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Email Marketing - Beginners Guide To Email Marketing (Udemy.com)

Email Marketing - Learn Email Marketing For Business - Learn The Core Skills Of Email Marketing & How To Get More Sales

Created by: Mark Timberlake

Last updated May 2023

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What you will learn

  • You will be able to build your own email list from sratch
  • You will understand how email marketing works
  • You will learn the best practices for writing emails
  • You will understand how to avoid spam filters and comply with can-spam legislation
  • You will understand why email marketing is essential for any online business
  • You will have a full grasp of email marketing and all the essential ingredients for a successful marketing campaign

How it compares

Against the other 418 rated Udemy courses in Digital Marketing on CourseDuck:

  • Rating4.2 out of 5higher than 16% of them
  • Reviews155#312 of 419 by number of reviews
  • Length2 hoursshorter than 74% of them
  • Last updatedMay 2023earlier than 62% of them

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Course Description

Email Marketing - Email Marketing For Business*

Are you ready to create the single biggest most powerful asset you can create for your online marketing?

Building an email list is the single most important activity you can do with your online marketing.

It is your most valuable online asset and can help you grow your business in ways you probably have not imagined.

*This course is included in the Social Media Marketing Masterclass - So please do not purchase if you already have that course.


Confused / Bewildered?

Do you find email marketing confusing, not sure where to start or have tried it but not had much success with it?

Most people start an email marketing campaign and give up after a short time, because they just cannot seem to get people to sign up, or to actually take action on the emails.

Fancy Some Email Marketing Success?

Do you want to learn email marketing in an easy to understand way, no fluff, no jargon?

Do you want to have an email marketing list that works for your business and helps you grow your long term business profits and objectives?

In this course, you will learn how email marketing works and you will learn how to build and use your email marketing list to grow your business presence online.

Topics Covered:

  • AIDA Marketing

  • Email Marketing Fundamentals

  • Email Marketing Software

  • Building Your Email Marketing List

  • Email Sign Up Options

  • How To Ask For The Email Sign Up

  • The Magic Of PDF's

  • Using Your List For More Than A Sale

  • Email Marketing Campaign Types

  • Email Marketing Writing Styles

  • AIDA Newsletter Copywriting

  • Email Traps & Pitfalls

  • Email Analytics & How To Use Them

  • Understanding Email Automation

  • Using Surveys To Improve The Quality Of Your List

Udemy's Guarantee:

This course comes backed with Udemy’s 30 day money back guarantee, so if you are unhappy with the course for any reason whatsoever you can refund your purchase with no questions asked.

Jump On In:

So join me on the other side and learn how to build the single biggest digital asset you can create for your business online!

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Udemy Discount

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Instructor Details

Mark Timberlake

Mark runs an online training company called SME Heroes, which specializes in training on all things to do with sales, online marketing, management, and his personal passion entrepreneurship.

He has extensive experience with online business in various forms over the last 20 years and loves to share his hard-won lessons and techniques for online business success.

He runs online retail businesses, a video course training company, and a book publishing business.

This means he has a deep breadth of experience which comes through in his courses which are always designed to be easy to understand and to pass on the skills he has learned in a practical way.

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Reviews

4.2

155 ratings on Udemy

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By Wairimu Behrens on 6/9/2026

Generally a good course on the basics of email marketing especially as a beginner. The content itself was beneficial however I just found the lecturer a little boring in terms of his delivery is all.

By Sumit Mehrotra on 3/30/2022

Course was helpful but I knew about half of the concepts so learning was a little less than I expected. If you can add some more content around how to construct the email (opening and ending) with some examples, that would have helped me.

By Bobbie BO on 11/19/2020

This is more for beginners,or small business. I was just attracted by the 2020 in the course title, and looking for something new and up todate stuff, but ......... Seems nothing changed during last 5 years~ More theory & experience rather than hands on practical campaign whole process flow , from pre to post Campaign design, analysis etc. By the way, highly recommended Mark to buy a better microphone. I do believe you have to talk differently (pace/speed , tone, pause,emphasize)to being a Lecturer on this platform rather than real life .

By Denise Hannoun on 6/12/2020

Hello I am a real newbie, this course provided me a good overview,it is clearly explained with lot's of valuable informations however as a beginner I confess that I need to review some classes to make sure I've understood everything.

By Erich on 5/5/2020

Yes I think so . I did not know much about this subject and this course has enlightened me already. I learned the difference between email marketing and spam. How to build an email list and how to target your audience and use surveys.

By Neha Kumari on 11/15/2019

Good: course content Bad: Speaker's (teacher's speaking) frequency is slow and is filled with lots of pauses between sentences... which made the learning difficult. I felt disconnected, dis-engaged even I was focused. I completed the course at payback rate 1.25 times, but it lacked the tone.

By Nancy Thomas-Ward M.B.A on 4/14/2018

2019 the update to this course is much appreciated It's my next piece of the puzzle to launch an online presence at Udemy. Many thanks to the instructor as he clearly is an expert I follow Mark from one course to another where he always explains clearly...onwards and upwards. xx n

By Eliana Hebrew on 11/16/2016

I have attended many free courses about email marketing, I was drawn to this course because I wanted to learn skills to actually use to help me with our companies email list and this is great foundation course. I would recommend to those wanting to learn how and where to start. He has great examples for you to implement in your strategy and he is easy to listen to.

By Frauke Nonnenmacher on 5/1/2016

Although I knew that email marketing is pretty much a must for anybody running a small business, I've always dreaded going there. From past experiences with giving away my email, I felt that that kind of pushy marketing was not in keeping with my business ethics. This course has completely changed my mind. Mark has given me an excellent roadmap on how I can use email marketing to grow my business ethically by providing genuine value to prospective customers, rather than pushing for sales. I highly recommend Mark's courses to anybody who is trying to grow their business without compromising their ethical core values!

By Fred Schafer on 4/8/2016

Mark, I like the way you developed this course. You provide clear, understandable, and practical information on how to setup, build, and operate email campaigns. I like the way you show us using examples of your own email campaigns. Thanks for a great course.

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Read all 155 reviews on Udemy

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Overall Score : 84 / 100