UX & Web Design Master Course: Strategy, Design, Development (Udemy.com)

Learn how to apply User Experience (UX) principles to your website designs, code a variety of sites, and increase sales!

Created by: Joe Natoli

Produced in 2022

What you will learn

  • A clear understanding of the principles and benefits of good UX and how to apply it to your website
  • A strategy for making sure you know what people need from your website, and what you or your client needs from it in order to succeed
  • The confidence to know what information should be included in your website, and how to design it to increase conversions
  • The ability to code a variety of websites with HTML, CSS, WordPress, and other tools

Quality Score

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Qualified Instructor
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Course Depth & Coverage

Overall Score : 88 / 100

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Course Description

ux design Awards Best Paid Course

This course will teach you everything you need to know about UX, including design, content, and coding. And you'll learn from the ground up, so it doesn't matter how much experience you have when you start.You'll be exposed to principles and strategies, but, more importantly, you'll learn how to actually apply these abstract concepts by coding three different websites for three very different audiences.Improve Your Website with UX Strategies
  • Apply UX strategies to a site's content & design
  • Understand Information Architecture to enhance the content on your website
  • Know what dictates how your website should look
  • Design and code a B2B website, a B2C blog, and an ecommerce site
Understand UX and Learn How to Develop Winning WebsitesThis course will help you stand out as a web designer, teaching you how to apply User Experience (UX) strategies that will make every site you build useful, usable, and valuable.Reinforce what you're learning using the bonus 30-page downloadable UX Guidebook. Filled with exercises and activities, the UX Guidebook is a great tool to reference as you progress through the course, or while developing your own custom sites. You'll also get hands-on experience designing and coding three different types of sites. This will give you the confidence to pursue similar projects if you're already a website designer, if you want to get into web design, or if you want to enhance your current business site.Contents and OverviewEven if you're a complete beginner, this course will show you how to make a website functional, attractive and successful. It will walk you through all of the steps required to enhance the User Experience on any site, right down to the code, content, and design.You'll begin by defining who your website users are and what they expect from the website. You'll also learn how business goals yours or your client's have to be uncovered and addressed for site success. You'll learn what questions to ask both groups, and you'll use the answers to inform your content and design decisions. Next, you'll dig into Information Architecture (IA), which looks at the content on your website, how you should categorize it, what you should call it, and more. This will lay the foundation on which you can further build out your website to make users flock to it, stay on it, and hopefully make purchases.Plus, you'll tackle how to design your website depending upon who your visitors are, whether your website is B2B (business-to-business), B2C (business-to-consumer), or an ecommerce site for selling products online. Different audiences have different needs, so learning what your target user expects from your site means you'll be able to design and build a site that meets those expectations and leads to greater conversions. In addition to knowing what you need to put into your website to make it stand out from the crowd, you'll also learn how to identify and remove UX- and UI-related obstacles. The ability to see and solve these problems will ensure every website you build moving forward will be useful, usable and valuable to the people who use it.Most importantly, you'll then learn how to actually build and code these types of sites using HTML, CSS, WordPress, and more. You'll not only know how to effectively design B2B, B2C, and ecommerce sites, but you'll also know exactly how to develop these sites, from start to finish.By the end of this course, you'll have an in-depth understanding of UX and web design, as well as the tools to develop a variety of sites with the right code.You'll know why UX is so important to both users and businesses, what content is needed on a site, what UI design is appropriate, and how to transform your vision into a fully functional website using the most effective tools available.Who this course is for:
  • New or established business owners who want to gain more from their online presence
  • Beginners who want to learn UX, web design and/or development
  • Website designers who want to enhance their skills
  • Print designers who want to move into web design

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Instructor Details

Joe Natoli

Joe Natoli has launched five successful online courses with Udemy on the topics of User Experience (UX) and User Interface (UI) Design, with more than 140,000+ students enrolled to date.
Joe has been preaching and practicing the gospel of User Experience (UX) to Fortune 100, 500 and Government organizations for nearly three decades. That work includes commercial industry leaders like Google Ventures, Kroll/Duff + Phelps, Broadridge, Conde Nast, Johns Hopkins, Mettler-Toledo, PHH Arval, SC Johnson and Wolters Kluwer, as well as government agencies like the National Science Foundation, National Institutes of Health and the Dept. of Homeland Security.
Joe devotes half of his practice to writing, coaching, and speaking. From guiding students at the beginning of their careers to integrating UX into the work of seasoned veteran developers and designers, he is immensely passionate about the inherent power of UX and design.
The remaining half of Joe's practice is dedicated to training Enterprise Design and Development teams, helping them integrate best practices in UX into their product development efforts. In addition, he does a limited number of UX Audit engagements to help organizations identify and overcome UX-related obstacles to product adoption.
Joe has been speaking publicly on the topics of User Experience (UX) and Design across the globe for 24 years, from global conferences like HOW Design L



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The course provide a good foundation both theory and practical especiallynfor beginner. Easy to understand. But i found small part of the courses can not be played. But mostly i am satisfied.

I am really satisfied with the course. It covers all of the important topics connected with UI/UX design. It can really help you to improve your skills and deepen your knowledge in the field of web design.

Detail principles of UX design, labeled all critical points. Site development html + CSS all basics, didn't include those overlay, slide out animation as expected.

Joe Natoli is a phenomenal teacher. The clarity and excitement embedded in his teaching style has reinforced my knowledge of business strategy as well as coalesce fundamental design and development principles. I am very happy I took this course.

Hola! Este curso me ha parecido muy completo y muy claro. Joe es excelente profesor. Hay contenidos tcnicos que si manejaba, pero muchos conceptos que desconoca, y he logrado complementar mis conocimientos. Me siento muy segura con esta base de conocimientos, para seguir aprendiendo. Gracias profesor por su dedicacin. Thank you Joe, you are the best teacher!!!

This is a course in UI design and Wordpress development - not real-world research-based User Experience Design. While UI design is absolutely important to the overall user experience, without components of service design and user research it is still just UI design and nothing more. If you're looking to get into UX, there are better courses out there.

Joe is an excellent and engaging teacher. I am just a slow learner and will have to dissect each section when I create my own website. Joe has us the tools but wished I could attend his workshop in person. Thank you so much Joe for sharing your awesomeness.

I found it to be a great course, theory, basics and in-depth practicals that give you web design skills, strategies and theory from the ground up. Even sitting it with design experience, I found many great bits in there to help with usability thinking and design problem solving.

I connect with the natural delivery of the course and the contents are invaluable!

First part very interesting for me, but for the second, no needs cause I know coding et I don't use WordPress or WooCommerce. Beside, good knowledge even if some examples of websites are outdated in 2020, in France anyway ;)Thanks and Regards,Eric

Very interesting and consistent course - nice to see the teacher applying he's own advice :P - when its comes to UX and UI.I didn't realize however how large the coding portion of the course was and as I didn't need that, 1/3 of the course was useless to me - but that's my mistake.I'd absolutely recommend this course to anyone interested by UX but totally new to the topic.

The course taught me so much. I came to learn about UX design and felt it was a huge bonus to learn about CSS. I already made a website with HTML and CSS, which was a great exercise, but I'm more interested to be able to edit the style of wordpress sites. That's something I've always wanted to know.