100,000 students across 150 countries on topics on how to start a career in sales, business development, lead generation using cold email and LinkedIn, cold calling, and sales skills.
Ultimately, Patrick's vision is to inspire others to make a living from their passions and provide the knowledge and tools to make it a reality.
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Reviews
By Anthonia-Gloria Abosioreamhe on 9/9/2026
One of my major takeaways from the course was understanding that LinkedIn can be used for much more than simply connecting with professionals. It can be a powerful platform for identifying potential customers, building relationships, generating leads, and creating sales opportunities.
By Milind Chati on 4/10/2026
Patrick has oriented us on "How to Use" LinkedIn well. However, in the age of AI, we need additional inputs on how to automate content, contacts, or messaging. Or additional references to various AI tools. The lack of any AI dimension in the whole course left me a bit unsatisfied. And Patrick, please update this course with 'scaling' strategies. Till then, this will only be a LinkedIn course. Not a B2B Lead Gen course.
By Sanjana V Marathe on 10/23/2025
A lot of content now seems to be dated with Linkedin updated. The course, while providing general guidelines, could've spoken about real life issues and how to address them. For example: Most people may not even connect, or someone who's connected may not engage, how do we reengage? The course content itself could've been more vast.
By Swathi on 1/15/2025
Thank you for your support and the detailed explanation throughout the course!" I had an amazing experience! LinkedIn was completely new to me, and as my current role involves Lead Generation, I quickly realized that LinkedIn is a key platform for B2B lead generation. The LinkedIn MasterClass on LinkedIn Marketing and Lead Generation is a fantastic way to learn something new. Thank you for your support and the detailed explanation throughout the course!"
By Jina Kanuga on 9/25/2022
Hello Patrick, Thank you so much for a very insightful course on lead generation. I have enjoyed every bit of it and have applied it in my career. I strongly recommend this course to anyone who wishes to start or is struggling in getting higher up the level in corporate. Just a quick request would it be possible to add subtitle to the course as it would help people understand in much better way. Kind regards, Jina Kanuga
By Juan Pacheco on 5/22/2022
I am an IT technician, but while I was still in my career school training I worked as an Insurance Salesman, I was a terrible salesman and hated it. For anyone, who is trying to make it in sales, and hating it, this course could lighten your burden, as well as lift your spirits and confidence. Juan
By Ganesh Randive on 4/4/2022
Hey Dang,you explained very well, your effort's and knowledge is appriciable. Please note some points 1.Some where looks like you're just explaning slides and presentations. 2.Lack of Practicle or live demo. 3.Premier membership of Linked in. 4.Ad campaign on Linked in. Thank you so much,you're thought's and effort's really improved my level of knowledge.
By Neil Patrick Celis on 12/29/2021
I have an experience being a Linkedin Lead Generation Specialist before, and this course actually added some information and techniques on how to do Lead Generation in a more efficient way. And what I also love about this is he have some resources or copy of the templated messages and how to compose your message. I thank you Coach Patrick. God bless you sir.
By ARCET Global on 9/17/2021
This course was good, particularly for people who may not be tech savvy. Could be improved with more attention to detail, some of the middle sections of content the sound wasn't quite right and there were a few typos throughout powerpoint presentations. Loved the examples given and find the content where it is 'face to face' more engaging to break up screensharing etc! Thank you!
By Jaslizan Bin Jaafar on 11/15/2020
It was a good knowledge from the speaker which teaching me about to connect with 1st and 2nd degree connections where I do not know how to engage with them before.
By Fanuel Onyango on 11/8/2020
Enlightening and enriching.
By Lukest Kakey Mensah on 10/18/2020
great insight, really learning new things
Quality Score
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Overall Score : 84 / 100












