Product Led Growth with Silicon Valley Veteran Dekker (Udemy.com)
Startup Marketing | App Marketing | SaaS Marketing | Product Management | Growth Hacking | IT Startup | Tech Startups
Created by: Dekker the Marketer
Last updated June 2026
What you will learn
- Product-Led Growth: Drive viral product success
- Product Marketing: Optimize product-centered marketing strategies
- Product Management: Master effective product management
- Growth Hacking: Rapidly scale with innovative tactics
- Digital Marketing: Boost visibility with digital strategies
- Email Marketing: Craft emails that engage
- Lead Nurturing: Build and maintain customer relationships
- Lead Generation: Attract and convert leads efficiently
Quality Score
No CourseDuck member has rated this course yet. Taken it? Give each part a thumbs up or down.
Overall Score : 90 / 100
Course Description
Make your product go viral and generate boatloads of money with the hottest Silicon Valley trend: product-led growth!
Learn from a Silicon Valley veteran with 11 years experience in marketing for companies of all sizes including: Series A-D startups, bootstrapped startups, a Google accelerator startup, a Google venture-backed SaaS, Sony PlayStation, and more!
Content includes case studies, actionable advice, gamification tips, growth tactics, marketing psychology, startup marketing, quizzes, real examples from my work history (including successful ads and campaigns) and much much more.
Learn how to:
Write emails to onboard new users
Generate viral word-of-mouth for your product or startup
Gamify your UX
Optimize your conversion metrics
Re-design your product marketing to be product-led
Fix holes in your marketing funnel
Switch from a sales-led to product-led funnel
Build habit formation
Persuade people to try, buy, and keep using your product
Apply marketing psychology
Widen your top-of-funnel
Market like a Silicon Valley guru [growth hacking]
Explode your app's install rate
Get people talking about your product or startup
Generate revenue faster
Apply best practices in product-led growth
This course is for: marketers, entrepreneurs, general managers, product managers, and others wanting to apply product-led growth to their business, B2B marketers and B2C marketers.
Let's start getting you more users!
Topics:
SaaS
SaaS Marketing
Software Marketing
App Marketing
Growth Marketing Product
Mobile App Marketing
Apps Marketing
App Promotion
Tech Marketing
Technology Marketing
Tech Startups
Product Growth
B2B Marketing
B2B Growth
B2C Marketing
Startup Marketing
Gamification
Product Management
Product Owner
Growth Hacking
Growth Marketing
Growth Mindset
Product Marketing
Product Marketing Manager
Product Marketing Strategy
Digital Product Marketing
Marketing Your Product
Digital Marketing
Marketing Strategy
Instructor Details
- 4.5 Rating
220 Reviews
Dekker the Marketer
Marketing Management Experience
• Global Product Marketing & Brand Manager for Sony PlayStation
• Vice President of Marketing for a Google accelerator startup
• Senior Product Marketing Manager for a Series-A startup
• Product Marketing Manager for a Google-backed Series-D startup
• Director of Marketing for Ironclad Games / Flame Design
• SaaS Marketing Consultant
Education
• MBA in Marketing from Northwestern University - Kellogg School of Management
• Leadership Essentials from Columbia Business School
• Bachelor of Commerce from Mount Allison University
• Master's and bachelor's business courses at BI: Norwegian Business School
• Presidential Scholar at Saint Mary's University
Academic & Volunteer Experience
• University MBA Program Advisor
• College Marketing Lecturer for Digital Marketing & Business Analytics
• Division Director and VP of Membership for Toastmasters International
• Board of Directors for a charity
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Reviews
By Uri Jablonowsky on 12/8/2024
practical real life examples is very helpful short, clear, great value for money
By Anonymized User on 9/10/2023
Focus is more on b2b products, but still valuable to watch. Offers valuable insights for any kind of digital product.
By Olabanji Ewenla on 8/30/2023
Yes it was a good match for me. It exposed me to new ideas on product led growth and I would be implementing some of the ideas and principles I learnt from the course
By Elif Alara Toprak on 8/3/2023
B2B pazarından Growth / Product Marketer pozisyonundayım. Hooked okuduğum bir kitaptı bu tarz şeyleri takip etmeyi seviyorum. Ancak ürün geliştiricilerle daha çok eşleşiyor şu ana kadar ve onların kesinlikle alması gereken bir eğitim olduğunu düşünüyorum.
By Anonymized User on 1/26/2023
Yes, so far so good. I have been getting some good ideas.
By Aniruddha Pal on 11/12/2022
Overall its was a good insight , I was looking more towards marketing a AI tech enterprise business . but was insightful
By Gregory Stoutenburg on 9/16/2022
It's valuable so far. Great content, lots of lecture. The gamification lesson, so far, is my favorite. I wouldn't mind more application.
By Lisa Laaman on 7/3/2022
It was a great match for me. I love the flow!
By Bolaji on 3/29/2021
Explanatory and satisfying. Great course.
By Gabriel on 3/29/2021
Great course, i get what I'm looking for. Thanks.












